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Social media management · Alternatives

Best Lately alternatives in India (2027)

Lately is a social media management product from Lately, Inc., Stone Ridge, priced at Paid plans. We compared 20 alternatives on published price, free plan, platforms and made-in-India support: 1 have a free plan, 2 are built in India.

Lately review

Quick answer

The closest alternatives to Lately are Ocoya (₹1,500/mo), Feedhive (₹1,500/mo), PostFast (Paid plans), Postiz (Paid plans) and YouScan (Paid plans). Publer is the top-ranked option with a free plan. Published prices in this list start at ₹1,500/month.

Why businesses look for a Lately alternative

There is no free plan

Lately has no free tier. 1 alternatives do, which lets you test with real data before you pay.

Indian support and GST

Lately is built in United States. 2 alternatives are made in India, where GST, TDS and UPI are usually handled natively and support runs on IST.

Lately alternatives compared

Ranked by how closely each product matches Lately's category, pricing model, platforms and business size, then by rating. Prices exclude GST.

#SoftwareStarting priceFree planPlatformsMade in IndiaRatingCompare
—Lately logoLately (current)Paid plansNoWebNo4/5—
1Ocoya logoOcoya₹1,500/moNoWebNo4.2/5
2Feedhive logoFeedhive₹1,500/moNoWebNo4.2/5
3PostFast logoPostFastPaid plansNoWebNo4/5
4Postiz logoPostizPaid plansNoWebNo4/5
5YouScan logoYouScanPaid plansNoWebNo3.9/5
6SmarterQueue logoSmarterQueuePaid plansNoWebNo3.9/5
7Determ logoDetermPaid plansNoWebNo3.9/5
8SocialPilot logoSocialPilotFrom $20/month · Essentials, 5 accounts, 1 user; $17/month billed yearlyNoWebYes4.6/5
9Publer logoPublerFree planYesWebNo4.6/5
10Tweet Hunter logoTweet HunterPaid plansNoWebNo3.9/5
11Hootsuite logoHootsuite₹8,000/moNoWebNo4.5/5
12Sprout Social logoSprout Social₹20,000/moNoWebNo4.5/5
13Sendible logoSendible₹2,400/moNoWebNo4.5/5
14Agorapulse logoAgorapulse₹4,000/moNoWebNo4.4/5
15SocialBee logoSocialBee₹2,400/moNoWebNo4.4/5
16Loomly logoLoomly₹2,600/moNoWebNo4.4/5
17Statusbrew logoStatusbrew₹5,000/moNoWebYes4.5/5
18ContentStudio logoContentStudio₹2,000/moNoWebNo4.4/5
19Mention logoMention₹3,500/moNoWebNo4.4/5
20Brand24 logoBrand24₹6,000/moNoWebNo4.4/5

Top 10 Lately alternatives in detail

Ocoya logo

1. Ocoya

Ocoya · Vilnius · Social media management · 4.2/5

AI social content and scheduling.

₹1,500/mo

Free trial

PostFast logo

3. PostFast

Kohi Solutions Ltd · Veliko Tarnovo · Social media management · 4/5

Social media scheduler that publishes content across 11 platforms, with an MCP server for AI agents.

Paid plans

Free trial

Postiz logo

4. Postiz

Gitroom Limited · Hong Kong · Social media management · 4/5

Agentic social media scheduling tool that publishes across networks and connects to AI agents.

Paid plans

Free trial

YouScan logo

5. YouScan

YouScan · Nicosia · Social media management · 3.9/5

AI-powered social listening platform that analyzes consumer opinions in text and images.

Paid plans

Free trial

SmarterQueue logo

6. SmarterQueue

SmarterQueue Ltd · London · Social media management · 3.9/5

Social media publishing and scheduling tool with content categories, recycling and an AI assistant.

Paid plans

Free trial

Determ logo

7. Determ

Determ d.o.o. · Zagreb · Social media management · 3.9/5

AI media monitoring and social listening tool for PR and marketing teams.

Paid plans

Free trial

SocialPilot logo

8. SocialPilot

SocialPilot · Ahmedabad · Social media management · 4.6/5

Affordable social scheduling for agencies, built in Ahmedabad.

From $20/month · Essentials, 5 accounts, 1 user; $17/month billed yearly

Free trial

Compared with Lately

  • Built in India (Ahmedabad)

Key features

  • Post composer with per-platform preview
  • Bulk scheduling of up to 500 posts via CSV
  • Drag-and-drop content calendar
  • Queue schedules copied across accounts
  • Repeat posts and first comment scheduling
Publer logo

9. Publer

Publer · Tirana · Social media management · 4.6/5

Scheduling with AI and analytics.

Free plan

Free plan available

Compared with Lately

  • Has a free plan — Lately does not

Lately alternatives by what you need

How to choose a Lately alternative

  • Confirm each network's API support — Instagram Reels and LinkedIn documents are frequent gaps.
  • Agencies should check per-workspace pricing and white-label reports.
  • If community management matters, test the inbox with real volume before buying.

Lately alternatives — FAQs

What is the best alternative to Lately in 2027?+

The closest matches to Lately on App Advisor are Ocoya (₹1,500/mo), Feedhive (₹1,500/mo), PostFast (Paid plans). They are ranked by how closely their category, pricing model, platforms and target business size match Lately, then by rating. The best choice depends on your team size and budget.

Is there a free alternative to Lately?+

Yes. 1 of the 20 alternatives listed have a free plan or are free: Publer (Free plan). Free plans usually cap users, records or transactions, so check the limits against your monthly volume.

What is the cheapest alternative to Lately?+

Among alternatives that publish a price, Ocoya starts lowest at ₹1,500/mo. Publer also has a free plan. Prices are read from each vendor's website and exclude GST.

Is there an Indian alternative to Lately?+

Yes. 2 alternatives are built in India, including SocialPilot (From $20/month · Essentials, 5 accounts, 1 user; $17/month billed yearly), Statusbrew (₹5,000/mo). Indian products usually handle GST, TDS and UPI natively and bill in rupees.

Lately vs Ocoya: which is better?+

Ocoya is the closest match to Lately in our catalogue. Compare them side by side before you book a demo.

How were these Lately alternatives chosen?+

Every product listed sits in social media management or a category Lately also covers, and Lately, Inc.'s own products are excluded. Prices, free plans and platforms come from each vendor's official website. App Advisor does not sell any of this software.

Free shortlist

Not sure which Lately alternative fits?

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