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App Advisor

Best Marketing automation in India

Marketing automation runs campaigns across email, SMS, WhatsApp and push, triggered by customer behaviour. Indian vendors in this category are unusually strong, largely because they solved WhatsApp and vernacular messaging early.

6 products compared5 made in India2 with a free plan

6 marketing automation

18.1
LeadSquared logo

LeadSquared

by LeadSquared

Sales execution built for high-volume inside-sales teams.

Made in IndiaFree trialCloud
  • Built in India
  • 15 years in business

Starts at

₹2,500/user/month

27.9
AiSensy logo

AiSensy

by AiSensy

WhatsApp broadcasts, chatbots and shared inbox on the official API.

Made in IndiaFree planCloud
  • Built in India
  • Targets 3 buyer segments

Starts at

Free

37.8

Free CRM that scales into a paid sales, marketing and service suite.

Free planCloud
  • Targets 4 buyer segments
  • 20 years in business

Starts at

Free

47.3
Interakt logo

Interakt

by Interakt

WhatsApp Business API for broadcasts, catalogue selling and support.

Made in IndiaFree trialCloud
  • Built in India
  • Targets 3 buyer segments

Starts at

₹999/month

57.2
CleverTap logo

CleverTap

by CleverTap

Retention and engagement analytics for consumer apps.

Made in IndiaFree trialCloud
  • Built in India
  • Targets 3 buyer segments

Starts at

$85/month

66.0
MoEngage logo

MoEngage

by MoEngage

Cross-channel customer engagement driven by behavioural analytics.

Made in IndiaCloud
  • Built in India
  • 12 years in business

Starts at

On request

Ordered by our catalogue score. Nothing here is paid placement — see how we rate software.

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