Real-estate CRM with pre-sales, inventory and post-sales.
Made in India
Starts at
Custom quote · per active user per month, minimum 5 users
Industry Solutions
Best Real estate CRM in India (2027)
Real estate CRM manages property enquiries from portals, ads and walk-ins; assigns them to sales teams; tracks site visits, bookings and payment schedules; and manages channel-partner brokers. Indian developers and brokers need integrations with 99acres, MagicBricks and Housing.com, plus WhatsApp follow-ups.
16 products compared16 made in India0 with a free plan
Top rated here
1Sell.Do
Real-estate CRM with pre-sales, inventory and post-sales.
Custom quote · per active user per month, minimum 5 users
Business i
Manage leads, sales, follow-ups, and customer relationships with Businessireal360, a powerful real estate CRM software designed to streamline and simplify your property business operations.
From ₹699/user/mo · 20-user plan; 10-user plan ₹799/user/month
My PG Manager
PG and hostel management app to track tenants, collect rent and manage properties for PG and hostel owners.
₹159/mo
Makanify
Real estate CRM for Indian builders, brokers and channel partners with lead management, demand letters and a channel partner portal.
₹500/mo
PropertyCRM
Real estate CRM software for property dealers, brokers and builders, with plans billed per user per month.
₹450/mo
View
Manage leads, sales, follow-ups, and customer relationships with Businessireal360, a powerful real estate CRM software designed to streamline and simplify your property business operations.
RecommendedMade in India
Starts at
From ₹699/user/mo · 20-user plan; 10-user plan ₹799/user/month
PG and hostel management app to track tenants, collect rent and manage properties for PG and hostel owners.
Made in IndiaBest valueMobile app
Starts at
₹159/mo
Real estate CRM for Indian builders, brokers and channel partners with lead management, demand letters and a channel partner portal.
Made in IndiaBest value
Starts at
₹500/mo
Real estate CRM software for property dealers, brokers and builders, with plans billed per user per month.
Made in IndiaBest value
Starts at
₹450/mo
Hotel software with channel manager, direct booking engine, website builder, dynamic pricing and PMS.
Made in India
Starts at
₹1,499/mo
Travel software for DMCs and tour operators with lead management, itinerary builder and payment tracking.
Made in India
Starts at
On request
Hotel website builder, booking engine and central reservation office to drive direct hotel bookings.
Made in India
Starts at
On request
Real estate CRM built for property dealers, brokers and builders across India.
Made in India
Starts at
On request
PG management software that helps property owners automate rent collection, tenant tracking and PG operations.
Made in India
Starts at
Paid plans
Web and Android application for managing paying guest facilities and hostels remotely.
Made in IndiaMobile app
Starts at
Paid plans
Paying guest and hostel management app for rent collection, tenant management and maintenance for PG owners.
Made in IndiaMobile app
Starts at
On request
Channel partner program for real estate builders with CP empanelment and broker engagement.
Made in India
Starts at
On request
PG, hostel and flat management app with rent autopay, tenant verification and complaint tracking.
Made in IndiaMobile app
Starts at
On request
CRM for real estate builders, developers and agencies with lead management, IVR and WhatsApp communication.
Made in India
Starts at
On request
Sell&Bill is the AI-powered real estate CRM — leads, follow-ups, site visits, bookings and payments on one intelligent platform, from first enquiry to final rupee.
RecommendedAI poweredMade in India
Starts at
Paid plans
Ordered by App Advisor rating. Nothing here is paid placement — see how we rate software.
How to choose real estate crm
Confirm integrations with the portals you buy leads from.
Check inventory and booking modules if you are a developer.
Test the broker portal if you sell through channel partners.
What to look for
- ✓ Lead capture from property portals, ads and websites
- ✓ Lead assignment and follow-up reminders
- ✓ Site-visit scheduling and tracking
- ✓ Inventory, booking and payment-schedule management
- ✓ Channel-partner and broker portal
- ✓ WhatsApp, SMS and email communication
- ✓ Sales and campaign reports
Schedule a demo
Let us arrange your demos, free
Real estate CRM — frequently asked questions
What is real estate CRM?+
CRM software for property developers and brokers that captures enquiries, tracks site visits and bookings, and manages brokers and follow-ups.
Real estate CRM — popular searches
Related categories
India buyer's guide
Real estate CRM in India: prices, free plans and how to choose
A real estate CRM captures enquiries from property portals, ads, hoardings and walk-ins, routes them to sales executives, and tracks every call, site visit and booking until the unit is sold or the lead goes cold. In India it also has to manage channel partners and brokers, inventory by tower, floor and unit, cost sheets with stamp duty and registration shown separately, and payment schedules linked to construction milestones.
Good systems pull portal leads automatically within minutes, prevent two executives calling the same buyer, and make it obvious which leads have not been contacted. Weak ones rely on manual CSV uploads, lose the source of a lead, and cannot tell a developer which campaign actually produced bookings. After booking, a builder-grade CRM should also handle demand letters, receipts and customer communication until possession.
Best real estate CRM in India: verified comparison
Judge the best real estate CRM in India by lead speed and ownership. Check that leads from property portals, Facebook and Google forms and your website land instantly, are auto-assigned by project or locality, and trigger a call reminder. Then look at site-visit scheduling, unit inventory with hold and block rules, channel-partner registration with lead protection, cost sheet generation, and post-sales modules for demand letters and receipts. Call recording through virtual numbers and a usable mobile app for field staff are essential.
| Product | Lowest published price | Free plan | Free trial | Demo |
|---|---|---|---|---|
| My PG ManagerMade in India | ₹159 per month (flat, unlimited properties) source | — | 14 days source | — |
| MakanifyMade in India | ₹500 per user/month source | — | 14 days source | On request source |
| PropertyCRMMade in India | ₹450 per user/month source | — | 10 days source | — |
| Tech Celerity Real Estate CRMMade in India | Not published | — | — | On request source |
| GoPGMSMade in India | ₹7 per bed/month source | — | — | On request source |
| PG MasterMade in India | Not published | — | — | On request source |
| PG ManagerMade in India | ₹3,600 per PG/year (75 beds incl.) source | — | 90 days source | — |
| RentOkMade in India | Not published | — | — | On request source |
| LeadNXT Real Estate CRMMade in India | Not published | — | — | On request source |
| Sell.DoMade in India | Not published | — | — | On request source |
Checked on each vendor's official website (September 2026). A dash means the vendor does not publish it or we could not verify it — not that the feature is missing. Prices exclude GST unless the source says otherwise. App Advisor publishes no user ratings.
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Get free demos and price quotes from top real estate CRM vendors
Tell us your team size, city and budget. An advisor sends a shortlist that fits and arranges demos; vendors quote you directly. Compare prices for your team size before you commit.
Choosing real estate CRM: top picks, Indian options and reviews
Top real estate CRM for small business in India
Independent brokers and small agencies need contact and requirement tracking for both buyers and sellers, property listings with photos, WhatsApp sharing of listings, and follow-up reminders. Portal integration saves hours of copying. Inventory by tower and payment milestone tracking are unnecessary unless you market a developer's project. Pick a CRM with a strong mobile app, because most of the work happens on the road and at site visits.
Indian real estate CRM
Real estate CRMs built in India usually connect to the major Indian property portals out of the box, include cost sheets that separate basic cost, parking, GST on under-construction property, stamp duty and registration, and support RERA registration numbers on project records. They handle channel-partner workflows common to Indian developers and offer WhatsApp and IVR integration. Support tends to follow Indian working hours, including weekends when site visits peak.
Sell.DoBusiness iMy PG ManagerMakanifyPropertyCRMRunHotelSembarkSimplotel
Real estate CRM reviews in India
App Advisor publishes no user ratings. Read other reviews for recurring complaints about delayed portal leads, duplicate leads, poor app performance at sites with weak signal, or post-sales modules that never worked. Then test those in a trial: send test enquiries through a portal, check the time to land, submit the same buyer twice, and generate a demand letter for a sample unit. How App Advisor rates software.
Real estate CRM comparison in India
Compare real estate CRMs on lead sources supported, assignment rules, duplicate handling, telephony and call recording, site-visit tracking, inventory and unit blocking, channel-partner portal, cost sheet and booking forms, post-sales (demand letters, receipts, interest on late payment), marketing analytics by campaign and source, and mobile app quality. Add integration with your accounting system and how easily data can be exported.
What real estate CRM costs in India
Real estate CRM price in India
Real estate CRM pricing in India is usually per user per month, with sales, pre-sales and channel-partner logins sometimes priced differently. Developer-focused suites may charge per project or per unit inventory in addition. Telephony minutes and virtual numbers, WhatsApp messages and portal connectors can be billed separately. Some enterprise vendors quote an annual licence plus implementation fee.
- My PG Manager — from ₹159 per month (flat, unlimited properties) (All-Modules Plan) source
- Makanify — from ₹500 per user/month (Broker / CP) source
- PropertyCRM — from ₹450 per user/month (Standard) source
- GoPGMS — from ₹7 per bed/month (Annual Plan) source
- PG Manager — from ₹3,600 per PG/year (75 beds incl.) (Yearly licence) source
Real estate CRM subscription cost in India
Every published plan, its billing term and whether GST is extra is on the real estate CRM price list for India, each price linked to the vendor's own pricing page.
Free plans, free trials and demos
Free real estate CRM in India
Free real estate CRMs tend to limit users, leads or listings, omit portal integrations, and exclude call recording and WhatsApp automation. Inventory management, channel-partner features and post-sales modules are almost never free. A free plan can help a solo broker organise contacts, but any team handling portal leads at volume needs a paid tier. Expect exports to be restricted as well.
Real estate CRM free trial in India
Trial lengths as each vendor states them are listed on the free real estate CRM page.
Real estate CRM demo in India
Ask to see a portal lead arriving in real time and being auto-assigned. Ask how a channel partner's lead is protected against a direct enquiry from the same buyer, how unit prices change across floors and facing, and how a cost sheet is generated with GST and statutory charges. Request a demo of demand letter generation against a construction milestone and the receipt flow after payment.
Real estate CRM by type of business
Real estate CRM for startups in India
Young brokerages and proptech start-ups need a CRM that can grow with their lead volume. Focus on portal and ad integrations, WhatsApp listing sharing, simple assignment rules and a clean mobile app. Keep contracts monthly while you test channels, and make sure lead source is recorded so you can see which campaigns justify their spend.
Real estate CRM for MSMEs in India
Mid-sized developers and established brokerages need structured inventory across projects, pre-sales and sales team hierarchies, channel-partner management, collection tracking and approval workflows for discounts. Management needs dashboards for enquiries, site visits, bookings and cancellations by project. Integration with accounting and a customer portal for buyers to download receipts and track construction updates saves the CRM team repeated calls.
Real estate CRM for manufacturers in India
Manufacturers rarely need a real estate CRM, but those developing industrial parks, warehousing or plotted estates on surplus land do. For leasing industrial or warehouse space, the CRM must track enquiries by area requirement, power load and location, manage lease terms and handle broker commissions. A standard residential CRM may need customisation for lease-based deals.
Real estate CRM for retailers in India
Retail chains searching for store locations are buyers, not sellers, and usually track property options in simpler tools. Retail real estate developers and mall owners, however, need CRMs that manage leasing of shop units, brand prospects, fit-out timelines and rent terms. Check whether the CRM supports lease deals and revenue-share arrangements rather than only outright sales.
Real estate CRM for agencies in India
Real estate marketing agencies running campaigns for developers need the CRM to attribute every lead to its campaign, ad set and creative, and to report site visits and bookings back to that source. Look for UTM capture, integration with ad platforms, and developer-agency shared access so both sides see the same numbers. Agencies that also do pre-sales calling need telephony and call-outcome tracking.
GST and switching providers
Real estate CRM with GST support
For under-construction residential property the CRM's cost sheet must apply the correct GST on the unit, shown separately from stamp duty and registration, which are not GST. Demand letters and receipts should carry correct tax details. For the CRM subscription, ensure invoices are raised on your GSTIN so you can claim input tax credit on the 18% GST, subject to the input tax credit rules that apply to your real estate business.
- PG Manager — “GST Collection and Invoicing Collect GST on rent and other payments, generate GST invoices” source
Real estate CRM alternatives in India
Look for alternatives if leads are arriving late, duplicates are rampant, or post-sales work still happens in spreadsheets. Before switching, export leads with source and activity history, bookings, unit inventory status, channel-partner registrations and payment schedules. Check how call recordings can be retrieved. Switching mid-launch is risky; move between launches, and run both systems briefly for live leads.
Sell.Do alternativesBusiness i alternativesMy PG Manager alternativesMakanify alternativesPropertyCRM alternativesRunHotel alternatives
Partner, affiliate and reseller programs
Real estate CRM affiliate program in India
Affiliate programmes for real estate CRMs usually pay for referrals of paying brokerages or developers via a tracked link. They suit real estate trainers, consultants and property-marketing content creators. Check whether the payout depends on the size of the account, how long attribution lasts given longer sales cycles, and what promotional methods are permitted. Longer property sales cycles make that window important.
Real estate CRM partner program in India
Partners in this category often implement the CRM for developers: configuring projects and inventory, setting up cost sheets, integrating portals and telephony, and training sales teams. Before joining, check the vendor's training, access to a sandbox, rules on who supports the client, and whether you can offer your own customisations. Clarify revenue sharing on renewals as well as the first sale.
Real estate CRM reseller program in India
Reseller agreements let consultants or IT firms serving real estate buy licences and bill clients directly. Check pricing floors, invoicing and GST responsibility, renewal ownership, and whether you get admin access to support clients. Understand what happens to client accounts if your agreement ends, since developers rarely want to re-implement mid-project. Also check who owns the portal integration credentials.
All verified programs across categories are in the software partner program directory. More India software guides: business software in India.
Real estate CRM in India: FAQs
Can a real estate CRM pull leads automatically from Indian property portals?+
Most India-focused CRMs offer connectors or email parsing for major property portals, plus integrations for Facebook and Google lead forms. Ask which portals are supported natively, how quickly leads appear, and whether the connector breaks when the portal changes its format. Test with a live enquiry during your trial.
How do CRMs protect channel partners from losing their leads to direct enquiries?+
Builder CRMs typically let brokers register a buyer with a validity period. If the same buyer later enquires directly, the system flags the earlier registration so the partner's claim is visible. Check the rules for matching buyers by phone number, and how disputes are resolved within the software.
Should the CRM record calls made by pre-sales staff?+
Call recording through virtual numbers helps managers review conversations, resolve disputes and train new callers. It also logs call duration and outcome automatically. Ask how recordings are stored, how long they are retained, and whether the CRM supports calling from the executive's own mobile or only through a cloud telephony number.
Can buyers see their payment schedule and receipts online?+
Developer-focused CRMs often include a customer portal or app showing the unit, payment schedule, receipts, demand letters and construction updates. This reduces calls to the CRM team. Check that receipts and demand letters generated in the portal match accounting records exactly.
Is RERA information handled in a real estate CRM?+
Many Indian CRMs let you store the project's RERA registration number and show it on brochures, cost sheets and booking forms. The CRM does not file RERA returns, but consistent project data helps when preparing quarterly updates. Confirm whether the fields appear on generated documents.
Can I track which advertising campaign led to a booking?+
Yes, if the CRM captures the lead source and campaign parameters at entry and keeps them through to booking. Look for reports that show cost per site visit and booking by source. Without this attribution, it is hard to judge portal subscriptions and ad spend.
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