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CleverTap

by CleverTap · Mumbai, Maharashtra

Marketing automationMade in IndiaFree trial

Retention and engagement analytics for consumer apps.

Starting price
$85/month
Free trial
Yes
Deployment
Cloud
Verified reviews
None yetWe show no rating rather than borrow one

Catalogue score

Grade B

Measures transparency and fit, not user satisfaction.

How we calculated this

Ask anything about CleverTap

Answered from CleverTap’s own official pages, with the source link shown so you can verify every word.

CleverTap pricing & plans

Entry price

Checked 20 Aug 2026

$85/month

Core plan list price in USD, scaling with monthly active users. A 30-day free trial is offered; Pro and Ultimate are quoted on request.

We have not yet read CleverTap's full plan ladder from its pricing page, so only the entry price above is shown. The vendor's pricing page is linked with it.

Our analysis of CleverTap

App Advisor score: 7.2/10

Grade B

Computed from 4 of 4 dimensions we could measure from public evidence. See the full methodology.

Computed from published catalogue facts — entry pricing, free plan and trial availability, deployment and segment coverage, and company age. It is a transparency and fit score, not a user-satisfaction rating, and it rises in confidence once the crawler has read the vendor's own site.

Pricing transparency

Entry pricing is published up front.

7.0

out of 10

Medium confidence
Show the 3 signals behind this score
  • Free trial offeredThe vendor lets you trial the product before committing to a plan.
  • Entry price publishedThe vendor publishes an entry price of $85 rather than requiring a sales call.
  • Quoted in US dollarsThe vendor publishes USD, so the rupee cost moves with the exchange rate and GST is added on the Indian invoice.

Buyer fit

Positioned for smb, mid-market, enterprise buyers.

6.6

out of 10

Medium confidence
Show the 1 signals behind this score
  • Targets 3 buyer segmentsSMB, Mid-market, Enterprise

India readiness

Indian vendor, but this product is listed in US dollars.

8.0

out of 10

Medium confidence
Show the 3 signals behind this score
  • Built in IndiaIndian company, so local compliance and support hours are native rather than bolted on.
  • Priced in US dollarsBilling is in USD, so the rupee cost moves with the exchange rate and 18% GST is added on the Indian invoice.
  • Local presenceHeadquartered in Mumbai, Maharashtra.

Company maturity

CleverTap has been building software since 2013.

7.3

out of 10

Medium confidence
Show the 1 signals behind this score
  • 13 years in businessCleverTap was founded in 2013.

What works well

  • Built in India
  • Targets 3 buyer segments
  • 13 years in business
  • Entry price published

What to watch out for

  • Feature depth not yet verified against the vendor's own site

Best suited for

  • SMB
  • Mid-market
  • Enterprise

CleverTap reviews

No reviews yet

Nobody has reviewed CleverTap on App Advisor yet. If you use it, a few honest sentences will help the next buyer far more than any marketing page.

Write the first review

About the developer

CleverTap

Legal entity: CleverTap Inc.

Indian companyMumbai, MaharashtraFounded 2013clevertap.com

CleverTap provides analytics-led engagement across push, email, SMS, WhatsApp and in-app messaging for consumer apps. Founded with strong Indian roots, it is widely used by Indian consumer internet companies.

Support, security & documentation

We could not find published support contact details or documentation links on CleverTap's website.

Spotted something wrong on this page? Tell us and we will check it against the vendor’s official site.

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