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SAP

Walldorf, Baden-Württemberg Founded 1972 12 products

Official website
Products
12
Categories
12
Free plans
0
Guides
6

About SAP

SAP SE is a German enterprise software company headquartered in Walldorf, Baden-Württemberg. Founded in 1972 by five former IBM employees, it develops enterprise resource planning (ERP) software and related applications that large and mid-sized organisations use to run finance, procurement, supply chain, manufacturing, human resources and customer operations.

Its main product lines include SAP S/4HANA (its current-generation ERP suite), SAP Business One and SAP Business ByDesign for smaller companies, SuccessFactors for human capital management, Ariba for procurement, Concur for travel and expense management, and the SAP Business Technology Platform for data, analytics, integration and AI services. Many of these products came from acquisitions, including SuccessFactors, Ariba and Concur. SAP groups its current cloud offerings under the RISE with SAP and GROW with SAP programmes: RISE is aimed at large companies moving existing SAP systems to the cloud, and GROW at mid-sized companies adopting cloud ERP for the first time.

In India, SAP sells directly to large enterprises and through a network of partners and resellers to small and mid-sized businesses. SAP publishes no list prices for most products in India. Pricing is quoted per deal and depends on the modules, number of users and whether the software is deployed in the cloud or on premises. SAP Labs India in Bengaluru is one of the company's largest research and development centres outside Germany. For Indian customers, SAP's ERP localisation covers GST invoicing, e-way bills and statutory reporting, and its implementation partners range from global systems integrators to regional firms.

SAP SE is listed on the Frankfurt Stock Exchange and the New York Stock Exchange. Christian Klein has been CEO since 2020, and in 2026 the company reorganised its executive board to put more emphasis on artificial intelligence. Before choosing SAP, buyers should budget separately for implementation services, which often cost as much as the licence or subscription.

SAP in India

  • SAP Labs India research and development centre in Bengaluru
  • Sells in India directly and through a partner network

Key facts

Legal name
SAP SE
Headquarters
Walldorf, Baden-Württemberg, Germany
Founded
1972
Founders
Dietmar Hopp, Hasso Plattner, Claus Wellenreuther, Klaus Tschira and Hans-Werner Hector
Ownership
Publicly listed (Frankfurt: SAP; NYSE: SAP)
Made in India
No
Products listed
12
Platforms
Web
Deployment
Cloud
Headquarters
Walldorf, Germany
Official website
sap.com

SAP products compared

Categories SAP competes in

Leadership & history

Leadership

  • Christian KleinCEO and Chairman of the Executive Board
  • Dominik AsamChief Financial Officer
  • Thomas SaueressigChief Customer Officer
  • Sebastian SteinhaeuserChief Operating Officer
  • Muhammad AlamExecutive Board Member, Product and Engineering

Timeline

  1. 1972 Founded by five former IBM employees
  2. 1992 Launched R/3 client-server ERP
  3. 2011 Acquired SuccessFactors (deal closed 2012)
  4. 2012 Acquired Ariba
  5. 2014 Acquired Concur
  6. 2015 Launched SAP S/4HANA
  7. 2020 Christian Klein became sole CEO
  8. 2026 Executive board reorganised to focus on AI

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SAP FAQs

Where is SAP headquartered?

SAP SE is headquartered in Walldorf, Germany.

When was SAP founded?

SAP was founded in 1972.

Who is SAP's CEO?

Christian Klein is CEO and chairman of the executive board.

Is SAP an Indian company?

No. SAP is a German company. It runs large research and development operations in India through SAP Labs India.

What does SAP do?

SAP makes procurement & purchase software, accounting software, inventory software and expense management software. Its products listed on App Advisor are SAP Ariba (Enterprise procurement network and sourcing), SAP Business One (ERP for small and mid-size businesses with finance, inventory and production), SAP Concur (Enterprise travel, expense and invoice management), SAP Sales Cloud (Enterprise sales CRM in SAP Customer Experience), SAP SuccessFactors (Enterprise HCM suite) and SAP IBP (Integrated business planning).

How much does SAP cost?

SAP Ariba: On request; SAP Business One: On request; SAP Concur: On request; SAP Sales Cloud: On request; SAP SuccessFactors: On request; SAP IBP: On request; SAP Commerce Cloud: On request; SAP EWM: On request. These are the starting prices on App Advisor's listings — confirm on SAP's official pricing page before you buy.

Does SAP have a free plan?

None of the SAP products listed on App Advisor advertises a free plan.

What are the best alternatives to SAP?

Popular alternatives in the same categories include Zoho Creator Procurement by Zoho Corporation, ERPNext Buying by Frappe Technologies, TranZact by TranZact, Tradogram by Tradogram and Zycus by Zycus.

Company details researched from official sources, last updated 2026-09-14: [1], [2], [3], [4], [5].

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