Skip to content

Free, independent software advice for Indian businesses

App Advisor logoApp Advisor
Amazon logo

Amazon

Seattle, Washington Founded 1994 21 products

Official website
Products
21
Categories
15
Free plans
17
Guides
1

About Amazon

Amazon.com, Inc. is a US e-commerce, cloud and digital services company headquartered in Seattle, Washington. Jeff Bezos founded it in 1994 and is Executive Chair. Andy Jassy has been President and CEO since July 2021. Amazon runs its cloud business as the separate subsidiary Amazon Web Services, which has its own profile.

The Amazon offerings on this site are aimed at sellers, marketers and businesses. In India these include Amazon Seller Central for selling on Amazon.in, Amazon Ads for sponsored product and display advertising, Amazon Associates for affiliate marketing, Amazon Pay for Business for online and UPI payments, and Amazon Business for GST-invoiced B2B purchasing. Seller fees are charged as referral and fulfilment fees, and ads are bought on cost-per-click auctions. Amazon Pay also runs as a UPI and wallet payments service for Indian consumers, which gives merchants a checkout option alongside card and net-banking payments.

Amazon operates in India through several locally incorporated companies. Its India-facing sites, such as amazon.in, amazonpay.in and advertising.amazon.in, show services priced in rupees. Amazon also runs technology centres in India, including a Consumer Robotics software development centre in Bengaluru. Amazon's senior leadership also includes Brian Olsavsky, Senior Vice President and Chief Financial Officer since June 2015.

Amazon's senior team includes Doug Herrington, CEO of Worldwide Amazon Stores, and Matt Garman, CEO of Amazon Web Services, both named in the company's 2025 annual report. Amazon trades on Nasdaq under the symbol AMZN. Amazon's cloud business, run by AWS, has two Indian regions: Mumbai, launched in 2016, and Hyderabad, launched in 2022. Its India operations have also signed wind-solar hybrid power purchase agreements with Vibrant Energy.

Amazon in India

  • Operates amazon.in, Amazon Pay (amazonpay.in) and Amazon Ads for India, with rupee pricing
  • Technology centres in India, including a Consumer Robotics software development centre in Bengaluru

Key facts

Legal name
Amazon.com, Inc.
Headquarters
Seattle, Washington, United States
Founded
1994
Founders
Jeff Bezos
Ownership
Listed on Nasdaq (AMZN)
Made in India
No
Products listed
21
Platforms
Web, Android, iOS
Deployment
Cloud
Official website
advertising.amazon.in

Amazon products compared

Veeqo logo

Amazon · Shipping & courier aggregators

4.3App Advisor rating

Amazon-owned multichannel shipping software with discounted carrier rates and optional inventory tools.

Free plan

Starts at

Free plan

View

Categories Amazon competes in

Leadership & history

Leadership

  • Andy JassyPresident and Chief Executive Officer
  • Jeff BezosExecutive Chair
  • Doug HerringtonCEO, Worldwide Amazon Stores
  • Matt GarmanCEO, Amazon Web Services
  • Brian OlsavskySVP and Chief Financial Officer

Timeline

  1. 1994 Amazon founded by Jeff Bezos
  2. 2006 Amazon Web Services launched
  3. 2021 Andy Jassy became CEO; Bezos became Executive Chair
  4. 2022 Doug Herrington named CEO, Worldwide Amazon Stores
  5. 2024 Matt Garman named CEO of AWS

Alternatives to Amazon

Top-ranked products from other companies in the same categories.

Blogs that cover Amazon

Amazon FAQs

Is Amazon an Indian company?

No. Amazon.com, Inc. is headquartered in Seattle, US. It serves India through Indian subsidiaries that run amazon.in and Amazon Pay.

Who is the CEO of Amazon?

Andy Jassy has been President and CEO since July 2021. Founder Jeff Bezos is Executive Chair.

Who owns Amazon?

Amazon is a public company listed on Nasdaq under the symbol AMZN.

What does Amazon offer businesses in India?

Seller Central for selling on Amazon.in, Amazon Ads, Amazon Associates, Amazon Pay for Business and Amazon Business purchasing. Cloud services come from AWS.

What does Amazon do?

Amazon makes advertising & ppc management, shopping & quick commerce apps, audio, podcast & music tools and influencer & affiliate marketing. Its products listed on App Advisor are Amazon Ads (Sponsored products and brands on Amazon), Amazon India (Largest online marketplace in India), Audible (Audiobooks), Amazon Associates (Amazon India affiliate programme), Amazon Seller Central (Sell on Amazon India) and Amazon Pay (UPI and wallet inside Amazon).

Where is Amazon headquartered?

Amazon is headquartered in Seattle, Washington, United States and was founded in 1994.

How much does Amazon cost?

Amazon Ads: Free; Amazon India: Free; Audible: ₹199/mo; Amazon Associates: Free; Amazon Seller Central: Free plan; Amazon Pay: Free; Amazon Fresh: Free; Alexa: Free. These are the starting prices on App Advisor's listings — confirm on Amazon's official pricing page before you buy.

Does Amazon have a free plan?

Yes. Amazon Ads, Amazon India, Amazon Associates, Amazon Seller Central, Amazon Pay, Amazon Fresh, Alexa, Amazon Seller App, Amazon Global Selling, Amazon Music, Kindle, Amazon Brand Registry, Veeqo, Amazon Photos, Amazon Business, Twitch and Amazon App offer a free plan or free tier.

What are the best alternatives to Amazon?

Popular alternatives in the same categories include Google Ads by Google, LinkedIn Campaign Manager by LinkedIn, Meta Ads Manager by Meta, Microsoft Advertising by Microsoft and AdRoll by AdRoll (NextRoll).

Company details researched from official sources, last updated 2026-09-14: [1], [2], [3].

Get an instant demo

See Amazon Ads live, with an App Advisor discount