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Sales & Marketing

Best Survey & customer feedback tools in India (2026)

Survey and feedback tools collect NPS, CSAT, employee engagement and market research responses, and route them to the teams who can act. Forms tools overlap here; the distinction is analysis and closed-loop follow-up.

59 products compared5 made in India31 with a free plan
Zoho Survey logo

Zoho Corporation

4.8App Advisor rating

Surveys with CRM integration.

Made in IndiaFree plan

Starts at

Free plan

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Google Forms logo

Google

4.7App Advisor rating

Free forms and surveys.

RecommendedFree

Starts at

Free

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SurveySparrow logo

SurveySparrow

4.7App Advisor rating

Conversational surveys and NPS built in Chennai.

Made in IndiaFree plan

Starts at

Free plan

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SurveyMonkey logo

SurveyMonkey

4.7App Advisor rating

Online surveys and market research.

RecommendedFree plan

Starts at

Free plan

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Zonka Feedback logo

Zonka Technologies

4.6App Advisor rating

Feedback surveys with WhatsApp and kiosk modes, built in India.

Made in India

Starts at

₹2,000/mo

View
Typeform logo

Typeform

4.6App Advisor rating

Conversational forms and surveys.

RecommendedFree plan

Starts at

Free plan

View
QuestionPro logo

QuestionPro

4.6App Advisor rating

Survey and research platform with large India team.

Free plan

Starts at

Free plan

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Jotform logo

Jotform

4.5App Advisor rating

Online forms with payments and apps.

Free plan

Starts at

Free plan

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Delighted logo

Delighted (Qualtrics)

4.5App Advisor rating

NPS and CSAT surveys.

Free plan

Starts at

Free plan

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Survicate logo

Survicate

4.5App Advisor rating

Customer feedback surveys.

Free plan

Starts at

Free plan

View
Wufoo logo

SurveyMonkey

4.5App Advisor rating

Online form builder.

Free plan

Starts at

Free plan

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Feedback by Reelo logo

Reelo

4.5App Advisor rating

Feedback collection for restaurants and retail.

Made in IndiaFree plan

Starts at

Free plan

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Alchemer logo

Alchemer

4.5App Advisor rating

Enterprise survey software.

Starts at

₹4,000/mo

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Cognito Forms logo

Cognito

4.5App Advisor rating

Online forms with logic and payments.

Free plan

Starts at

Free plan

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Trustpilot logo

Trustpilot

4.5App Advisor rating

Review collection platform.

Free plan

Starts at

Free plan

View
Formstack logo

Formstack

4.4App Advisor rating

Forms and workflow automation.

Starts at

₹4,000/mo

View
Retently logo

Retently

4.4App Advisor rating

NPS and customer experience.

Starts at

₹4,000/mo

View
Formsite logo

Formsite

4.4App Advisor rating

Online forms and surveys.

Starts at

₹2,000/mo

View
Yotpo Reviews logo

Yotpo

4.4App Advisor rating

Reviews and UGC for e-commerce.

Free plan

Starts at

Free plan

View

Ordered by App Advisor rating. Nothing here is paid placement — see how we rate software.

How to choose survey & customer feedback tools

Decide whether you need forms or a feedback programme; Google Forms and Typeform cover forms, whereas NPS programmes need distribution and follow-up.

Check WhatsApp and SMS distribution — email response rates in India are low.

Look for vernacular survey support if your customers are not English-first.

What to look for

  • Survey builder with logic
  • NPS, CSAT and CES templates
  • Multi-channel distribution (email, WhatsApp, SMS, QR)
  • Employee engagement pulses
  • Text analytics and sentiment
  • Review generation for Google and marketplaces
  • Closed-loop ticketing
  • Dashboards and benchmarks

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Survey & customer feedback tools — frequently asked questions

What is a good NPS score?+

Above 30 is solid for most industries; above 50 is excellent. Trends over time matter more than the absolute number.

Survey & customer feedback tools by industry

Survey & customer feedback tools — popular searches

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