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Needle
by Needle · Berlin, Germany · Since 2024
Agent-driven outbound: find leads and run LinkedIn, Instagram and email campaigns via MCP
- Starting price
- $69
- Free trial / plan
- Free trial
- Deployment
- Cloud
- Web
- App Advisor rating
- 3.9
- transparency & India fit
What is Needle?
Needle is an outbound engine built to be driven by your own AI agent. It ships as an MCP server, so you connect it once and run lead search and outreach from the agent you already use, such as Claude Code, Codex, Cursor or Needle Agents in Slack. It builds lead lists from LinkedIn, Instagram and Places, and a single campaign can mix channels in one sequence. Listed use cases include sales, recruiting, fundraising and competitor analysis.
Messaging is drafted by your agent from the lead profile, the signals that made the lead match your ICP and your own past conversations with them. Safety is built in: per-account daily limits, human-like cadence and a warm-up schedule for new senders, plus suppressions that skip customers, open deals and past contacts. Paid plans list unlimited campaigns and sequencing, a unified inbox and API access. WhatsApp and SMS are listed as coming soon.
Needle prices per connected account, with leads included. The Free Trial is $0 for 7 days with 1 connected account and no credit card. Pro covers 1-10 accounts at $69 per account per month. Agency covers 11-50 accounts: the first 10 accounts are at the Pro rate and each extra account is $34 per month. Enterprise, for 51+ accounts, is custom. There is no credit meter, per-lead charge or top-up; your sending limits are the only ceiling.
Before buying, note that prices are published in US dollars and cost scales with the number of LinkedIn, Instagram or email accounts you connect. You need an MCP client or Needle Agents in Slack plus one account to send from. WhatsApp and SMS are not yet available, dedicated deployment is offered on request under Enterprise, and your sending limits cap how large a list you can work through. Indian buyers should confirm invoicing and tax paperwork with the vendor.
What works well
- +A 7-day free trial with 1 connected account needs no card, and lead lists are included, the same as on a paid plan.
- +Leads are included: there is no credit meter, per-lead charge or top-up to buy.
- +Ships as an MCP server, so outbound runs from the agent you already use.
- +Built-in guardrails: per-account daily limits, human-like cadence, warm-up for new senders and suppressions for customers and open deals.
- +One campaign can mix channels in a single sequence.
- +Agency pricing gives every account after the first 10 at half price.
What to watch out for
- −Pricing is per connected account ($69 per account per month on Pro) and is published in US dollars.
- −WhatsApp and SMS are listed as coming soon; LinkedIn, Instagram and email are the channels today.
- −Dedicated deployment is listed only under Enterprise, which is custom priced.
- −Your sending limits are the only ceiling on list size, so a list is only as big as you can work through.
Best suited for: Individuals and smaller teams that want to run outbound from an agent they already use. · Agencies managing many accounts, with half-price accounts after the first 10 and white-label account management.
Needle at a glance
Analysing Needle — pricing, features, reviews and alternatives…
Generated by App Advisor's native engine from this listing's verified data — not a paid placement.
Needle features
Researched from Needle's official product pages · updated October 2026.
Lead lists
- Lead lists from LinkedIn, Instagram and Places
- LinkedIn people and company search
- Instagram lists from likes, comments and followers
- Places: businesses by category and city
Campaigns
- Unlimited campaigns and sequencing
- Mixed-channel sequences
- Agent-drafted personalised messages
- Unified inbox and API access
Safety
- Safety limits and warm-up
- Suppressions for customers, open deals and past contacts
Agent connection
- MCP server for your own agent
Agency tools
- White-label account management
- Payment-link onboarding for clients
Needle pricing (USD)
SourceEvery edition as published by the vendor · free trial: 7-day free trial with 1 connected account, no card required. Prices exclude GST unless stated. Full Needle pricing breakdown
Free Trial
$0
for 7 days
- 1 connected account
- No credit card required
Pro
$69
per account per month, 1-10 accounts
- Lead lists from LinkedIn, Instagram and Places
- Unlimited campaigns and sequencing
- Safety limits and warm-up
- Unified inbox and API access
Agency
$34
per extra account per month, 11-50 accounts
- Everything on Pro
- White-label account management
- Payment-link onboarding for clients
Enterprise
Custom
51+ accounts
- Everything on Agency
- Dedicated deployment on request
Buying for a team? App Advisor can get you a volume quote and any partner discount available.
Integrations, security & India
Integrations
- Claude Code
- Codex
- Cursor
- Slack
- n8n
Trust, compliance & who uses Needle
Customers named by the vendor
AutonomiScaling SeedsZenReplyAdraMagnifyCurly
Is Needle the best choice for you?
Best choice if you are…
- Individuals and smaller teams that want to run outbound from an agent they already use.
- Agencies managing many accounts, with half-price accounts after the first 10 and white-label account management.
Look elsewhere if you are…
- Teams that need WhatsApp or SMS outreach today, which are listed as coming soon.
Still comparing? Get an unbiased shortlist and demos arranged for free.
Sources (3) · updated October 2026
Needle screenshots
Specifications
- Category
- AI sales agents & agentic CRM, Email marketing software, Lead generation & B2B data tools, Marketing automation
- Vendor
- Needle
- Headquarters
- Berlin, Germany
- Founded
- 2024
- Pricing model
- Subscription
- Starting price
- Paid plans
- Deployment
- Cloud
- Platforms
- Web
- Best for
- Small business, SMB, Mid-market
- Made in India
- No
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Needle — frequently asked questions
How does Needle pricing work?+
You pay per connected account, $69 a month each on Pro, and lead lists are included. Agency accounts after the first 10 are $34 per extra account per month.
Is there a free trial?+
Yes. 7 days, 1 connected account, no card required.
Do leads cost extra?+
No. There is no credit meter, per-lead charge or top-up, and your sending limits are the only ceiling.
What do I need to get started?+
An MCP client you already use (Claude Code, Codex, Cursor, or Needle Agents in Slack) and one LinkedIn, Instagram or email account to send from.
Which channels are supported?+
LinkedIn, Instagram and email today. WhatsApp and SMS are coming soon, and a single campaign can mix channels in one sequence.
Will this get my LinkedIn account restricted?+
Needle enforces per-account daily limits, human-like cadence and a warm-up schedule for new senders, and it will refuse to exceed them. Suppressions skip customers, open deals and past contacts.
How is messaging personalized?+
Your agent drafts from the lead profile, the signals that made them match your ICP and your own past conversations with them.
Where is Needle based?+
The team builds out of Berlin, Germany.
What is Needle?+
Needle is ai sales agents & agentic crm by Needle. Agent-driven outbound: find leads and run LinkedIn, Instagram and email campaigns via MCP
How much does Needle cost?+
Needle is a paid product. Check Needle's official pricing page for current plans, or request a quote through App Advisor.
Does Needle offer a free trial or free plan?+
App Advisor's listing records a free trial for Needle. Confirm the current trial terms on Needle's official site.
Is Needle made in India?+
No. Needle is developed by Needle in Berlin, Germany.
Who is Needle best suited for?+
Needle suits small business, smb, mid-market buyers looking for ai sales agents & agentic crm with email marketing software and lead generation & b2b data tools and marketing automation.
What are the best alternatives to Needle?+
Popular alternatives in ai sales agents & agentic crm include ConnectLoop, AiSDR, Ringg AI. Use App Advisor's compare tool to see them side by side.
How is Needle deployed?+
Needle is available as a cloud (SaaS) product, with web access.
About Needle
Needle · Berlin, Germany · Founded 2024 · 1 product in our catalogue
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