Head to head · E-commerce platforms & website builders
Instamojo Store vs Dukaan
Pricing, features, India readiness and rating compared. Instamojo Store rates highest.
| Compare | Instamojo Store | Dukaan |
|---|---|---|
| Category | E-commerce platforms & website builders | E-commerce platforms & website builders |
| Vendor | Instamojo | Dukaan |
| Headquarters | Bengaluru, Karnataka | Bengaluru, Karnataka |
| Made in India | Yes | Yes |
| Starting price | Free · paid from ₹6,999/yr · Lite ₹0/yr with 5% + ₹3 per order; GST extra | Free to start · Paid plan prices not shown publicly; yearly billing up to 60% off |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Published pricing | Yes | Yes |
| Deployment | cloud | cloud |
| Mobile apps | No | Yes |
| Founded | 2012 | 2020 |
| Best for | Startup, Small business, SMB | Startup, Small business, SMB |
| App Advisor rating | 4.7 / 5 | 4.7 / 5 |
Instamojo Store: pros & cons
- +Free plan available to evaluate at zero cost
- +Built in India with GST-ready workflows and local support hours
- +14 years in business — a mature, stable product
- −Feature depth for your specific workflow should still be verified in a demo
Key features
- Storefront themes and mobile checkout
- Indian payment gateways and COD
- Shipping integrations
- Marketplace sync (Amazon, Flipkart, Meesho)
- Discounts, coupons and abandoned cart recovery
- WhatsApp commerce
Dukaan: pros & cons
- +Free plan available to evaluate at zero cost
- +Built in India with GST-ready workflows and local support hours
- +Native mobile apps for work on the go
- +One of the top-ranked e-commerce platforms & website builders options in our catalogue
- −Feature depth for your specific workflow should still be verified in a demo
Key features
- Storefront themes and mobile checkout
- Indian payment gateways and COD
- Shipping integrations
- Marketplace sync (Amazon, Flipkart, Meesho)
- Discounts, coupons and abandoned cart recovery
- WhatsApp commerce
Schedule a demo
See Instamojo Store live, with an App Advisor discount
Frequently asked questions
Which is better, Instamojo Store or Dukaan?+
Instamojo Store scores higher on App Advisor's rating (4.7/5) for pricing transparency, India readiness and maturity. The right choice depends on your workflow — request demos of both.
Is Instamojo Store cheaper than Dukaan?+
Instamojo Store starts at Free · paid from ₹6,999/yr · Lite ₹0/yr with 5% + ₹3 per order; GST extra and Dukaan at Free to start · Paid plan prices not shown publicly; yearly billing up to 60% off. Compare per-user costs at your team size, and remember GST is added on top.
Can I switch from Instamojo Store to Dukaan?+
Most e-commerce platforms & website builders products import CSV or Excel data; check whether historical records, attachments and integrations move too before you switch.