Head to head · SEO tools
Rank Math vs Semrush
Pricing, features, India readiness and rating compared. Rank Math rates highest.
| Compare | Rank Math | Semrush |
|---|---|---|
| Category | SEO tools | SEO tools |
| Vendor | Rank Math | Semrush |
| Headquarters | New Delhi, Delhi | Boston, United States |
| Made in India | Yes | No |
| Starting price | Free plan | Free plan |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Published pricing | Yes | Yes |
| Deployment | cloud | cloud |
| Mobile apps | No | No |
| Founded | 2018 | 2008 |
| Best for | Startup, Small business, SMB | Startup, Small business, SMB |
| App Advisor rating | 4.7 / 5 | 4.6 / 5 |
Rank Math: pros & cons
- +Free plan available to evaluate at zero cost
- +Built in India with GST-ready workflows and local support hours
- −Feature depth for your specific workflow should still be verified in a demo
Key features
- Keyword research with volume and difficulty
- Rank tracking by location and device
- Technical site audits
- Backlink analysis and outreach
- Competitor gap analysis
- Content optimisation
Semrush: pros & cons
- +Free plan available to evaluate at zero cost
- +18 years in business — a mature, stable product
- +One of the top-ranked seo tools options in our catalogue
- −Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit
Key features
- Keyword research with volume and difficulty
- Rank tracking by location and device
- Technical site audits
- Backlink analysis and outreach
- Competitor gap analysis
- Content optimisation
Get an instant demo
See Rank Math live, with an App Advisor discount
Frequently asked questions
Which is better, Rank Math or Semrush?+
Rank Math scores higher on App Advisor's rating (4.7/5) for pricing transparency, India readiness and maturity. The right choice depends on your workflow — request demos of both.
Is Rank Math cheaper than Semrush?+
Rank Math starts at Free plan and Semrush at Free plan. Compare per-user costs at your team size, and remember GST is added on top.
Can I switch from Rank Math to Semrush?+
Most seo tools products import CSV or Excel data; check whether historical records, attachments and integrations move too before you switch.
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