Made in IndiaFree plan
Starts at
Free plan
Customer.io
by Customer.io · Portland, United States · Since 2012
Behaviour-based messaging for product teams.
- Starting price
- ₹8,000/mo
- per month, billed by vendor
- Free trial / plan
- Free trial
- Deployment
- Cloud
- Web
- App Advisor rating
- 4.4
- transparency & India fit
What is Customer.io?
Customer.io is marketing automation from Customer.io, based in Portland, United States and has been building software since 2012. Behaviour-based messaging for product teams.
Marketing automation runs campaigns across email, SMS, WhatsApp and push, triggered by customer behaviour. Indian vendors in this category are unusually strong, largely because they solved WhatsApp and vernacular messaging early.
Pricing is published and starts at roughly ₹8,000 per month.
What works well
- +Pricing is published, so there is no sales call to see costs
- +14 years in business — a mature, stable product
What to watch out for
- −No permanently free plan
- −Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit
Best suited for: Small business · SMB · Mid-market
AI analysis of Customer.io
Analysing Customer.io — pricing, features, reviews and alternatives…
Generated by App Advisor's native engine from this listing's verified data — not a paid placement.
Customer.io features
Category-standard capabilities plus what Customer.io adds. Verify depth in a demo.
- Customer segmentation and journeys
- Email, SMS, WhatsApp, push and in-app
- Behavioural triggers and A/B tests
- Landing pages and forms
- Lead scoring
- Attribution and campaign analytics
- CRM and e-commerce integrations
- Consent and DND management
Customer.io pricing
Entry price
₹8,000/mo
Published subscription pricing, taxes extra
How Customer.io charges. Plans scale with users or features. Annual billing is usually 15–25% cheaper than monthly, and GST is added on top of listed prices in India.
Read from the vendor's official website. Prices change — confirm on customer.io.
Specifications
- Category
- Marketing automation
- Vendor
- Customer.io
- Headquarters
- Portland, United States
- Founded
- 2012
- Pricing model
- Subscription
- Starting price
- ₹8,000/mo
- Deployment
- Cloud
- Platforms
- Web
- Best for
- Small business, SMB, Mid-market
- Made in India
- No
More software like Customer.io
Alternatives, the same vendor's other products and India-first picks.
Compare all Customer.io alternatives with pricing →
Customer.io — frequently asked questions
What is Customer.io?+
Customer.io is marketing automation by Customer.io. Behaviour-based messaging for product teams.
How much does Customer.io cost?+
Customer.io starts at about ₹8,000 per month according to the vendor's published pricing. Plans and taxes vary, so confirm on the official site.
Does Customer.io offer a free trial or free plan?+
Customer.io typically offers a free trial before you commit to a paid plan.
Is Customer.io made in India?+
No. Customer.io is developed by Customer.io in Portland, United States, though it is used by Indian businesses.
Who is Customer.io best suited for?+
Customer.io suits small business, smb, mid-market buyers looking for marketing automation.
What are the best alternatives to Customer.io?+
Popular alternatives in marketing automation include Zoho Marketing Automation, CleverTap, Freshmarketer. Use App Advisor's compare tool to see them side by side.
How is Customer.io deployed?+
Customer.io is available as a cloud (SaaS) product, with web access.
About Customer.io
Customer.io · Portland, United States · Founded 2012 · 1 product in our catalogue
Get an instant demo