Zoho Campaigns

by Zoho Corporation · Chennai, Tamil Nadu · Since 1996

Email marketing with CRM sync.

Marketing automation Email marketing softwareMade in IndiaFree plan

Starting price: Free plan
Free trial / plan: Free plan; Start without a card
Deployment: Cloud; Web
App Advisor rating: 4.7; transparency & India fit

What is Zoho Campaigns?

Zoho Campaigns is marketing automation from Zoho Corporation, an Indian company headquartered in Chennai, Tamil Nadu and has been building software since 1996. Email marketing with CRM sync.

Marketing automation runs campaigns across email, SMS, WhatsApp and push, triggered by customer behaviour. Indian vendors in this category are unusually strong, largely because they solved WhatsApp and vernacular messaging early.

A free plan is available, with paid plans for growing teams. Beyond marketing automation, Zoho Campaigns also covers email marketing software. Because it is built in India, GST, INR pricing and local support hours are native rather than bolted on.

What works well

+Free plan available to evaluate at zero cost
+Built in India with GST-ready workflows and local support hours
+30 years in business — a mature, stable product
+Covers more than one software category, reducing the number of tools you run

What to watch out for

−Feature depth for your specific workflow should still be verified in a demo

Best suited for: Startup · Small business · SMB

AI analysis of Zoho Campaigns

Analysing Zoho Campaigns — pricing, features, reviews and alternatives…

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Zoho Campaigns features

Category-standard capabilities plus what Zoho Campaigns adds. Verify depth in a demo.

Customer segmentation and journeys
Email, SMS, WhatsApp, push and in-app
Behavioural triggers and A/B tests
Landing pages and forms
Lead scoring
Attribution and campaign analytics
CRM and e-commerce integrations
Consent and DND management
Free plan to start without a card
INR pricing and India-based support

Zoho Campaigns pricing

Entry price

Free plan

Free plan, paid tiers for more users and features

How Zoho Campaigns charges. Plans scale with users or features. Annual billing is usually 15–25% cheaper than monthly, and GST is added on top of listed prices in India.

Read from the vendor's official website. Prices change — confirm on zoho.com.

Zoho Campaigns screenshots

Specifications

Category: Marketing automation, Email marketing software
Vendor: Zoho Corporation
Headquarters: Chennai, Tamil Nadu
Founded: 1996
Pricing model: Freemium
Starting price: Free plan
Deployment: Cloud
Platforms: Web
Best for: Startup, Small business, SMB
Made in India: Yes

Free plan

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Zoho Campaigns — frequently asked questions

What is Zoho Campaigns?+

Zoho Campaigns is marketing automation by Zoho Corporation, an Indian company from Chennai. Email marketing with CRM sync.

How much does Zoho Campaigns cost?+

Zoho Campaigns has a free plan. Check the vendor's pricing page for current plans.

Does Zoho Campaigns offer a free trial or free plan?+

Yes — Zoho Campaigns offers a free plan you can start with.

Is Zoho Campaigns made in India?+

Yes. Zoho Campaigns is built by Zoho Corporation, headquartered in Chennai, Tamil Nadu.

Who is Zoho Campaigns best suited for?+

Zoho Campaigns suits startup, small business, smb buyers looking for marketing automation with email marketing software.

What are the best alternatives to Zoho Campaigns?+

Popular alternatives in marketing automation include Zoho Marketing Automation, CleverTap, Freshmarketer. Use App Advisor's compare tool to see them side by side.

How is Zoho Campaigns deployed?+

Zoho Campaigns is available as a cloud (SaaS) product, with web access.