Made in IndiaFree plan
Starts at
From ₹855/mo (yearly) · Standard, 1,000 contacts: ₹1,140 monthly or ₹855/month billed y…
- Starting price
- USD 10/month
- Premium, 5,000 contacts, billed monthly
- Free trial / plan
- Free plan
- 1,000 contacts, 12,000 emails a month
- Deployment
- Cloud
- Web
- App Advisor rating
- 4.6
- transparency & India fit
What is Mailercloud?
Mailercloud is an email marketing platform with a registered office in London and teams in Bengaluru (MG Road) and Kozhikode, Kerala. The company says its people have worked on email since 2013 and that the Mailercloud brand dates from 2018. It claims more than 35,000 businesses and over 6 billion emails delivered a month. For Indian D2C brands, agencies and SaaS startups, its appeal is a low entry price, a usable free tier and the option to pay in INR.
The pricing model is based on contacts, not sends. The Free plan allows 1,000 contacts and 12,000 emails a month with one advanced automation. Premium starts at USD 10 a month for 5,000 contacts with unlimited sending under fair use, A/B testing, an AI subject line generator, AMP emails, 25 automations and priority chat. Annual billing saves 30 percent. Larger lists go up a contact slider, and Enterprise adds SSO, unlimited automations and an account manager on a custom quote. GST or VAT may be added at checkout depending on location.
Feature depth is better than the price suggests. There is a drag-and-drop builder with 400+ responsive templates, a custom HTML editor, behaviour-based automation triggers, AMP email with in-mail forms and carousels, click heatmaps and an Inbox Tracker that monitors placement at Gmail, Yahoo and Outlook. Integrations include Zapier, Make, Pabbly Connect, WordPress, HubSpot, Zoho Flow, MoEngage, CleverTap, WebEngage and Facebook Lead Ads.
The weak spots show up in user reviews. On Trustpilot, Mailercloud scores 4.4 from 151 reviews, mostly praising support and ease of use, but a minority complain about refund refusals, a reactivated subscription and blacklisting on shared sending. A dedicated IP reportedly costs extra. Ask about refunds and deliverability for your list size before you prepay for a year.
What works well
- +Free plan covers 1,000 contacts and 12,000 emails each month without a card
- +Premium starts at USD 10 a month with unlimited sending under fair use
- +AMP email support for in-mail forms, surveys and live product carousels
- +Inbox Tracker monitors placement at Gmail, Yahoo and Outlook plus blacklists
- +Integrates with Indian-popular tools such as Zoho Flow, Pabbly Connect, MoEngage and CleverTap
- +Billing in INR is offered through a currency selector at checkout
What to watch out for
- −Free plan lacks A/B testing, AI subject lines, AMP and priority chat support
- −Prices above 5,000 contacts are hidden behind a slider rather than a published table
- −Some Trustpilot reviewers report refund refusals and unexpected subscription renewals
- −A few users report blacklisting or slow delivery on shared sending infrastructure
- −SSO and a dedicated account manager are reserved for the custom Enterprise plan
Best suited for: Indian startups and D2C brands sending newsletters to under 5,000 contacts · Marketers who want AMP interactive emails without enterprise pricing · Teams already using CleverTap, MoEngage or WebEngage that want an email channel
Mailercloud at a glance
Analysing Mailercloud — pricing, features, reviews and alternatives…
Generated by App Advisor's native engine from this listing's verified data — not a paid placement.
Mailercloud features
Researched from Mailercloud's official product pages · updated October 2026.
Email builder
- 400+ responsive templates
- Drag-and-drop block editor
- Desktop and mobile preview
- Custom HTML editor
Automation
- Visual workflow builder
- Triggers on opens, clicks, page visits and custom events
- Welcome, cart abandonment and re-engagement templates
- Bulk automation on paid plans
Deliverability
- Inbox placement monitoring
- Spam score analysis
- SPF, DKIM and DMARC reputation dashboard
- Blacklist alerts
AMP and analytics
- In-email forms and surveys
- Interactive product carousels
- Real-time campaign dashboard
- Click heatmaps and A/B test reports
Mailercloud pricing (USD)
SourceEvery edition as published by the vendor. Prices exclude GST unless stated. Full Mailercloud pricing breakdown
Free
USD 0
forever
- 1,000 contacts
- 12,000 emails per month
- 1 advanced automation and basic workflow editor
- Email support and GDPR DPA
Premium
USD 10
per month for 5,000 contacts, 30% off annually
- Unlimited emails under fair use
- A/B testing and AI subject lines
- AMP email support
- 25 advanced automations and priority chat
Enterprise
Custom
quote
- Unlimited automations
- Dedicated account manager
- SAML SSO
- Custom contact volume
Other pricing options & add-ons
Email API (SMTP and REST)
Billed separately from the marketing platform
From USD 7 per month
- • Price is based on contact count; higher tiers are set with a slider
- • Payment possible in USD, GBP or INR
- • VAT or GST may be added at checkout
- • Upgrades are prorated; downgrades apply next cycle; no lock-in
Buying for a team? App Advisor can get you a volume quote and any partner discount available.
Integrations, security & India
Integrations
- Zapier
- Make
- Pabbly Connect
- Integrately
- KonnectzIT
- Albato
- Zoho Flow
- WordPress
- HubSpot
- MailChimp
- Google Sheets
- Facebook Lead Ads
- MoEngage
- CleverTap
- WebEngage
- Stripo
- Digioh
- Poper.ai
Security & compliance
- ISO/IEC 27001:2022 certification claimed
- GDPR compliance and DPA on all plans
- VAPT certified (vendor claim)
- SAML SSO on Enterprise
For Indian businesses
- Offices in Bengaluru (Mahalakshmi Chambers, MG Road) and Kozhikode, Kerala
- Checkout lets you pay in INR as well as USD and GBP
- GST may be added at checkout based on location
- Integrates with Indian engagement platforms MoEngage, CleverTap and WebEngage, and with Pabbly Connect
What reviewers say about Mailercloud
Scores published on independent review sites — follow the links for the full reviews.
What users say about Mailercloud
Positives
- +Many reviewers say support replies quickly and resolves issues such as sending caps
- +Users find the interface and drag-and-drop builder easy to learn
- +Automation, segmentation and analytics come up often as useful
- +Several mention good value and a workable free tier
Common complaints
- −Some users report refunds being refused after the account was used
- −A reviewer describes a cancelled subscription being reactivated and charged
- −A few report slow delivery or failures linked to blacklisting
- −Some say integrations such as WordPress felt unreliable
Summarised from public reviews on Trustpilot · checked 2026-10-21.
Support, resources & partner network
Support & learning
- Email support on all plans at support@mailercloud.com
- Priority chat support on Premium and Enterprise
- Dedicated account manager on Enterprise
Trust, compliance & who uses Mailercloud
35,000+ businesses
Customers
2018
In business since
Is Mailercloud the best choice for you?
Best choice if you are…
- Indian startups and D2C brands sending newsletters to under 5,000 contacts
- Marketers who want AMP interactive emails without enterprise pricing
- Teams already using CleverTap, MoEngage or WebEngage that want an email channel
Look elsewhere if you are…
- Businesses that need a free trial of premium features before paying
- Large senders who need guaranteed dedicated IPs included in the base price
Still comparing? Get an unbiased shortlist and demos arranged for free.
Sources (6) · updated October 2026
Mailercloud screenshots
Specifications
- Category
- Marketing automation, Email marketing software
- Vendor
- Mailercloud
- Headquarters
- Kochi, Kerala
- Founded
- 2020
- Pricing model
- Freemium
- Starting price
- USD 10/month · Premium, 5,000 contacts, billed monthly
- Deployment
- Cloud
- Platforms
- Web
- Best for
- Startup, Small business, SMB
- Made in India
- Yes
More software like Mailercloud
Alternatives, the same vendor's other products and India-first picks.
Compare all Mailercloud alternatives with pricing →
Mailercloud — frequently asked questions
How much does Mailercloud cost?+
Mailercloud has a Free plan for 1,000 contacts and 12,000 emails a month. Premium starts at USD 10 a month for 5,000 contacts with unlimited sending under fair use, and annual billing saves 30 percent. Bigger lists are priced on a contact slider, and Enterprise is quoted on request. You can choose to pay in INR at checkout.
Is there a free plan or trial on Mailercloud?+
Mailercloud offers a free-forever plan instead of a time-limited trial. It covers 1,000 contacts, 12,000 emails a month, one advanced automation and email support, and needs no card. Premium features like A/B testing, AMP email and AI subject lines are not available on the free plan, so you cannot test them before paying.
Does Mailercloud charge GST for Indian customers?+
Mailercloud's pricing FAQ says VAT or GST may be added at checkout depending on your location. Indian buyers should expect GST on top of the listed plan price. If you need input tax credit, check that the invoice shows your GSTIN before paying, and pick INR in the currency selector to avoid foreign exchange charges.
Is Mailercloud an Indian company?+
Mailercloud lists its main office in London, United Kingdom, with Indian offices on MG Road in Bengaluru and in Kozhikode, Kerala. The product is widely marketed to Indian businesses and supports INR payment. If you need an Indian legal entity on your invoice, confirm the billing entity with Mailercloud sales before buying an annual plan.
Mailercloud vs Mailchimp: which is cheaper?+
For small Indian senders, Mailercloud is usually cheaper than Mailchimp because Premium starts at USD 10 a month for 5,000 contacts with unlimited sends under fair use, and annual billing cuts 30 percent. Mailchimp has a larger app ecosystem and brand recognition. Mailercloud can even import from Mailchimp through its integration, which helps when switching.
Does Mailercloud support AMP emails?+
Yes. Mailercloud supports AMP email on Premium and Enterprise plans. You can build emails with in-mail forms and surveys, interactive product carousels and content that updates after sending, such as prices or countdowns. Mailercloud lists Gmail, Yahoo Mail and Mail.ru as compatible clients, so other recipients see the fallback HTML version.
How good is Mailercloud deliverability?+
Mailercloud includes an Inbox Tracker that monitors placement at Gmail, Yahoo and Outlook, scores spam risk, checks SPF, DKIM and DMARC and alerts you to blacklisting. Most Trustpilot reviews are positive, but a few users report slow delivery or blacklisting on shared IPs. Set up domain authentication and ask about a dedicated IP for large volumes.
Is my data secure with Mailercloud?+
Mailercloud states it is ISO/IEC 27001:2022 certified, GDPR compliant with a DPA on every plan, and VAPT certified. Enterprise customers can use SAML single sign-on. These are vendor claims shown as badges, so regulated businesses in India should request the ISO certificate and audit details before uploading customer lists.
What integrations does Mailercloud have?+
Mailercloud lists about 20 integrations, including Zapier, Make, Pabbly Connect, Integrately, Zoho Flow, WordPress, HubSpot, Google Sheets, Facebook Lead Ads and MailChimp. It also connects with customer engagement platforms MoEngage, CleverTap and WebEngage, which many Indian apps use. Shopify, WooCommerce and Stripe are mentioned on the homepage for ecommerce use.
How long does it take to start with Mailercloud?+
Most small businesses can start sending on Mailercloud the same day: sign up free, import contacts, authenticate the sending domain and pick one of 400+ templates. Domain DNS records for SPF and DKIM can take a few hours to propagate. Building automation workflows and AMP emails takes longer, typically a few days of testing.
What is Mailercloud?+
Mailercloud is marketing automation by Mailercloud, an Indian company from Kochi. Affordable email marketing from India.
How much does Mailercloud cost?+
Mailercloud publishes: USD 10/month · Premium, 5,000 contacts, billed monthly. Confirm current plans and taxes on the official pricing page.
Does Mailercloud offer a free trial or free plan?+
Yes — Mailercloud offers a free plan you can start with.
Is Mailercloud made in India?+
Yes. Mailercloud is built by Mailercloud, headquartered in Kochi, Kerala.
Who is Mailercloud best suited for?+
Mailercloud suits startup, small business, smb buyers looking for marketing automation with email marketing software.
What are the best alternatives to Mailercloud?+
Popular alternatives in marketing automation include Zoho Marketing Automation, CleverTap, Freshmarketer. Use App Advisor's compare tool to see them side by side.
How is Mailercloud deployed?+
Mailercloud is available as a cloud (SaaS) product, with web access.
About Mailercloud
Mailercloud · Kochi, Kerala · Founded 2020 · 2 products in our catalogue · Indian company
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