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SellerApp
by SellerApp · Hyderabad, Telangana · Since 2017
Amazon seller analytics and PPC built in Hyderabad.
- Starting price
- Free; paid from $99/month
- Pro plan, billed monthly
- Free trial / plan
- Free forever plan
- No credit card required
- Deployment
- Cloud
- Web
- App Advisor rating
- 4.6
- transparency & India fit
What is SellerApp?
SellerApp is an Amazon seller analytics and advertising platform with an Indian office in Indiranagar, Bengaluru, plus addresses in Spring, Texas and Singapore. It combines product research, keyword tracking, listing quality checks, a profit dashboard and Amazon PPC automation. Beyond Amazon it now covers Walmart, Flipkart, ONDC and quick-commerce apps such as Zepto, Blinkit and Instamart, which makes it more relevant to Indian D2C brands than most US-built seller tools. Named customers include Bombay Shaving Company and Lifelong Group.
The PPC module is the main reason to pay. It ships a rule library with rules such as ACoS Reducer, Wasted Click Eliminator, Dayparting and an Inventory rule that cuts ad visibility when stock runs low, and you can mix those rules with AI bid changes driven by Amazon Marketing Stream data. One login covers ad accounts across 18+ marketplaces, and bulk edits work at campaign, ad group and keyword level. The performance figures on the rule pages are SellerApp's own claims, so test them on a few campaigns first.
Pricing is in US dollars. The Freemium plan is free forever without a card and covers basic product research and overview screens; the keyword tracker on free is limited to 2 ASINs with 5 keywords each. Pro starts at $99 a month, Smart with Automation starts at $149 a month for the first three months against a listed $250, and custom plans are quoted. Annual billing is said to save 50% against monthly.
The trade-offs: this is a tool for sellers already spending real money on marketplace ads, not a general inventory or accounting system. Paid keyword tracking tops out at 100 keywords before you need sales, ranking data refreshes every 12-24 hours, and dollar billing means Indian sellers pay foreign-currency charges. Agencies get a separate plan from $300 plus 0.5-2.5% of Amazon ad spend.
What works well
- +Rule library includes dayparting, ACoS reduction and low-stock ad throttling out of the box
- +Covers Flipkart, ONDC and quick-commerce platforms alongside 20 Amazon marketplaces
- +Free forever plan with no credit card for basic product research
- +Profit dashboard drills from account level down to individual SKUs after adding COGS
- +Keeps sales data longer than Amazon's own 60-day window
- +Agency plan manages 10 to 100 client accounts from one login
What to watch out for
- −Prices are in US dollars, so Indian sellers pay forex and card charges
- −Free keyword tracking is limited to 2 ASINs with 5 keywords each
- −Paid plans track up to 100 keywords before you must contact sales
- −Keyword rank metrics update only every 12 to 24 hours
- −Smart plan's $149 price is an introductory rate for the first three months
- −Not an inventory or accounting system despite covering stock-based ad rules
Best suited for: Indian D2C brands selling on Amazon.in and Flipkart with active ad budgets · Exporters selling on Amazon US, UK or UAE from India · Agencies managing marketplace ads for several brands · Sellers researching new private-label products
SellerApp at a glance
Analysing SellerApp — pricing, features, reviews and alternatives…
Generated by App Advisor's native engine from this listing's verified data — not a paid placement.
SellerApp features
Researched from SellerApp's official product pages · updated October 2026.
Advertising (PPC)
- AI bid automation with Amazon Marketing Stream
- Rule library incl. ACoS Reducer and Wasted Click Eliminator
- Dayparting by hour
- Inventory-based ad throttling
- Bulk campaign and keyword edits
Product research
- Advanced filters with saved presets
- AI Opportunity Score
- BSR and best-seller trends
- Product tracking with alerts
- CSV export
Keywords and listings
- Keyword Explorer
- Keyword rank tracker with competitor tracking
- Indexing checks
- Listing quality checker
Profit and monitoring
- Profit dashboard with COGS
- SKU-level drill-down
- Listing hijacker alerts
- Sales forecasting
- Business alerts
SellerApp pricing (USD)
SourceEvery edition as published by the vendor. Prices exclude GST unless stated. Full SellerApp pricing breakdown
Freemium
$0
Free forever
- Product research
- Advertising overview
- Keyword tracking for 2 ASINs x 5 keywords
- No credit card required
Pro
From $99 /month
Monthly; annual billing saves 50%
- Everything in Freemium
- Insights and keyword tracking
- Listing quality
- Ads automation
- Email support
Smart with Automation
From $149 /month
Introductory price for first 3 months; listed at $250
- Everything in Pro
- Email and chat support
- Dedicated account manager
- Quarterly business review
Custom
By quote
Schedule a call
- Everything in Smart
- Data warehousing
- Custom development
- Priority VIP support
Other pricing options & add-ons
Ecommerce Agency
No minimum subscription duration
$300 + 0.5-2.5% of ad spend
AMS Growth (managed ads)
Currency not stated on pricing page
From 750/month
Custom APIs
Billed monthly; data refreshed every 24 hours
Usage-based
- • Self-serve prices are in US dollars.
- • No time-limited free trial is stated; the Freemium plan serves as the free option.
Buying for a team? App Advisor can get you a volume quote and any partner discount available.
Integrations, security & India
Integrations
- Amazon Advertising API and Amazon Marketing Stream
- Amazon Marketing Cloud (AMC) insights
- Walmart
- Flipkart
- ONDC
- Quick commerce: Zepto, Blinkit, Instamart
- Custom data APIs
For Indian businesses
- India office at San Jose building, 12th Main Road, HAL 2nd Stage, Indiranagar, Bengaluru 560038.
- Supports Amazon India, Flipkart, ONDC and quick-commerce apps Zepto, Blinkit and Instamart.
- Lists Indian brands Bombay Shaving Company and Lifelong Group among customers.
- Self-serve pricing is published in US dollars, not rupees.
Support, resources & partner network
Support & learning
- Email support@sellerapp.com and sales@sellerapp.com
- Email support on Pro, email and chat on Smart
- Dedicated account manager on Smart and managed plans
- Help centre at sellerapp.com/help
Is SellerApp the best choice for you?
Best choice if you are…
- Indian D2C brands selling on Amazon.in and Flipkart with active ad budgets
- Exporters selling on Amazon US, UK or UAE from India
- Agencies managing marketplace ads for several brands
- Sellers researching new private-label products
Look elsewhere if you are…
- Offline retailers or distributors looking for inventory or billing software
- Very small sellers not running Amazon Sponsored Ads
- Teams that need INR billing with a GST invoice from an Indian entity (not confirmed publicly)
Still comparing? Get an unbiased shortlist and demos arranged for free.
Sources (7) · updated October 2026
SellerApp screenshots
Specifications
- Category
- Inventory software
- Vendor
- SellerApp
- Headquarters
- Hyderabad, Telangana
- Founded
- 2017
- Pricing model
- Freemium
- Starting price
- Free plan
- Deployment
- Cloud
- Platforms
- Web
- Best for
- Startup, Small business, SMB
- Made in India
- Yes
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SellerApp — frequently asked questions
How much does SellerApp cost?+
SellerApp has a free Freemium plan. Pro starts at $99 per month, and Smart with Automation starts at $149 per month for the first three months against a listed $250. Custom plans for larger brands are quoted after a call. SellerApp says annual billing saves 50% compared with paying month to month.
Is SellerApp free?+
Yes, SellerApp offers a free forever Freemium plan that needs no credit card. It covers basic product research and overview screens, and the keyword tracker on the free plan covers 2 ASINs with 5 keywords each. Automation, wider keyword tracking and support channels need the paid Pro or Smart plans.
Does SellerApp work for Amazon India and Flipkart?+
Yes. SellerApp lists Amazon India among its supported Amazon marketplaces and also covers Flipkart, ONDC and quick-commerce apps such as Zepto, Blinkit and Instamart. That makes it more useful for Indian D2C brands than tools that only support Amazon in the US and Europe.
Is SellerApp an Indian company?+
SellerApp lists an Indian office in Indiranagar, Bengaluru, alongside addresses in Spring, Texas and Singapore. Indian brands such as Bombay Shaving Company and Lifelong Group appear among its named customers. Self-serve plans are priced in US dollars, so check with sales whether a rupee invoice with GST is available.
What does SellerApp's PPC automation do?+
SellerApp's PPC tool combines AI bid adjustments using Amazon Marketing Stream data with a library of rules: ROI Maximizer, Keyword Picker, Wasted Click Eliminator, ACoS Reducer, Dayparting and an inventory rule that reduces ads when stock is low. Rules can apply to future campaigns, and bulk edits work across campaigns and keywords.
SellerApp vs Helium 10: which should I choose?+
Helium 10 is stronger for US-focused Amazon sellers who want a large suite of research tools. SellerApp's advantage for Indian sellers is coverage of Flipkart, ONDC and quick-commerce platforms plus its PPC rule library and managed advertising services. Try SellerApp's free plan with your own ASINs before choosing.
Does SellerApp have a Chrome extension or mobile app?+
SellerApp offers a Chrome extension that overlays product and keyword data on Amazon product and search pages, and it can track keyword rankings in real time. SellerApp is mainly a web dashboard; it does not advertise a dedicated mobile app on its main product pages.
How does SellerApp calculate profit?+
SellerApp's profit dashboard syncs your Amazon account and then asks you to add cost of goods and shipping time, which SellerApp says takes about a minute. It then shows KPI widgets, charts and pivot tables you can drill down to individual SKUs, and it keeps history beyond Amazon's 60-day data window.
Does SellerApp offer managed advertising services?+
Yes. Besides software, SellerApp sells managed Amazon advertising. The AMS Growth plan starts at 750 per month with weekly reports and monthly strategy calls, and a Scale plan adds DSP, Google and Meta ads and inventory forecasting on a revenue-partnership basis. Listing creation starts at 200 per parent ASIN.
What does SellerApp charge agencies?+
SellerApp's agency plan starts at $300 plus 0.5% to 2.5% of the Amazon ad spend it manages, with no minimum subscription period. It includes ad automation, multiple client accounts, advanced reporting, custom templates, business alerts and account audits, and is designed for agencies handling 10 to 100 clients.
Where is the SellerApp login page?+
SellerApp's login is at https://www.sellerapp.com/, linked from its official website.
How do I sign up for SellerApp?+
New accounts are created at https://www.sellerapp.com/ on SellerApp's official site.
How much does SellerApp cost?+
SellerApp publishes its plans at https://www.sellerapp.com/pricing.html. Check that page for current prices, as plans change.
What is SellerApp?+
SellerApp is inventory software by SellerApp, an Indian company from Hyderabad. Amazon seller analytics and PPC built in Hyderabad.
How much does SellerApp cost?+
SellerApp has a free plan. Check the vendor's pricing page for current plans.
Does SellerApp offer a free trial or free plan?+
Yes — SellerApp offers a free plan you can start with.
Is SellerApp made in India?+
Yes. SellerApp is built by SellerApp, headquartered in Hyderabad, Telangana.
Who is SellerApp best suited for?+
SellerApp suits startup, small business, smb buyers looking for inventory software.
What are the best alternatives to SellerApp?+
Popular alternatives in inventory software include ERPNext, Zoho Inventory Plus, Vyapar. Use App Advisor's compare tool to see them side by side.
How is SellerApp deployed?+
SellerApp is available as a cloud (SaaS) product, with web access.
About SellerApp
SellerApp · Hyderabad, Telangana · Founded 2017 · 1 product in our catalogue · Indian company
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