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E-commerce platforms & website builders · Alternatives

Best Shopify alternatives in India (2027)

Shopify is an e-commerce platforms & website builders product from Shopify, Ottawa, priced at Rs 1,499/month · Basic, billed yearly (Rs 1,994 monthly). We compared 20 alternatives on published price, free plan, platforms and made-in-India support: 3 have a free plan, 12 are built in India, and 8 start cheaper or free.

Quick answer

The closest alternatives to Shopify are Squarespace Commerce (₹2,000/mo), BigCommerce (₹2,400/mo), StoreHippo (Rs 15,000/month · Business plan, excluding GST, plus 1% per order), Wix eCommerce (₹1,500/mo) and Shopmatic (₹1,000/mo). Dukaan is the top-ranked option with a free plan. Published prices in this list start at ₹999/month.

Why businesses look for a Shopify alternative

There is no free plan

Shopify has no free tier. 3 alternatives do, which lets you test with real data before you pay.

Cost

Shopify starts at Rs 1,499/month · Basic, billed yearly (Rs 1,994 monthly). 8 alternatives start lower or have a free plan.

Indian support and GST

Shopify is built in Canada. 12 alternatives are made in India, where GST, TDS and UPI are usually handled natively and support runs on IST.

Reported limitation

Extra 2% fee on Basic when using third-party gateways like Razorpay

Reported limitation

Basic includes no staff accounts per the pricing page

Reported limitation

Monthly app subscriptions add materially to the real cost

Shopify alternatives compared

Ranked by how closely each product matches Shopify's category, pricing model, platforms and business size, then by rating. Prices exclude GST.

#SoftwareStarting priceFree planPlatformsMade in IndiaRatingCompare
—Shopify logoShopify (current)Rs 1,499/month · Basic, billed yearly (Rs 1,994 monthly)NoWeb, Android, iOSNo4.6/5—
1Squarespace Commerce logoSquarespace Commerce₹2,000/moNoWebNo4.5/5
2BigCommerce logoBigCommerce₹2,400/moNoWebNo4.5/5
3StoreHippo logoStoreHippoRs 15,000/month · Business plan, excluding GST, plus 1% per orderNoWebYes4.6/5
4Wix eCommerce logoWix eCommerce₹1,500/moNoWebNo4.5/5
5Shopmatic logoShopmatic₹1,000/moNoWebNo4.4/5
6Browntape Marketplace logoBrowntape Marketplace₹4,000/moNoWebYes4.5/5
7Zepo logoZepo₹1,500/moNoWebYes4.4/5
8Shopaccino logoShopaccino₹999/moNoWebYes4.4/5
9Elementor WooCommerce Builder logoElementor WooCommerce Builder₹5,000/moNoWebNo4.2/5
10Zopping logoZoppingPaid plansNoWeb, Android, iOSYes4.2/5
11Dukaan logoDukaanFree to start · Paid plan prices not shown publicly; yearly billing up to 60% offYesWeb, Android, iOSYes4.7/5
12Shoopy logoShoopyRs 2,499/year · Basic plan, plus 18% GSTYesWeb, Android, iOSYes4.7/5
13Spocket logoSpocketPaid plansNoWeb, Android, iOSNo3.9/5
14Zoho Commerce logoZoho CommerceFrom ₹99/month (Starter, billed yearly) · Standard ₹599/month yearly or ₹999 monthly; G…NoWebYes4.7/5
15Return Prime logoReturn PrimeFree planYesWeb, Android, iOSYes4.5/5
16Etsy logoEtsyPay as you goNoWebNo4.3/5
17KartRocket (Shiprocket) logoKartRocket (Shiprocket)Pay as you goNoWebYes4.4/5
18Builderfly logoBuilderflyPaid plansNoWebYes4.2/5
19Simpl Checkout logoSimpl CheckoutPay as you goNoWebYes4.3/5
20Cartpanda logoCartpandaPaid plansNoWebNo4/5

Top 10 Shopify alternatives in detail

Squarespace Commerce logo

1. Squarespace Commerce

Squarespace · New York · E-commerce platforms & website builders · 4.5/5

Online store in Squarespace.

₹2,000/mo

Free trial

Compared with Shopify

  • Starts ₹6/mo higher (₹2,000/mo vs Rs 1,499/month · Basic, billed yearly (Rs 1,994 monthly))
BigCommerce logo

2. BigCommerce

BigCommerce · Austin · E-commerce platforms & website builders · 4.5/5

Hosted e-commerce for growing brands.

₹2,400/mo

Free trial

Compared with Shopify

  • Starts ₹406/mo higher (₹2,400/mo vs Rs 1,499/month · Basic, billed yearly (Rs 1,994 monthly))
StoreHippo logo

3. StoreHippo

StoreHippo · Gurugram · E-commerce platforms & website builders · 4.6/5

Headless e-commerce platform built in Gurugram.

Rs 15,000/month · Business plan, excluding GST, plus 1% per order

Free trial

Compared with Shopify

  • Starts ₹1,506/mo higher (Rs 15,000/month · Business plan, excluding GST, plus 1% per order vs Rs 1,499/month · Basic, billed yearly (Rs 1,994 monthly))
  • Built in India (Gurugram)

Key features

  • Physical, service and digital products with variants
  • Inventory, reviews, wishlists and product comparison
  • Abandoned cart recovery, single-page and guest checkout
  • Order tracking, re-ordering and custom order IDs
  • Multiple shipping partners with Cash on Delivery
Wix eCommerce logo

4. Wix eCommerce

Wix · Tel Aviv · E-commerce platforms & website builders · 4.5/5

Online store in Wix.

₹1,500/mo

Free trial

Compared with Shopify

  • Starts ₹494/mo cheaper (₹1,500/mo vs Rs 1,499/month · Basic, billed yearly (Rs 1,994 monthly))
Shopmatic logo

5. Shopmatic

Shopmatic · Singapore · E-commerce platforms & website builders · 4.4/5

E-commerce platform for Asian SMEs.

₹1,000/mo

Free trial

Compared with Shopify

  • Starts ₹994/mo cheaper (₹1,000/mo vs Rs 1,499/month · Basic, billed yearly (Rs 1,994 monthly))
Browntape Marketplace logo

6. Browntape Marketplace

Browntape · Goa · E-commerce platforms & website builders · 4.5/5

Marketplace order management.

₹4,000/mo

Free trial

Compared with Shopify

  • Starts ₹2,006/mo higher (₹4,000/mo vs Rs 1,499/month · Basic, billed yearly (Rs 1,994 monthly))
  • Built in India (Goa)
Zepo logo

7. Zepo

Zepo · Mumbai · E-commerce platforms & website builders · 4.4/5

Indian e-commerce store builder.

₹1,500/mo

Free trial

Compared with Shopify

  • Starts ₹494/mo cheaper (₹1,500/mo vs Rs 1,499/month · Basic, billed yearly (Rs 1,994 monthly))
  • Built in India (Mumbai)
Shopaccino logo

8. Shopaccino

Shopaccino · Jaipur · E-commerce platforms & website builders · 4.4/5

E-commerce platform built in Jaipur.

₹999/mo

Free trial

Compared with Shopify

  • Starts ₹995/mo cheaper (₹999/mo vs Rs 1,499/month · Basic, billed yearly (Rs 1,994 monthly))
  • Built in India (Jaipur)
Zopping logo

10. Zopping

Zopping Technology Private Limited · Bengaluru · E-commerce platforms & website builders · 4.2/5

No-code platform for building online stores and mobile apps with multi-store and hyperlocal delivery management.

Paid plans

Free trial

Compared with Shopify

  • Built in India (Bengaluru)

Shopify alternatives by what you need

How to choose a Shopify alternative

  • Add up platform fee, transaction fee, apps and theme costs — the platform subscription is often the smallest line.
  • Check COD, UPI and EMI support in checkout; they drive Indian conversion.
  • If you sell mostly on marketplaces, a multichannel order tool may matter more than the storefront.

Shopify alternatives — FAQs

What is the best alternative to Shopify in 2027?+

The closest matches to Shopify on App Advisor are Squarespace Commerce (₹2,000/mo), BigCommerce (₹2,400/mo), StoreHippo (Rs 15,000/month · Business plan, excluding GST, plus 1% per order). They are ranked by how closely their category, pricing model, platforms and target business size match Shopify, then by rating. The best choice depends on your team size and budget.

Is there a free alternative to Shopify?+

Yes. 3 of the 20 alternatives listed have a free plan or are free: Dukaan (Free to start · Paid plan prices not shown publicly; yearly billing up to 60% off), Shoopy (Rs 2,499/year · Basic plan, plus 18% GST), Return Prime (Free plan). Free plans usually cap users, records or transactions, so check the limits against your monthly volume.

What is the cheapest alternative to Shopify?+

Among alternatives that publish a price, Shopaccino starts lowest at ₹999/mo, compared with Rs 1,499/month · Basic, billed yearly (Rs 1,994 monthly) for Shopify. Dukaan also has a free plan. Prices are read from each vendor's website and exclude GST.

Is there an Indian alternative to Shopify?+

Yes. 12 alternatives are built in India, including StoreHippo (Rs 15,000/month · Business plan, excluding GST, plus 1% per order), Browntape Marketplace (₹4,000/mo), Zepo (₹1,500/mo). Indian products usually handle GST, TDS and UPI natively and bill in rupees.

Shopify vs Squarespace Commerce: which is better?+

Squarespace Commerce is the closest match to Shopify in our catalogue. Key differences: Starts ₹6/mo higher (₹2,000/mo vs Rs 1,499/month · Basic, billed yearly (Rs 1,994 monthly)). Compare them side by side before you book a demo.

How were these Shopify alternatives chosen?+

Every product listed sits in e-commerce platforms & website builders or a category Shopify also covers, and Shopify's own products are excluded. Prices, free plans and platforms come from each vendor's official website. App Advisor does not sell any of this software.

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