SimilarWeb

by Similarweb · Tel Aviv, Israel · Since 2007

Website traffic and market intelligence.

Starting price: Free plan
Free trial / plan: Free plan; Start without a card
Deployment: Cloud; Web
App Advisor rating: 4.5; transparency & India fit

What is SimilarWeb?

SimilarWeb is seo tools from Similarweb, based in Tel Aviv, Israel and has been building software since 2007. Website traffic and market intelligence.

SEO tools research keywords, track rankings, audit technical issues and analyse competitors' backlinks. A few suites dominate globally, and several cheaper products cover the same essentials for small agencies and businesses.

A free plan is available, with paid plans for growing teams.

What works well

+Free plan available to evaluate at zero cost
+19 years in business — a mature, stable product

What to watch out for

−Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit

Best suited for: Startup · Small business · SMB

AI analysis of SimilarWeb

Analysing SimilarWeb — pricing, features, reviews and alternatives…

Generated by App Advisor's native engine from this listing's verified data — not a paid placement.

SimilarWeb features

Category-standard capabilities plus what SimilarWeb adds. Verify depth in a demo.

Keyword research with volume and difficulty
Rank tracking by location and device
Technical site audits
Backlink analysis and outreach
Competitor gap analysis
Content optimisation
Local SEO and Google Business Profile
Reporting for clients
Free plan to start without a card

SimilarWeb pricing

Entry price

Free plan

Free plan, paid tiers for more users and features

How SimilarWeb charges. Plans scale with users or features. Annual billing is usually 15–25% cheaper than monthly, and GST is added on top of listed prices in India.

Read from the vendor's official website. Prices change — confirm on similarweb.com.