Free
Starts at
Free
Yoast SEO
by Yoast (Newfold) · Wijchen, Netherlands · Since 2010
The most installed WordPress SEO plugin.
SEO toolsFree plan
- Starting price
- Free plan
- Free trial / plan
- Free plan
- Start without a card
- Deployment
- Cloud
- Web
- App Advisor rating
- 4.5
- transparency & India fit
What is Yoast SEO?
Yoast SEO is seo tools from Yoast (Newfold), based in Wijchen, Netherlands and has been building software since 2010. The most installed WordPress SEO plugin.
SEO tools research keywords, track rankings, audit technical issues and analyse competitors' backlinks. A few suites dominate globally, and several cheaper products cover the same essentials for small agencies and businesses.
A free plan is available, with paid plans for growing teams.
What works well
- +Free plan available to evaluate at zero cost
- +16 years in business — a mature, stable product
What to watch out for
- −Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit
Best suited for: Startup · Small business · SMB
AI analysis of Yoast SEO
Analysing Yoast SEO — pricing, features, reviews and alternatives…
Generated by App Advisor's native engine from this listing's verified data — not a paid placement.
Yoast SEO features
Category-standard capabilities plus what Yoast SEO adds. Verify depth in a demo.
- Keyword research with volume and difficulty
- Rank tracking by location and device
- Technical site audits
- Backlink analysis and outreach
- Competitor gap analysis
- Content optimisation
- Local SEO and Google Business Profile
- Reporting for clients
- Free plan to start without a card
Yoast SEO pricing
Entry price
Free plan
Free plan, paid tiers for more users and features
How Yoast SEO charges. Plans scale with users or features. Annual billing is usually 15–25% cheaper than monthly, and GST is added on top of listed prices in India.
Read from the vendor's official website. Prices change — confirm on yoast.com.
Yoast SEO screenshots
Specifications
- Category
- SEO tools
- Vendor
- Yoast (Newfold)
- Headquarters
- Wijchen, Netherlands
- Founded
- 2010
- Pricing model
- Freemium
- Starting price
- Free plan
- Deployment
- Cloud
- Platforms
- Web
- Best for
- Startup, Small business, SMB
- Made in India
- No
More software like Yoast SEO
Alternatives, the same vendor's other products and India-first picks.
Compare all Yoast SEO alternatives with pricing →
Yoast SEO — frequently asked questions
What is Yoast SEO?+
Yoast SEO is seo tools by Yoast (Newfold). The most installed WordPress SEO plugin.
How much does Yoast SEO cost?+
Yoast SEO has a free plan. Check the vendor's pricing page for current plans.
Does Yoast SEO offer a free trial or free plan?+
Yes — Yoast SEO offers a free plan you can start with.
Is Yoast SEO made in India?+
No. Yoast SEO is developed by Yoast (Newfold) in Wijchen, Netherlands, though it is used by Indian businesses.
Who is Yoast SEO best suited for?+
Yoast SEO suits startup, small business, smb buyers looking for seo tools.
What are the best alternatives to Yoast SEO?+
Popular alternatives in seo tools include Google Search Console, Rank Math, Semrush. Use App Advisor's compare tool to see them side by side.
How is Yoast SEO deployed?+
Yoast SEO is available as a cloud (SaaS) product, with web access.
About Yoast (Newfold)
Yoast (Newfold) · Wijchen, Netherlands · Founded 2010 · 1 product in our catalogue
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