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LinkedIn

Sunnyvale, California Founded 2002 8 products

Official website
Products
8
Categories
5
Free plans
3
Guides
0

About LinkedIn

LinkedIn is a professional networking platform headquartered at 1000 W Maude Avenue in Sunnyvale, California. Reid Hoffman and colleagues co-founded it in 2002, and the service launched in May 2003. Microsoft acquired LinkedIn in 2016, and it now operates as a Microsoft subsidiary with its own leadership team.

Its business products fall into four main lines. Talent Solutions covers LinkedIn Recruiter, job postings and LinkedIn Talent Insights. Marketing Solutions covers sponsored content, lead generation forms, message ads and audience targeting through Campaign Manager. Sales Solutions covers Sales Navigator for B2B prospecting. LinkedIn Learning offers online courses. Premium subscriptions are also sold to individuals and small businesses.

LinkedIn sells to Indian businesses online on a self-serve basis and through its enterprise sales teams. Premium, Recruiter Lite and Sales Navigator Core publish prices, and India is often shown local rupee pricing. Advertising is sold on an auction basis with a minimum daily budget, while Recruiter and Learning enterprise licences are quoted individually. Job postings can be free or promoted for a fee.

India is one of LinkedIn's largest markets by membership, and the company has offices in Bengaluru, Mumbai, Gurugram and other cities. In April 2026 Ryan Roslansky stepped down as CEO after six years, and COO Daniel Shapero succeeded him. Roslansky kept a wider Microsoft role as executive vice president overseeing LinkedIn and Microsoft Office. LinkedIn crossed US$5 billion in quarterly revenue for the first time around the time of this change. Because LinkedIn is part of Microsoft, its financial results appear within Microsoft's reports rather than being filed separately. The platform is also subject to Indian IT rules on grievance officers and content moderation.

LinkedIn in India

  • Offices in India including Bengaluru

Key facts

Legal name
LinkedIn Corporation
Headquarters
Sunnyvale, California, United States
Founded
2002
Founders
Reid Hoffman, Allen Blue, Konstantin Guericke, Eric Ly and Jean-Luc Vaillant
Ownership
Wholly owned subsidiary of Microsoft Corporation (since December 2016)
Made in India
No
Products listed
8
Platforms
Web, Android, iOS
Deployment
Cloud
Official website
business.linkedin.com

LinkedIn products compared

Categories LinkedIn competes in

Leadership & history

Leadership

  • Daniel ShaperoCEO
  • Ryan RoslanskyEVP, Microsoft (oversees LinkedIn and Office)

Timeline

  1. 2002 Company founded
  2. 2003 LinkedIn launched
  3. 2011 Listed on the NYSE
  4. 2016 Acquired by Microsoft
  5. 2020 Ryan Roslansky became CEO
  6. 2026 Daniel Shapero became CEO

Alternatives to LinkedIn

Top-ranked products from other companies in the same categories.

LinkedIn FAQs

Who owns LinkedIn?

Microsoft, since 2016.

Who is LinkedIn's CEO?

Daniel Shapero, who took over from Ryan Roslansky in April 2026.

When was LinkedIn founded?

The company was founded in 2002 and the service launched in 2003.

Where is LinkedIn headquartered?

Sunnyvale, California.

What does LinkedIn do?

LinkedIn makes advertising & ppc management, team chat & collaboration, lms software and learning & exam prep apps. Its products listed on App Advisor are LinkedIn Campaign Manager (B2B advertising on LinkedIn), LinkedIn Pages (Company pages), LinkedIn Learning (Video courses for professionals), LinkedIn Premium Business (Premium subscription), LinkedIn Learning App (Courses) and LinkedIn App (Careers).

How much does LinkedIn cost?

LinkedIn Campaign Manager: Free; LinkedIn Pages: Free; LinkedIn Learning: ₹1,500/mo; LinkedIn Premium Business: ₹4,000/mo; LinkedIn Learning App: ₹1,500/mo; LinkedIn App: Free plan; LinkedIn Recruiter: On request; LinkedIn Talent Insights: On request. These are the starting prices on App Advisor's listings — confirm on LinkedIn's official pricing page before you buy.

Does LinkedIn have a free plan?

Yes. LinkedIn Campaign Manager, LinkedIn Pages and LinkedIn App offer a free plan or free tier.

What are the best alternatives to LinkedIn?

Popular alternatives in the same categories include Google Ads by Google, Meta Ads Manager by Meta, Microsoft Advertising by Microsoft, Amazon Ads by Amazon and AdRoll by AdRoll (NextRoll).

Company details researched from official sources, last updated 2026-09-14: [1], [2], [3], [4], [5].

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