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AdRoll
by AdRoll (NextRoll) · San Francisco, United States · Since 2007
Retargeting and display ads.
Advertising & PPC managementFree plan
- Starting price
- Free plan
- Free trial / plan
- Free plan
- Start without a card
- Deployment
- Cloud
- Web
- App Advisor rating
- 4.6
- transparency & India fit
What is AdRoll?
AdRoll is advertising & ppc management from AdRoll (NextRoll), based in San Francisco, United States and has been building software since 2007. Retargeting and display ads.
Advertising tools manage campaigns across Google, Meta, LinkedIn and marketplaces like Amazon and Flipkart, automate bidding and consolidate reporting. Agencies and performance marketers are the main buyers; the platforms' own managers remain free.
A free plan is available, with paid plans for growing teams.
What works well
- +Free plan available to evaluate at zero cost
- +19 years in business — a mature, stable product
What to watch out for
- −Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit
Best suited for: Startup · Small business · SMB
AI analysis of AdRoll
Analysing AdRoll — pricing, features, reviews and alternatives…
Generated by App Advisor's native engine from this listing's verified data — not a paid placement.
AdRoll features
Category-standard capabilities plus what AdRoll adds. Verify depth in a demo.
- Cross-channel campaign management
- Automated bidding and rules
- Creative testing
- Marketplace ads (Amazon, Flipkart)
- Attribution and ROAS reporting
- Budget pacing and alerts
- Client dashboards
- Feed management for shopping ads
- Free plan to start without a card
AdRoll pricing
Entry price
Free plan
Free plan, paid tiers for more users and features
How AdRoll charges. Plans scale with users or features. Annual billing is usually 15–25% cheaper than monthly, and GST is added on top of listed prices in India.
Read from the vendor's official website. Prices change — confirm on adroll.com.
AdRoll screenshots
Specifications
- Category
- Advertising & PPC management
- Vendor
- AdRoll (NextRoll)
- Headquarters
- San Francisco, United States
- Founded
- 2007
- Pricing model
- Freemium
- Starting price
- Free plan
- Deployment
- Cloud
- Platforms
- Web
- Best for
- Startup, Small business, SMB
- Made in India
- No
More software like AdRoll
Alternatives, the same vendor's other products and India-first picks.
AdRoll vs Google AdsAdRoll vs LinkedIn Campaign ManagerAdRoll vs Meta Ads ManagerAdRoll vs Microsoft AdvertisingAdRoll vs Amazon Ads
Compare all AdRoll alternatives with pricing →AdRoll — frequently asked questions
What is AdRoll?+
AdRoll is advertising & ppc management by AdRoll (NextRoll). Retargeting and display ads.
How much does AdRoll cost?+
AdRoll has a free plan. Check the vendor's pricing page for current plans.
Does AdRoll offer a free trial or free plan?+
Yes — AdRoll offers a free plan you can start with.
Is AdRoll made in India?+
No. AdRoll is developed by AdRoll (NextRoll) in San Francisco, United States, though it is used by Indian businesses.
Who is AdRoll best suited for?+
AdRoll suits startup, small business, smb buyers looking for advertising & ppc management.
What are the best alternatives to AdRoll?+
Popular alternatives in advertising & ppc management include Google Ads, LinkedIn Campaign Manager, Meta Ads Manager. Use App Advisor's compare tool to see them side by side.
How is AdRoll deployed?+
AdRoll is available as a cloud (SaaS) product, with web access.
About AdRoll (NextRoll)
AdRoll (NextRoll) · San Francisco, United States · Founded 2007 · 1 product in our catalogue
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