AdRoll

by AdRoll (NextRoll) · San Francisco, United States · Since 2007

Retargeting and display ads.

Starting price: Free plan
Free trial / plan: Free plan; Start without a card
Deployment: Cloud; Web
App Advisor rating: 4.6; transparency & India fit

What is AdRoll?

AdRoll is advertising & ppc management from AdRoll (NextRoll), based in San Francisco, United States and has been building software since 2007. Retargeting and display ads.

Advertising tools manage campaigns across Google, Meta, LinkedIn and marketplaces like Amazon and Flipkart, automate bidding and consolidate reporting. Agencies and performance marketers are the main buyers; the platforms' own managers remain free.

A free plan is available, with paid plans for growing teams.

What works well

+Free plan available to evaluate at zero cost
+19 years in business — a mature, stable product

What to watch out for

−Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit

Best suited for: Startup · Small business · SMB

AdRoll at a glance

Analysing AdRoll — pricing, features, reviews and alternatives…

Generated by App Advisor's native engine from this listing's verified data — not a paid placement.

AdRoll features

As listed on AdRoll's official website.

AdRoll
AdRoll ABM
Channels
Capabilities
Marketing Resources
Free Tools
Customer Support
Providing actionable strategies
Powering privacy with AI
Playing well with others
Delivering future-proof solutions
IAB compliance

AdRoll pricing

Entry price

Free plan

Free plan, paid tiers for more users and features

How AdRoll charges. Plans scale with users or features. Annual billing is usually 15–25% cheaper than monthly, and GST is added on top of listed prices in India.

Read from the vendor's official website. Prices change — confirm on adroll.com.

AdRoll screenshots

Specifications

Category: Advertising & PPC management
Vendor: AdRoll (NextRoll)
Headquarters: San Francisco, United States
Founded: 2007
Pricing model: Freemium
Starting price: Free plan
Deployment: Cloud
Platforms: Web
Best for: Startup, Small business, SMB
Made in India: No

Free

View

AdRoll vs Google Ads AdRoll vs LinkedIn Campaign Manager AdRoll vs Meta Ads Manager AdRoll vs Microsoft Advertising AdRoll vs Amazon Ads

Compare all AdRoll alternatives with pricing →

AdRoll — frequently asked questions

Where is the AdRoll login page?+

AdRoll's login is at https://www.adroll.com/login, linked from its official website.

How do I sign up for AdRoll?+

New accounts are created at https://app.adroll.com/profile/signup?package_code=AR_ADS_ONLY on AdRoll's official site.

How much does AdRoll cost?+

AdRoll publishes its plans at https://www.adroll.com/pricing. Check that page for current prices, as plans change.

What is AdRoll?+

AdRoll is advertising & ppc management by AdRoll (NextRoll). Retargeting and display ads.

How much does AdRoll cost?+

AdRoll has a free plan. Check the vendor's pricing page for current plans.

Does AdRoll offer a free trial or free plan?+

Yes — AdRoll offers a free plan you can start with.

Is AdRoll made in India?+

No. AdRoll is developed by AdRoll (NextRoll) in San Francisco, United States.

Who is AdRoll best suited for?+

AdRoll suits startup, small business, smb buyers looking for advertising & ppc management.

What are the best alternatives to AdRoll?+

Popular alternatives in advertising & ppc management include Google Ads, LinkedIn Campaign Manager, Meta Ads Manager. Use App Advisor's compare tool to see them side by side.

How is AdRoll deployed?+

AdRoll is available as a cloud (SaaS) product, with web access.