Made in IndiaFree plan
Starts at
Free plan
Braze
by Braze · New York, United States · Since 2011
Enterprise customer engagement platform.
Marketing automationEnterprise ready
- Starting price
- On request
- Ask for a quote
- Free trial / plan
- Not advertised
- Deployment
- Cloud
- Web
- App Advisor rating
- 4.2
- transparency & India fit
What is Braze?
Braze is marketing automation from Braze, based in New York, United States and has been building software since 2011. Enterprise customer engagement platform.
Marketing automation runs campaigns across email, SMS, WhatsApp and push, triggered by customer behaviour. Indian vendors in this category are unusually strong, largely because they solved WhatsApp and vernacular messaging early.
Pricing is quoted per organisation, so ask the vendor for a proposal that matches your size.
What works well
- +15 years in business — a mature, stable product
What to watch out for
- −Pricing is not published — expect a sales conversation before you see costs
- −No permanently free plan
- −Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit
Best suited for: Mid-market · Enterprise
AI analysis of Braze
Analysing Braze — pricing, features, reviews and alternatives…
Generated by App Advisor's native engine from this listing's verified data — not a paid placement.
Braze features
Category-standard capabilities plus what Braze adds. Verify depth in a demo.
- Customer segmentation and journeys
- Email, SMS, WhatsApp, push and in-app
- Behavioural triggers and A/B tests
- Landing pages and forms
- Lead scoring
- Attribution and campaign analytics
- CRM and e-commerce integrations
- Consent and DND management
Braze pricing
Entry price
On request
Quoted per organisation after a discovery call
How Braze charges. Braze prices per organisation based on users, modules and implementation scope. Ask for a quote that includes onboarding, training and annual increases.
Read from the vendor's official website. Prices change — confirm on braze.com.
Specifications
- Category
- Marketing automation
- Vendor
- Braze
- Headquarters
- New York, United States
- Founded
- 2011
- Pricing model
- Quote-based
- Starting price
- On request
- Deployment
- Cloud
- Platforms
- Web
- Best for
- Mid-market, Enterprise
- Made in India
- No
More software like Braze
Alternatives, the same vendor's other products and India-first picks.
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Braze — frequently asked questions
What is Braze?+
Braze is marketing automation by Braze. Enterprise customer engagement platform.
How much does Braze cost?+
Braze does not publish a price list; pricing is quoted per organisation. Request a demo through App Advisor and we will ask the vendor for a written quote.
Does Braze offer a free trial or free plan?+
Braze does not advertise a free plan; ask the vendor for a trial or a guided demo.
Is Braze made in India?+
No. Braze is developed by Braze in New York, United States, though it is used by Indian businesses.
Who is Braze best suited for?+
Braze suits mid-market, enterprise buyers looking for marketing automation.
What are the best alternatives to Braze?+
Popular alternatives in marketing automation include Zoho Marketing Automation, CleverTap, Freshmarketer. Use App Advisor's compare tool to see them side by side.
How is Braze deployed?+
Braze is available as a cloud (SaaS) product, with web access.
About Braze
Braze · New York, United States · Founded 2011 · 1 product in our catalogue
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