Braze

by Braze · New York, United States · Since 2011

Enterprise customer engagement platform.

Starting price: On request; Ask for a quote
Free trial / plan: Not advertised
Deployment: Cloud; Web
App Advisor rating: 4.2; transparency & India fit

What is Braze?

Braze is marketing automation from Braze, based in New York, United States and has been building software since 2011. Enterprise customer engagement platform.

Marketing automation runs campaigns across email, SMS, WhatsApp and push, triggered by customer behaviour. Indian vendors in this category are unusually strong, largely because they solved WhatsApp and vernacular messaging early.

Pricing is quoted per organisation, so ask the vendor for a proposal that matches your size.

What works well

+Free plan available
+Free trial available
+Developer API documented on the official site
+Integrations directory on the official site

What to watch out for

−Pricing is not published — expect a sales conversation before you see costs
−No permanently free plan
−Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit

Best suited for: Mid-market · Enterprise

Braze at a glance

Analysing Braze — pricing, features, reviews and alternatives…

Generated by App Advisor's native engine from this listing's verified data — not a paid placement.

Braze features

As listed on Braze's official website.

Braze Data Platform
Make the most of your customer data in real time
Canvas Orchestration
Create tailored, relevant experiences for everyone
Channels and Touchpoints
Communicate with customers, wherever they are
BrazeAI™
Turn AI into ROI

Braze pricing

Entry price

On request

Quoted per organisation after a discovery call

How Braze charges. Braze prices per organisation based on users, modules and implementation scope. Ask for a quote that includes onboarding, training and annual increases.

Read from the vendor's official website. Prices change — confirm on braze.com.

Braze screenshots

Specifications

Category: Marketing automation
Vendor: Braze
Headquarters: New York, United States
Founded: 2011
Pricing model: Quote-based
Starting price: On request
Deployment: Cloud
Platforms: Web
Best for: Mid-market, Enterprise
Made in India: No

USD 149/month · Lite plan, billed annually

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Compare all Braze alternatives with pricing →

Braze — frequently asked questions

Where is the Braze login page?+

Braze's login is at https://dashboard.braze.com/developers/sign_in, linked from its official website.

How do I sign up for Braze?+

New accounts are created at https://www.braze.com/get-started on Braze's official site.

How much does Braze cost?+

Braze publishes its plans at https://www.braze.com/pricing. It offers a free plan. Check that page for current prices, as plans change.

Does Braze have a free trial?+

Yes. Braze's official site offers a free trial.

What is Braze?+

Braze is marketing automation by Braze. Enterprise customer engagement platform.

How much does Braze cost?+

Braze is priced on request. Request a demo through App Advisor and we will ask the vendor for a written quote.

Does Braze offer a free trial or free plan?+

Braze does not advertise a free plan; ask the vendor for a trial or a guided demo.

Is Braze made in India?+

No. Braze is developed by Braze in New York, United States.

Who is Braze best suited for?+

Braze suits mid-market, enterprise buyers looking for marketing automation.

What are the best alternatives to Braze?+

Popular alternatives in marketing automation include Zoho Marketing Automation, CleverTap, Freshmarketer. Use App Advisor's compare tool to see them side by side.

How is Braze deployed?+

Braze is available as a cloud (SaaS) product, with web access.