Customer Alliance

by CA Customer Alliance GmbH · Berlin, Germany

Review management software that centralises reviews and guest surveys for hotels and businesses.

Starting price: Paid plans
Free trial / plan: Free trial
Deployment: Cloud; Web
App Advisor rating: 3.9; transparency & India fit

What is Customer Alliance?

Customer Alliance is survey & customer feedback tools from CA Customer Alliance GmbH, based in Berlin, Germany. Review management software that centralises reviews and guest surveys for hotels and businesses.

Survey and feedback tools collect NPS, CSAT, employee engagement and market research responses, and route them to the teams who can act. Forms tools overlap here; the distinction is analysis and closed-loop follow-up.

Pricing is quoted per organisation, so ask the vendor for a proposal that matches your size.

What works well

+Developer API documented on the official site
+Integrations directory on the official site

What to watch out for

−No permanently free plan
−Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit

Best suited for: Small business · SMB · Mid-market

Customer Alliance at a glance

Analysing Customer Alliance — pricing, features, reviews and alternatives…

Generated by App Advisor's native engine from this listing's verified data — not a paid placement.

Customer Alliance features

As listed on Customer Alliance's official website.

product overview
Integrations
Online Review Management
Guest Surveys
AI Hub
Reports & Analytics
BY BUSINESS TYPE
Hotels Groups & Chains
Hotel Management groups
Independent Hotels
BY ROLE
Cluster/Regional Managers

What customers say about Customer Alliance

Testimonials published on Customer Alliance's own website, selected by the vendor. These are not independent reviews.

“The big advantage of Customer Alliance is that we can bundle everything through one platform. You don't have to go into each portal individually." — Doris Richter, Project Manager to Executive Management, Dorint Hotels & Resorts” Source

“For headquarters, it is a huge added value that we can evaluate all hotels across all brands without having to click into each one individually, both at group level and at hotel level, across all portals." — Doris Richter, Project Manager to Executive Management, Dorint Hotels & Resorts” Source

“The goal is not just to monitor and respond. The goal is to understand what guests are telling us and actually do something about it." — Doris Richter, Project Manager to Executive Management, Dorint Hotels & Resorts” Source

“The ability to manage external reviews in one place, and to automatically create reports for quality management among the dealerships has strengthened Mazda's European network. It allows us to set proper benchmarks, providing greater overall efficiency." - Simon Haines, Director Customer Knowledge at Mazda Motor Europe” Source

Customer Alliance pricing

Entry price

Paid plans

Published subscription pricing, taxes extra

How Customer Alliance charges. Plans scale with users or features. Annual billing is usually 15–25% cheaper than monthly, and GST is added on top of listed prices in India.

Read from the vendor's official website. Prices change — confirm on customer-alliance.com.

Customer Alliance screenshots

Specifications

Category: Survey & customer feedback tools
Vendor: CA Customer Alliance GmbH
Headquarters: Berlin, Germany
Founded: Not published
Pricing model: Subscription
Starting price: Paid plans
Deployment: Cloud
Platforms: Web
Best for: Small business, SMB, Mid-market
Made in India: No

Custom quote · Priced by response volume

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Customer Alliance — frequently asked questions

Where is the Customer Alliance login page?+

Customer Alliance's login is at https://www.customer-alliance.com/en, linked from its official website.

How much does Customer Alliance cost?+

Customer Alliance publishes its plans at https://www.customer-alliance.com/en/by-roles/revenue-manager. Check that page for current prices, as plans change.

What is Customer Alliance?+

Customer Alliance is survey & customer feedback tools by CA Customer Alliance GmbH. Review management software that centralises reviews and guest surveys for hotels and businesses.

How much does Customer Alliance cost?+

Customer Alliance is a paid product. Check CA Customer Alliance GmbH's official pricing page for current plans, or request a quote through App Advisor.

Does Customer Alliance offer a free trial or free plan?+

App Advisor's listing records a free trial for Customer Alliance. Confirm the current trial terms on CA Customer Alliance GmbH's official site.

Is Customer Alliance made in India?+

No. Customer Alliance is developed by CA Customer Alliance GmbH in Berlin, Germany.

Who is Customer Alliance best suited for?+

Customer Alliance suits small business, smb, mid-market buyers looking for survey & customer feedback tools.

What are the best alternatives to Customer Alliance?+

Popular alternatives in survey & customer feedback tools include Zoho Survey, Google Forms, SurveySparrow. Use App Advisor's compare tool to see them side by side.

How is Customer Alliance deployed?+

Customer Alliance is available as a cloud (SaaS) product, with web access.