Made in IndiaFree plan
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Wigzo
by Wigzo (Shiprocket) · New Delhi, Delhi · Since 2015
Omnichannel marketing automation for e-commerce.
- Starting price
- Free plan
- Free trial / plan
- Free plan
- Start without a card
- Deployment
- Cloud
- Web
- App Advisor rating
- 4.6
- transparency & India fit
What is Wigzo?
Wigzo is marketing automation from Wigzo (Shiprocket), an Indian company headquartered in New Delhi, Delhi and has been building software since 2015. Omnichannel marketing automation for e-commerce.
Marketing automation runs campaigns across email, SMS, WhatsApp and push, triggered by customer behaviour. Indian vendors in this category are unusually strong, largely because they solved WhatsApp and vernacular messaging early.
A free plan is available, with paid plans for growing teams. Beyond marketing automation, Wigzo also covers workflow automation & integration. Because it is built in India, GST, INR pricing and local support hours are native rather than bolted on.
What works well
- +Free plan available to evaluate at zero cost
- +Built in India with GST-ready workflows and local support hours
- +11 years in business — a mature, stable product
- +Covers more than one software category, reducing the number of tools you run
What to watch out for
- −Feature depth for your specific workflow should still be verified in a demo
Best suited for: Startup · Small business · SMB
AI analysis of Wigzo
Analysing Wigzo — pricing, features, reviews and alternatives…
Generated by App Advisor's native engine from this listing's verified data — not a paid placement.
Wigzo features
Category-standard capabilities plus what Wigzo adds. Verify depth in a demo.
- Customer segmentation and journeys
- Email, SMS, WhatsApp, push and in-app
- Behavioural triggers and A/B tests
- Landing pages and forms
- Lead scoring
- Attribution and campaign analytics
- CRM and e-commerce integrations
- Consent and DND management
- Free plan to start without a card
- INR pricing and India-based support
Wigzo pricing
Entry price
Free plan
Free plan, paid tiers for more users and features
How Wigzo charges. Plans scale with users or features. Annual billing is usually 15–25% cheaper than monthly, and GST is added on top of listed prices in India.
Read from the vendor's official website. Prices change — confirm on wigzo.com.
Specifications
- Category
- Marketing automation, Workflow automation & integration
- Vendor
- Wigzo (Shiprocket)
- Headquarters
- New Delhi, Delhi
- Founded
- 2015
- Pricing model
- Freemium
- Starting price
- Free plan
- Deployment
- Cloud
- Platforms
- Web
- Best for
- Startup, Small business, SMB
- Made in India
- Yes
More software like Wigzo
Alternatives, the same vendor's other products and India-first picks.
Compare all Wigzo alternatives with pricing →
Wigzo — frequently asked questions
What is Wigzo?+
Wigzo is marketing automation by Wigzo (Shiprocket), an Indian company from New Delhi. Omnichannel marketing automation for e-commerce.
How much does Wigzo cost?+
Wigzo has a free plan. Check the vendor's pricing page for current plans.
Does Wigzo offer a free trial or free plan?+
Yes — Wigzo offers a free plan you can start with.
Is Wigzo made in India?+
Yes. Wigzo is built by Wigzo (Shiprocket), headquartered in New Delhi, Delhi.
Who is Wigzo best suited for?+
Wigzo suits startup, small business, smb buyers looking for marketing automation with workflow automation & integration.
What are the best alternatives to Wigzo?+
Popular alternatives in marketing automation include Zoho Marketing Automation, CleverTap, Freshmarketer. Use App Advisor's compare tool to see them side by side.
How is Wigzo deployed?+
Wigzo is available as a cloud (SaaS) product, with web access.
About Wigzo (Shiprocket)
Wigzo (Shiprocket) · New Delhi, Delhi · Founded 2015 · 1 product in our catalogue · Indian company
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