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Marketing automation · Pricing
CleverTap has 3 published plans. Below is the full price list exactly as CleverTap publishes it, what each plan includes, and the costs people miss when budgeting.
Starting price
From $85/month
Core plan, up to 5,000 MAU; taxes extra
Free plan / trial
30-day trial
Billing starts after the trial
Every price below is quoted from CleverTap's official pricing page in US dollars. We never convert or estimate prices.
| Plan | Price | Billing | What it adds |
|---|---|---|---|
| Core | $85/month | Starting price for up to 5,000 MAU; higher MAU tiers are priced on the pricing page selector |
|
| Pro | Quote on request | Price scales with the MAU tier selected; request a demo |
|
| Ultimate | Quote on request | Marked 'Recommended' for enterprise teams; request a demo |
|
No. CleverTap has no free plan. There is a 30-day trial; the pricing page states billing starts after it.
Prices change. Confirm the current price on CleverTap's pricing page before you sign.
CleverTap has 3 plans: Core at $85/month, Pro at Quote on request, Ultimate at Quote on request. CleverTap publishes these prices in US dollars, so your invoice depends on the exchange rate on the billing date.
No. CleverTap has no free plan. There is a 30-day trial; the pricing page states billing starts after it.
Yes — 30-day trial; the pricing page states billing starts after it. A trial is the cheapest way to test the workflow you actually care about before paying.
CleverTap has three plans: Core, Pro and Ultimate. Core starts at $85/month for up to 5,000 monthly active users. Pro and Ultimate show no price and route to a demo. Taxes apply and add-ons are excluded.
$85/month is the published starting price on the Core plan at the up-to-5,000-MAU tier. The price rises with the MAU bracket you pick.
Core (omnichannel engagement, real-time behavioural segmentation, built-in experimentation, 600+ CleverAI™ tokens), Pro (automated segmentation, in-depth insights, send time and channel optimization, 3000+ tokens) and Ultimate (AI-powered journey automation, predictive segments with explainability, up to 10 years of data retention, 6000+ tokens with priority allocation).
By monthly active users. The pricing page publishes brackets for up to 5,000, 20,000, 40,000, 60,000, 80,000, 100,000 and 100,000+ MAU.
Yes. The pricing page states billing starts after a 30-day trial.
CleverTap publishes no INR price list. The $85/month Core starting price is in US dollars, and the site says only that taxes apply, so Indian buyers should confirm currency and GST with sales.
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