Made in India
Starts at
Pay as you go
Fast2SMS
by Fast2SMS · Mumbai, Maharashtra · Since 2016
Bulk SMS with quick DLT setup.
SMS & OTP platformsMade in India
- Starting price
- Rs 0.25/SMS
- Prepaid wallet from Rs 100; as low as Rs 0.11 at high volume
- Free trial / plan
- Rs 50 free credit
- Given after sign-up for testing
- Deployment
- Cloud
- Web
- App Advisor rating
- 4.6
- transparency & India fit
What is Fast2SMS?
Fast2SMS is a prepaid bulk messaging service run by SID Groups Private Limited. It says it has been in business since 2011. It sells DLT bulk SMS, OTP SMS, a developer SMS API, voice calls, RCS and the official WhatsApp Business API from one wallet. The usual buyers are small Indian businesses, coaching institutes, local retailers and app developers. They want to send promotional or transactional SMS without signing an annual contract with a large CPaaS vendor.
Pricing is pay-as-you-go and easy to understand. You add money to the wallet from Rs 100, and the per-SMS rate falls with the size of the recharge. It starts at Rs 0.25 per SMS for recharges up to Rs 3,999, with unlimited validity, and drops to Rs 0.11 for recharges of Rs 6 lakh or more, valid for 24 months. Fast2SMS says the same rate applies to promotional, transactional, service, OTP and API SMS. Voice calls cost Rs 0.10 per 15 seconds. On WhatsApp, utility and authentication messages cost Rs 0.25, marketing messages Rs 0.95 and session messages Rs 0.13, with no setup or monthly fee.
TRAI rules apply. To send bulk SMS in India you must register your entity, sender ID and templates on a DLT portal, then link them to Fast2SMS. For teams that have not finished DLT, the 'Quick SMS' route sends without registration, but each message is approved by hand, so it suits occasional sends rather than OTPs. New accounts get Rs 50 of free credit to test delivery.
The weak spots are mostly about information. The pricing pages do not say whether GST is included, and the help centre is thin on refunds, support hours and invoicing. Integrations are limited too: there is a WordPress and WooCommerce plugin, a Google Sheets add-on and an Android app, but you won't find a broad CRM marketplace. If you need campaign analytics, multi-channel journeys or an enterprise SLA, a larger CPaaS provider is the safer choice.
What works well
- +Transparent slab pricing from Rs 0.25 down to Rs 0.11 per SMS is published openly
- +Low entry point: the wallet can be started with a Rs 100 recharge
- +Rs 50 free credit on sign-up lets you test delivery before paying
- +The smallest recharge slab has unlimited credit validity, so small senders do not lose balance
- +One wallet covers SMS, OTP, voice calls, RCS and WhatsApp Business API
- +WhatsApp API has no setup or monthly fee, billed only per delivered message
- +REST API with an API key header, plus code samples in PHP, Python, Java, Node.js and more
What to watch out for
- −Pricing pages do not state whether GST is extra, which affects the real per-SMS cost
- −Quick SMS without DLT needs manual approval of each message, so it is unfit for OTPs
- −Higher recharge slabs expire after 6 to 24 months if the balance is not used
- −Few native integrations beyond WordPress/WooCommerce and Google Sheets
- −Help centre does not publish support hours, refund rules or SLA commitments
Best suited for: Small Indian businesses and institutes sending promotional or alert SMS on a prepaid budget · Developers who need a simple OTP or transactional SMS API with low entry cost · WooCommerce store owners who want order SMS through a ready plugin · Businesses that want WhatsApp Business API without a monthly platform fee
Fast2SMS at a glance
Analysing Fast2SMS — pricing, features, reviews and alternatives…
Generated by App Advisor's native engine from this listing's verified data — not a paid placement.
Fast2SMS features
Researched from Fast2SMS's official product pages · updated October 2026.
SMS
- DLT bulk SMS with approved sender IDs and templates
- Quick SMS without DLT (manually approved)
- OTP SMS API
- Scheduled campaigns
- Delivery reports
Other channels
- WhatsApp Business API (official)
- RCS branded messages with images and buttons
- Bulk voice calls
- Contact upload
Developer API
- REST endpoint /dev/bulkV2 with GET and POST
- API key passed in Authorization header
- Real-time webhooks
- Code samples in PHP, Python, Java, C#, Ruby, Node.js
Apps and plugins
- Android bulk SMS app with phone contact import
- QR-based contact collection in the app
- WordPress and WooCommerce plugin
- Fast2SMS for Google Sheets add-on
Fast2SMS pricing (INR)
SourceEvery edition as published by the vendor · free trial: Rs 50 free credit after sign-up. Prices exclude GST unless stated. Full Fast2SMS pricing breakdown
Rs 100 - 3,999 recharge
Rs 0.25/SMS
Prepaid
- Unlimited validity
- Applies to promotional, transactional, service, OTP and API SMS
- DLT route with delivery reports
Rs 4,000 - 7,999 recharge
Rs 0.21/SMS
Prepaid
- 6 months validity
- Same rate across SMS types
- API and panel sending
Rs 8,000 - 13,999 recharge
Rs 0.19/SMS
Prepaid
- 6 months validity
- Same rate across SMS types
- API and panel sending
Rs 14,000 - 59,999 recharge
Rs 0.17/SMS
Prepaid
- 12 months validity
- Same rate across SMS types
- API and panel sending
Rs 60,000 - 1,29,999 recharge
Rs 0.15/SMS
Prepaid
- 12 months validity
- Same rate across SMS types
- API and panel sending
Rs 1,30,000 - 5,99,999 recharge
Rs 0.13/SMS
Prepaid
- 12 months validity
- Same rate across SMS types
- API and panel sending
Rs 6,00,000+ recharge
Rs 0.11/SMS
Prepaid
- 24 months validity
- Lowest published rate
- Same rate across SMS types
Other pricing options & add-ons
Voice calls
Rs 0.10 per 15 seconds
WhatsApp utility / authentication
No setup or monthly fee
Rs 0.25 per message
WhatsApp marketing
Rs 0.95 per message
WhatsApp session
Rs 0.13 per message
- • GST is not mentioned on the SMS or WhatsApp pricing pages.
- • WhatsApp is billed per delivered message from a wallet that can start at Rs 100; discounted rates on request for high volume.
Buying for a team? App Advisor can get you a volume quote and any partner discount available.
Integrations, security & India
Integrations
- WordPress
- WooCommerce
- Google Sheets
- WhatsApp Business API
- REST API
Security & compliance
- Fast2SMS lists ISO, SOC, VAPT and MSME certifications plus Meta Business Platform status on its homepage
For Indian businesses
- Follows TRAI DLT rules: entity, sender ID and template registration are required for bulk SMS
- Direct operator connectivity listed with Airtel, Vi, Jio and BSNL
- Prices published in INR with a Rs 100 minimum wallet recharge
- Operated by SID Groups Private Limited; sales line +91 6262778822
Mobile apps
Android app supports contact import, QR contact collection and scheduled SMS.
Is Fast2SMS the best choice for you?
Best choice if you are…
- Small Indian businesses and institutes sending promotional or alert SMS on a prepaid budget
- Developers who need a simple OTP or transactional SMS API with low entry cost
- WooCommerce store owners who want order SMS through a ready plugin
- Businesses that want WhatsApp Business API without a monthly platform fee
Look elsewhere if you are…
- Enterprises that need contractual SLAs, dedicated account management and audited delivery guarantees
- Marketing teams wanting multi-channel journeys, segmentation and deep campaign analytics in one tool
Still comparing? Get an unbiased shortlist and demos arranged for free.
Sources (6) · updated October 2026
Fast2SMS screenshots
Specifications
- Category
- SMS & OTP platforms
- Vendor
- Fast2SMS
- Headquarters
- Mumbai, Maharashtra
- Founded
- 2016
- Pricing model
- Subscription
- Starting price
- Rs 0.25/SMS · Prepaid wallet from Rs 100; as low as Rs 0.11 at high volume
- Deployment
- Cloud
- Platforms
- Web
- Best for
- Small business, SMB, Mid-market
- Made in India
- Yes
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Fast2SMS — frequently asked questions
What is the price of bulk SMS on Fast2SMS?+
Fast2SMS charges Rs 0.25 per SMS for wallet recharges between Rs 100 and Rs 3,999, and the rate drops in slabs to Rs 0.11 per SMS for recharges of Rs 6 lakh or more. The same rate applies to promotional, transactional, service, OTP and API messages. Validity runs from unlimited on the smallest slab to 24 months on the largest.
Is GST included in Fast2SMS prices?+
The Fast2SMS SMS and WhatsApp pricing pages do not say whether GST is included or added on top. Since 18% GST on Rs 0.25 changes your real cost noticeably at volume, confirm this with Fast2SMS support before a large recharge and ask how tax invoices are issued.
Does Fast2SMS give free SMS credit?+
Yes. Fast2SMS gives Rs 50 of free credit after sign-up so you can send test messages and check delivery reports. That is about 200 SMS at the Rs 0.25 rate. After that you need to recharge the prepaid wallet, which starts at a minimum of Rs 100.
Do I need DLT registration to use Fast2SMS?+
For bulk SMS in India, yes. TRAI rules require you to register your business, sender ID and message templates on a DLT portal, and you then link them in Fast2SMS. Fast2SMS also offers a Quick SMS route that works without DLT, but every message is approved manually, so it is not suitable for OTPs.
How much does WhatsApp API cost on Fast2SMS?+
Fast2SMS charges Rs 0.25 per utility or authentication message, Rs 0.95 per marketing message and Rs 0.13 per session message on the official WhatsApp Business API. It states there is no setup or monthly fee, billing is per delivered message, and the wallet can be started with Rs 100.
Does Fast2SMS have an API for OTP?+
Yes. Fast2SMS offers an OTP SMS API and a general bulk SMS API at docs.fast2sms.com. You authenticate by sending your API key, generated free in the Dev API section, in the Authorization header, and call the bulkV2 endpoint with GET or POST. Code samples cover PHP, Python, Java, C#, Ruby and Node.js.
Is there a Fast2SMS mobile app?+
Fast2SMS has an Android app on Google Play (package com.fast2sms.android). It can import contacts from your phone, collect contacts through a shared QR link, and send or schedule bulk SMS. Registration uses your mobile number and an OTP. An iOS app is not mentioned on the Fast2SMS help pages.
Fast2SMS vs MSG91: which is better?+
Fast2SMS suits small senders who want published slab rates, a Rs 100 entry point and a simple panel. MSG91 is the stronger pick for product teams that want broader CPaaS features, more SDKs and enterprise support. Compare actual delivered cost, including GST, on your own traffic before committing large recharges to either one.
Does Fast2SMS work with WooCommerce or Google Sheets?+
Yes. Fast2SMS has a WordPress and WooCommerce plugin with a setup guide in its help centre, and a free Fast2SMS for Google Sheets add-on on the Google Workspace Marketplace that sends SMS from spreadsheet rows through its API. For other software you would connect through the REST API yourself.
Which operators does Fast2SMS connect to?+
Fast2SMS says it has direct operator connectivity with Airtel, Vi, Jio and BSNL and routes traffic over multiple SMS routes for faster delivery. It also lists ISO, SOC and VAPT certifications on its homepage. Delivery reports are available in the panel and through webhooks for API users.
How much does Fast2SMS cost?+
Fast2SMS publishes its plans at https://www.fast2sms.com/bulk-sms-pricing. Check that page for current prices, as plans change.
Does Fast2SMS have a free trial?+
Yes. Fast2SMS's official site offers a free trial.
Is Fast2SMS secure and compliant?+
Fast2SMS's official site states SOC 2, ISO 27001 compliance.
What is Fast2SMS?+
Fast2SMS is sms & otp platforms by Fast2SMS, an Indian company from Mumbai. Bulk SMS with quick DLT setup.
How much does Fast2SMS cost?+
Fast2SMS publishes: Rs 0.25/SMS · Prepaid wallet from Rs 100; as low as Rs 0.11 at high volume. Confirm current plans and taxes on the official pricing page.
Does Fast2SMS offer a free trial or free plan?+
App Advisor's listing records a free trial for Fast2SMS. Confirm the current trial terms on Fast2SMS's official site.
Is Fast2SMS made in India?+
Yes. Fast2SMS is built by Fast2SMS, headquartered in Mumbai, Maharashtra.
Who is Fast2SMS best suited for?+
Fast2SMS suits small business, smb, mid-market buyers looking for sms & otp platforms.
What are the best alternatives to Fast2SMS?+
Popular alternatives in sms & otp platforms include Gupshup, MSG91, Exotel. Use App Advisor's compare tool to see them side by side.
How is Fast2SMS deployed?+
Fast2SMS is available as a cloud (SaaS) product, with web access.
Guides that mention Fast2SMS
Pay-As-You-Go CPaaS India: SMS, OTP, Voice PricesMSG91 and Fast2SMS publish SMS from ₹0.25 to ₹0.11; Plivo voice is ₹0.38/min; Twilio lists USD rates. Exotel and Kaleyra don't publish prices.Best SMS & OTP Gateway in India 2026: Price per SMSCompare the best SMS and OTP gateways in India: MSG91, Fast2SMS, Exotel, 2Factor, Twilio and more, with official per-SMS prices and DLT rules explained.
About Fast2SMS
Fast2SMS · Mumbai, Maharashtra · Founded 2016 · 1 product in our catalogue · Indian company
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