1. AdRoll
AdRoll (NextRoll) · San Francisco · Advertising & PPC management · 4.6/5
Retargeting and display ads.
Free plan
Free plan available
Advertising & PPC management · Alternatives
Best Helium 10 alternatives in India (2027)
Helium 10 is an advertising & ppc management product from Helium 10, Irvine, priced at Free plan with a free plan. We compared 20 alternatives on published price, free plan, platforms and made-in-India support: 17 have a free plan, 1 are built in India.
Quick answer
The closest alternatives to Helium 10 are AdRoll (Free plan), Teikametrics (Free plan), Google Ads (Free), AdNabu (Free plan) and LinkedIn Campaign Manager (Free). AdRoll is the top-ranked option with a free plan. Published prices in this list start at ₹4,000/month.
Why businesses look for a Helium 10 alternative
Indian support and GST
Helium 10 is built in United States. 1 alternatives are made in India, where GST, TDS and UPI are usually handled natively and support runs on IST.
Helium 10 alternatives compared
Ranked by how closely each product matches Helium 10's category, pricing model, platforms and business size, then by rating. Prices exclude GST.
| # | Software | Starting price | Free plan | Platforms | Made in India | Rating | Compare |
|---|---|---|---|---|---|---|---|
| — | Helium 10 (current) | Free plan | Yes | Web | No | 4.4/5 | — |
| 1 | AdRoll | Free plan | Yes | Web | No | 4.6/5 | |
| 2 |  Teikametrics | Free plan | Yes | Web | No | 4.4/5 | |
| 3 |  Google Ads | Free | Yes | Web | No | 4.7/5 | |
| 4 |  AdNabu | Free plan | Yes | Web | No | 4.3/5 | |
| 5 |  LinkedIn Campaign Manager | Free | Yes | Web | No | 4.7/5 | |
| 6 |  Meta Ads Manager | Free | Yes | Web | No | 4.7/5 | |
| 7 |  Microsoft Advertising | Free | Yes | Web | No | 4.7/5 | |
| 8 |  Amazon Ads | Free | Yes | Web | No | 4.6/5 | |
| 9 |  Marpipe | Free plan | Yes | Web | No | 4.3/5 | |
| 10 |  Adbeat | Free plan | Yes | Web | No | 4.2/5 | |
| 11 |  ShareChat Ads | Free | Yes | Web | Yes | 4.5/5 | |
| 12 |  Snapchat Ads | Free | Yes | Web | No | 4.4/5 | |
| 13 |  X Ads | Free | Yes | Web | No | 4.4/5 | |
| 14 |  Pinterest Ads | Free | Yes | Web | No | 4.4/5 | |
| 15 |  Optmyzr | ₹17,000/mo | No | Web | No | 4.4/5 | |
| 16 |  Quora Ads | Free | Yes | Web | No | 4.4/5 | |
| 17 |  Meta Business Suite Ads | Free | Yes | Web | No | 4.3/5 | |
| 18 |  Opteo | ₹8,000/mo | No | Web | No | 4.4/5 | |
| 19 |  Spotify Ad Studio | Free | Yes | Web | No | 4.3/5 | |
| 20 |  AdEspresso | ₹4,000/mo | No | Web | No | 4.4/5 |
Top 10 Helium 10 alternatives in detail
2. Teikametrics
Teikametrics · Boston · Advertising & PPC management · 4.4/5
Marketplace ads optimisation.
Free plan
Free plan available
3. Google Ads
Google · Mountain View · Advertising & PPC management · 4.7/5
Search, display, YouTube and shopping advertising platform.
Free
Free plan available
4. AdNabu
AdNabu · Newark · Advertising & PPC management · 4.3/5
Product feed management software for Shopify stores advertising on Google Shopping and other channels.
Free plan
Free plan available
5. LinkedIn Campaign Manager
LinkedIn · Sunnyvale · Advertising & PPC management · 4.7/5
B2B advertising on LinkedIn.
Free
Free plan available
6. Meta Ads Manager
Meta · Menlo Park · Advertising & PPC management · 4.7/5
Facebook and Instagram ad management.
Free
Free plan available
7. Microsoft Advertising
Microsoft · Redmond · Advertising & PPC management · 4.7/5
Search ads on Bing and partners.
Free
Free plan available
8. Amazon Ads
Amazon · Bengaluru · Advertising & PPC management · 4.6/5
Sponsored products and brands on Amazon.
Free
Free plan available
9. Marpipe
Marpipe · New York · Advertising & PPC management · 4.3/5
Catalog ad creative and feed management platform for performance marketers.
Free plan
Free plan available
10. Adbeat
Adbeat · Walnut Creek · Advertising & PPC management · 4.2/5
Competitive ad intelligence showing rivals' display, native and programmatic ads and publishers.
Free plan
Free plan available
Helium 10 alternatives by what you need
Lowest published price
Free Helium 10 alternatives
Indian alternatives to Helium 10
How to choose a Helium 10 alternative
- Use the platforms' native tools until you manage several accounts or channels.
- For marketplace sellers, dedicated Amazon/Flipkart ad tools pay for themselves quickly.
- Check whether reporting reconciles with your actual sales data, not just platform-reported conversions.
Helium 10 alternatives — FAQs
What is the best alternative to Helium 10 in 2027?+
The closest matches to Helium 10 on App Advisor are AdRoll (Free plan), Teikametrics (Free plan), Google Ads (Free). They are ranked by how closely their category, pricing model, platforms and target business size match Helium 10, then by rating. The best choice depends on your team size and budget.
Is there a free alternative to Helium 10?+
Yes. 17 of the 20 alternatives listed have a free plan or are free: AdRoll (Free plan), Teikametrics (Free plan), Google Ads (Free). Free plans usually cap users, records or transactions, so check the limits against your monthly volume.
What is the cheapest alternative to Helium 10?+
Among alternatives that publish a price, AdEspresso starts lowest at ₹4,000/mo. AdRoll also has a free plan. Prices are read from each vendor's website and exclude GST.
Is there an Indian alternative to Helium 10?+
Yes. 1 alternatives are built in India, including ShareChat Ads (Free). Indian products usually handle GST, TDS and UPI natively and bill in rupees.
Helium 10 vs AdRoll: which is better?+
AdRoll is the closest match to Helium 10 in our catalogue. Compare them side by side before you book a demo.
How were these Helium 10 alternatives chosen?+
Every product listed sits in advertising & ppc management or a category Helium 10 also covers, and Helium 10's own products are excluded. Prices, free plans and platforms come from each vendor's official website. App Advisor does not sell any of this software.
Free shortlist
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