Litmus

by Litmus · Boston, United States · Since 2005

Email testing and analytics.

Starting price: ₹8,000/mo; per month, billed by vendor
Free trial / plan: Free trial
Deployment: Cloud; Web
App Advisor rating: 4.3; transparency & India fit

What is Litmus?

Litmus is email marketing software from Litmus, based in Boston, United States and has been building software since 2005. Email testing and analytics.

Email marketing software sends newsletters and automated sequences, manages lists and reports on opens, clicks and revenue. Deliverability and pricing per contact are what separate products once the editors all look similar.

Pricing is published and starts at roughly ₹8,000 per month.

What works well

+Developer API documented on the official site
+Integrations directory on the official site

What to watch out for

−No permanently free plan
−Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit

Best suited for: Small business · SMB · Mid-market

Litmus at a glance

Analysing Litmus — pricing, features, reviews and alternatives…

Generated by App Advisor's native engine from this listing's verified data — not a paid placement.

Litmus features

As listed on Litmus's official website.

50% less time spent testing emails
80% of users prefer buying from brands that personalize
2+ hours saved on review time for every email
90% reduction in emails sent to spam
Why Litmus
Email Design
Email Building
Email Personalization
Email Testing
Email Analytics

Litmus pricing

Entry price

₹8,000/mo

Published subscription pricing, taxes extra

How Litmus charges. Plans scale with users or features. Annual billing is usually 15–25% cheaper than monthly, and GST is added on top of listed prices in India.

Read from the vendor's official website. Prices change — confirm on litmus.com.

Litmus screenshots

Specifications

Category: Email marketing software
Vendor: Litmus
Headquarters: Boston, United States
Founded: 2005
Pricing model: Subscription
Starting price: ₹8,000/mo
Deployment: Cloud
Platforms: Web
Best for: Small business, SMB, Mid-market
Made in India: No

Free plan

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Litmus — frequently asked questions

What is Litmus?+

Litmus is email marketing software by Litmus. Email testing and analytics.

How much does Litmus cost?+

Litmus's published pricing starts at ₹8,000/mo. Plans and taxes vary, so confirm on the official site.

Does Litmus offer a free trial or free plan?+

App Advisor's listing records a free trial for Litmus. Confirm the current trial terms on Litmus's official site.

Is Litmus made in India?+

No. Litmus is developed by Litmus in Boston, United States.

Who is Litmus best suited for?+

Litmus suits small business, smb, mid-market buyers looking for email marketing software.

What are the best alternatives to Litmus?+

Popular alternatives in email marketing software include Pepipost by Netcore, Zoho Campaigns, listmonk. Use App Advisor's compare tool to see them side by side.

How is Litmus deployed?+

Litmus is available as a cloud (SaaS) product, with web access.