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Litmus

by Litmus · Boston, United States · Since 2005

Email testing and analytics.

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Starting price
₹8,000/mo
per month, billed by vendor
Free trial / plan
Free trial
Deployment
Cloud
Web
App Advisor rating
4.3
transparency & India fit

What is Litmus?

Litmus is email marketing software from Litmus, based in Boston, United States and has been building software since 2005. Email testing and analytics.

Email marketing software sends newsletters and automated sequences, manages lists and reports on opens, clicks and revenue. Deliverability and pricing per contact are what separate products once the editors all look similar.

Pricing is published and starts at roughly ₹8,000 per month.

What works well

  • +Pricing is published, so there is no sales call to see costs
  • +21 years in business — a mature, stable product

What to watch out for

  • No permanently free plan
  • Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit

Best suited for: Small business · SMB · Mid-market

AI analysis of Litmus

Analysing Litmus — pricing, features, reviews and alternatives…

Generated by App Advisor's native engine from this listing's verified data — not a paid placement.

Litmus features

Category-standard capabilities plus what Litmus adds. Verify depth in a demo.

  • Drag-and-drop editor and templates
  • List management and segmentation
  • Automation sequences
  • A/B testing
  • Deliverability tools (SPF, DKIM, warm-up)
  • Transactional email API
  • Forms and landing pages
  • E-commerce and CRM integrations

Litmus pricing

Entry price

₹8,000/mo

Published subscription pricing, taxes extra

How Litmus charges. Plans scale with users or features. Annual billing is usually 15–25% cheaper than monthly, and GST is added on top of listed prices in India.

Read from the vendor's official website. Prices change — confirm on litmus.com.

Specifications

Category
Email marketing software
Vendor
Litmus
Headquarters
Boston, United States
Founded
2005
Pricing model
Subscription
Starting price
₹8,000/mo
Deployment
Cloud
Platforms
Web
Best for
Small business, SMB, Mid-market
Made in India
No

More software like Litmus

Alternatives, the same vendor's other products and India-first picks.

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Litmus — frequently asked questions

What is Litmus?+

Litmus is email marketing software by Litmus. Email testing and analytics.

How much does Litmus cost?+

Litmus starts at about ₹8,000 per month according to the vendor's published pricing. Plans and taxes vary, so confirm on the official site.

Does Litmus offer a free trial or free plan?+

Litmus typically offers a free trial before you commit to a paid plan.

Is Litmus made in India?+

No. Litmus is developed by Litmus in Boston, United States, though it is used by Indian businesses.

Who is Litmus best suited for?+

Litmus suits small business, smb, mid-market buyers looking for email marketing software.

What are the best alternatives to Litmus?+

Popular alternatives in email marketing software include Pepipost by Netcore, Zoho Campaigns, listmonk. Use App Advisor's compare tool to see them side by side.

How is Litmus deployed?+

Litmus is available as a cloud (SaaS) product, with web access.

About Litmus

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Litmus · Boston, United States · Founded 2005 · 1 product in our catalogue

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