Tawk.to

by tawk.to · Las Vegas, United States · Since 2013

Free live chat.

Starting price: Free; Core live chat, ticketing, knowledge base, CRM, messaging and phone are free; add-ons are optional and billed per property
Free trial / plan: Free Forever — Live Chat application, Chat Pages, Knowledge Base, Ticketing, Contacts (CRM), Messaging integrations (Facebook, Google RCS, Telegram, SMS), Phone (voice calls and SMS), and a limited AI Assist plan for sites with limited chat volume. The widget carries 'Powered by tawk.to' branding.; Start without a card
Deployment: Cloud; Web
App Advisor rating: 4.6; transparency & India fit

What is Tawk.to?

tawk.to is a live chat platform that is genuinely free to use: the core live chat, ticketing, knowledge base, CRM and messaging channels cost nothing.

Revenue comes from optional add-ons, billed per property rather than per seat.

The visible trade-off on the free tier is the 'Powered by tawk.to' branding on the widget, which costs $29/month to remove.

What works well

+The core product really is free — live chat, ticketing, knowledge base, CRM, messaging channels and phone all cost nothing.
+Add-ons are billed per property, not per seat, so team size never drives cost.
+Human staffing is available on demand at $1/hour for chat agents.
+No credit card is required to get started.

What to watch out for

−The free widget carries 'Powered by tawk.to' branding; removing it costs $29/month.
−AI Assist is only partly free — the free plan is limited by chat volume, and the threshold is not published.
−Agent count limits and chat volume limits are raised as FAQs on tawk.to's own site but the answers were not retrievable, so caps are unclear.
−Voice Agents pricing is 'from $49/mo + usage' with the usage component unspecified.
−No published enterprise contract, SLA or compliance information was found on the pages reviewed.

Best suited for: Startups, small businesses and non-profits that need live chat at zero cost · Teams with many agents who would be penalised by per-seat pricing · Businesses that want to outsource chat coverage cheaply via hired agents

AI analysis of Tawk.to

Analysing Tawk.to — pricing, features, reviews and alternatives…

Generated by App Advisor's native engine from this listing's verified data — not a paid placement.

Tawk.to features

Researched from Tawk.to's official product pages · updated September 2026.

Live chat

Live Chat application (free)
Chat Pages (free)
Customisable widget (branding removal is a paid add-on)

Helpdesk

Ticketing (free)
Knowledge Base (free)
Contacts / CRM (free)

Channels

Facebook messaging integration (free)
Google RCS (free)
Telegram (free)
SMS (free)
Phone: voice calls and SMS (free)

AI Assist on a limited free plan for sites with limited chat volume
Full AI Assist as a $29/mo add-on
Voice Agents from $49/mo plus usage

Paid add-ons

Remove Branding $29/month
Whitelabel $29/mo
Data Enrichment from $59/mo
Hired Chat Agents $1/hour
Virtual Assistants from $7/hr

AI capabilities

AI Assist is included free on a limited plan, which tawk.to describes as being for sites with 'limited chat volume'. The exact volume threshold is not published.
Full AI Assist is a paid add-on at $29/mo.
Voice Agents are a separate add-on from $49/mo plus usage; the usage rate is not published.

Tawk.to pricing (USD)

Source

Every edition as published by the vendor. Prices exclude GST unless stated. Full Tawk.to pricing breakdown

Free Forever

free

Live Chat application
Chat Pages
Knowledge Base
Ticketing
Contacts (CRM)
Messaging integrations: Facebook, Google RCS, Telegram, SMS
Phone: voice calls and SMS
AI Assist on a limited plan for sites with limited chat volume
'Powered by tawk.to' branding on the widget

Other pricing options & add-ons

Remove Branding
Removes the 'Powered by tawk.to' branding (stated on the pricing page)
$29/month
AI Assist (full)
Full AI Assist beyond the limited free plan. The pricing page words this as 'as little as $29/month'; the add-ons page lists it flatly as '$29/ mo'
$29/mo
Whitelabel
Listed on the add-ons page
$29/mo
Voice Agents
Listed on the add-ons page; the usage component is not itemised
From $49/mo + usage
Data Enrichment
Listed on the add-ons page
From $59/mo
Hired Chat Agents
Human chat agents hired through tawk.to (stated on the pricing page)
$1/hour
Virtual Assistants
Stated on the pricing page
from just $7/hr

• What is actually free: the Live Chat application, Chat Pages, Knowledge Base, Ticketing, Contacts (CRM), Messaging integrations (Facebook, Google RCS, Telegram, SMS) and Phone (voice calls and SMS). A limited AI Assist plan is also free for sites with limited chat volume.
• What actually costs money: removing branding ($29/month), full AI Assist ($29/mo), Whitelabel ($29/mo), Voice Agents (from $49/mo plus usage), Data Enrichment (from $59/mo), and human staffing — Hired Chat Agents at $1/hour and Virtual Assistants from $7/hr.
• Add-on billing is 'Per property, not per seat', and tawk.to states you can 'Cancel any time'.
• The pricing page and the add-ons page present the list slightly differently: the pricing page names Remove Branding, AI Assist, Hired Chat Agents and Virtual Assistants; the add-ons page names AI Assist, Whitelabel, Voice Agents and Data Enrichment. Both are recorded above with their respective sources.
• Vendor-stated marketing claim (not independently verified): '99% of businesses use tawk.to entirely for free. The other 1% pay for these add-ons.'
• Vendor-stated positioning: 'we solely monetize at the junction where our customers derive value and benefit, not just by limiting access to certain features.'
• tawk.to's homepage lists FAQs on agent count and chat volume limits, but the answers were not rendered in the fetched content, so no agent-limit or volume-limit figure is asserted here.
• There is no free trial because there is no paid base plan to trial.

Buying for a team? App Advisor can get you a volume quote and any partner discount available.

Integrations, security & India

For Indian businesses

Pricing is published in USD on the vendor's pricing page; no INR price list was found on the vendor site.
INR billing, GST-compliant invoicing, India data residency and India-hours local support were not verifiable from the vendor pages fetched — confirm directly with the vendor before purchase.
Because the core product is free, INR billing only becomes relevant if you buy add-ons; the add-on prices are published in USD.
WhatsApp is NOT among the messaging integrations tawk.to lists on its pricing page. The named channels are Facebook, Google RCS, Telegram and SMS, plus phone voice/SMS. Indian buyers who need WhatsApp Business API should treat this as a gap and confirm with tawk.to.

Is Tawk.to the best choice for you?

Best choice if you are…

Startups, small businesses and non-profits that need live chat at zero cost
Teams with many agents who would be penalised by per-seat pricing
Businesses that want to outsource chat coverage cheaply via hired agents

Look elsewhere if you are…

Brands that cannot show third-party branding on their widget without paying the $29/month removal fee
Enterprises requiring published SLAs, compliance certifications or data-residency commitments
Teams wanting heavy AI deflection, where the free AI Assist tier will not suffice

Still comparing? Get an unbiased shortlist and demos arranged for free.

Sources (3) · updated September 2026

Tawk.to screenshots

Specifications

Category: Live chat & chatbot software
Vendor: tawk.to
Headquarters: Las Vegas, United States
Founded: 2013
Pricing model: Free
Starting price: Free
Deployment: Cloud
Platforms: Web
Best for: Startup, Small business, SMB
Made in India: No

Pay as you go

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Compare all Tawk.to alternatives with pricing →

Tawk.to — frequently asked questions

Is tawk.to really free?+

Yes. The Live Chat application, Chat Pages, Knowledge Base, Ticketing, Contacts (CRM), messaging integrations (Facebook, Google RCS, Telegram, SMS) and Phone (voice calls and SMS) are all listed as Free Forever, and no credit card is required. tawk.to monetises through optional add-ons instead, and states that '99% of businesses use tawk.to entirely for free' (a vendor claim).

What does tawk.to actually charge for?+

Removing the 'Powered by tawk.to' branding costs $29/month. Full AI Assist is $29/mo, Whitelabel is $29/mo, Voice Agents are from $49/mo plus usage, and Data Enrichment is from $59/mo. Human staffing is separate: Hired Chat Agents at $1/hour and Virtual Assistants from $7/hr.

How much does it cost to remove the tawk.to branding?+

$29/month. The free widget displays 'Powered by tawk.to' branding, and the Remove Branding add-on takes it off. Billing is per property, not per seat, and you can cancel any time.

Is tawk.to's AI free?+

Partly. tawk.to includes AI Assist on a limited free plan, which it describes as suitable for sites with 'limited chat volume'. The exact free volume threshold is not published. The full AI Assist add-on costs $29/mo.

Is tawk.to priced per agent?+

No. tawk.to states add-on billing is 'Per property, not per seat', so adding agents does not increase your cost. tawk.to lists agent-count and chat-volume FAQs on its site, but the specific limits were not retrievable, so confirm any caps directly with them.

How much do tawk.to's hired chat agents cost?+

Hired Chat Agents are $1/hour, and Virtual Assistants start from $7/hr. These are human staffing services bought through tawk.to and are separate from the free software.

Does tawk.to have a free trial?+

There is no free trial because there is no paid base plan — the core product is free indefinitely. Add-ons are subscriptions you can start and cancel at any time.

Does tawk.to support WhatsApp?+

WhatsApp is not listed among tawk.to's messaging integrations on its pricing page. The channels named there are Facebook, Google RCS, Telegram and SMS, plus phone voice calls and SMS. If WhatsApp Business API matters to you, confirm current support with tawk.to.

What is Tawk.to?+

Tawk.to is live chat & chatbot software by tawk.to. Free live chat.

How much does Tawk.to cost?+

Tawk.to is free to use.

Does Tawk.to offer a free trial or free plan?+

Yes — Tawk.to offers a free plan you can start with.

Is Tawk.to made in India?+

No. Tawk.to is developed by tawk.to in Las Vegas, United States, though it is used by Indian businesses.

Who is Tawk.to best suited for?+

Tawk.to suits startup, small business, smb buyers looking for live chat & chatbot software.

What are the best alternatives to Tawk.to?+

Popular alternatives in live chat & chatbot software include Zoho SalesIQ, Freshchat, AiSensy. Use App Advisor's compare tool to see them side by side.

How is Tawk.to deployed?+

Tawk.to is available as a cloud (SaaS) product, with web access.