WhatsApp Business API platform with broadcasts, chatbots and click-to-WhatsApp ads.
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Sales & Marketing · WhatsApp automation
For a lot of small and mid-size Indian businesses, WhatsApp is already where customers ask about products and place orders informally. WhatsApp commerce software turns that behaviour into an actual sales channel — product catalogues customers can browse inside the chat, cart building, and in some cases checkout and payment, without the customer ever leaving WhatsApp.
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See all 183 whatsapp automation products
This matters because every extra step (leaving the chat to visit a website, filling a separate form) loses some customers. Keeping the entire browse-to-buy journey inside WhatsApp, where the customer already is, tends to convert better for exactly that reason.
It's software that turns WhatsApp into a functional storefront — letting businesses share a product catalogue, let customers build a cart through conversation, and in supported markets, complete payment inside the chat via WhatsApp Pay or a linked payment link. It runs on top of the WhatsApp Business API and typically connects to an existing e-commerce or inventory system so the catalogue shown on WhatsApp reflects real stock and pricing, rather than a manually maintained duplicate that can drift out of sync.
Confirm how tightly the catalogue syncs with your actual inventory system, since a manually updated WhatsApp catalogue that drifts from real stock creates customer frustration and cancelled orders. Check what payment options are actually supported end to end inside the chat versus what redirects the customer to an external page, since each redirect is a point where a customer can drop off. Also ask how order confirmations and delivery updates are automated, since customers increasingly expect that level of communication regardless of channel.
Ask the vendor to walk through a complete order from catalogue browse to payment confirmation, noting exactly where (if anywhere) the customer leaves the WhatsApp interface. Check integration effort with your existing e-commerce or inventory system, since a catalogue that needs manual duplication defeats much of the purpose. Confirm total cost including WhatsApp's conversation fees and any payment processing charges, and ask for a reference business in a similar product category running the software in production.
BudgetEntry pricing starts at ₹417/month in this list.
India fit117 of 182 are built in India, with GST and rupee billing handled natively.
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In some cases yes, through WhatsApp Pay or an embedded payment link, though availability depends on the payment provider and business category. Many businesses currently use a payment link that opens within or just outside the chat.
It typically syncs with your existing e-commerce or inventory platform, so stock levels and pricing shown on WhatsApp reflect what's actually available rather than a separately maintained, easily outdated catalogue.
Yes, it's particularly useful for small and mid-size businesses already fielding product inquiries on WhatsApp informally, since it formalises that existing customer behaviour into a trackable sales channel.
It can, for simpler catalogues, though businesses with larger inventories usually still benefit from a connected e-commerce backend rather than managing everything manually inside WhatsApp.
Many platforms support automated follow-up messages to customers who added items but didn't complete an order, sent within WhatsApp's messaging and template rules to nudge them back toward checkout.
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