RecommendedFeatured
Starts at
Free plan
BotPenguin
by BotPenguin · Noida, Uttar Pradesh · Since 2018
AI chatbot maker for WhatsApp and websites.
- Starting price
- $29/month
- Little plan, billed monthly; a free Baby plan also exists
- Free trial / plan
- Free forever plan
- Baby plan: 1 chatbot, 1,000 messages, no card required
- Deployment
- Cloud
- Web
- App Advisor rating
- 4.5
- transparency & India fit
What is BotPenguin?
BotPenguin's free Baby plan gives you one chatbot and 1,000 messages, and paid plans start at $29 a month. That pricing puts it within reach of Indian clinics, coaching institutes, real estate agents and D2C stores that want a WhatsApp and website chatbot without hiring a developer. If you are comparing WhatsApp chatbot software for small businesses in India, it is one of the few home-grown options with a free tier that never expires. Relinns Technologies Pvt. Ltd. builds it from Mohali in Punjab and also has a Chicago office.
One bot builder covers WhatsApp, Instagram, Facebook, Telegram and your website. Every plan, including the free one, has a shared inbox, live chat handoff and multilingual bots. The paid plans add WhatsApp bulk messaging, appointment booking, WhatsApp shop automation and the mobile agent apps. The AI side is more developed than most tools at this price. You can train a bot on your website, PDFs and FAQs, and the King plan lets you pick Gemini, Claude, Llama or DeepSeek models alongside ChatGPT.
The limits are tight, so check them before you buy. Little ($29) allows 3,000 messages a month and five team members. King ($99) allows 12,000 messages and ten seats. When you use up your quota, the bots stop until you upgrade or buy a message pack ($5 for 1,000). Zapier, HubSpot, Salesforce and Razorpay integrations, WhatsApp Flows and API calls inside chatflows only come with King. Mobile agent apps are not on the free plan either.
Prices are listed in US dollars. The pricing page does not say whether GST is added for Indian buyers, but you can pay through Razorpay or Stripe. Yearly billing costs ten months' fees for twelve months. A 7-day trial gives you the King plan's features, and you can cancel at any time. For a team that mainly needs WhatsApp broadcasts plus a team inbox, compare it with Wati or Interakt. BotPenguin is stronger on AI answers and multi-channel bots, and weaker on high-volume broadcast pricing.
What works well
- +A free forever plan with one bot and 1,000 messages, and no credit card needed
- +One builder deploys bots on WhatsApp, Instagram, Facebook, Telegram and websites
- +The King plan lets you choose ChatGPT, Gemini, Claude, Llama or DeepSeek models
- +Bots can be trained on website pages, PDFs, FAQs and Google Sheets without code
- +A 7-day trial gives you the full King plan before you pay
- +The security page lists ISO 27001, a SOC 2 attestation and a CERT-In empanelled VAPT audit
- +Payments go through Razorpay as well as Stripe, which helps Indian card and UPI buyers
What to watch out for
- −Prices are only in USD and the pricing page says nothing about GST invoices
- −The Little plan's 3,000-message cap runs out quickly once you broadcast on WhatsApp
- −Bots stop working once the message quota is used up, until you upgrade or buy a pack
- −Zapier, HubSpot, Salesforce and Razorpay integrations are locked to the $99 King plan
- −Mobile agent apps for Android and iOS are not included on the free Baby plan
- −SMS, Slack and Google Business Messages are only on the custom Emperor plan, which starts at $990 a month
Best suited for: Small Indian businesses looking for WhatsApp chatbot software that starts on a free plan · Clinics, coaching centres and real estate firms that capture leads and book appointments over chat · Agencies that want to resell chatbots under their own brand through the white-label programme · Teams that want AI answers trained on their own documents rather than fixed menu bots
BotPenguin at a glance
Analysing BotPenguin — pricing, features, reviews and alternatives…
Generated by App Advisor's native engine from this listing's verified data — not a paid placement.
BotPenguin features
Researched from BotPenguin's official product pages · updated October 2026.
Channels
- WhatsApp chatbot with bulk messaging and WhatsApp Flows
- Instagram DM automation and Facebook Messenger bots
- Telegram and website chat widget
- Microsoft Teams bot (add-on or King), SMS and Slack on Emperor
AI agents
- LLM knowledge base trained on website, PDF and FAQ content
- Training from Google Sheets, Google Drive and Notion on higher plans
- Retraining on past chat transcripts
- AI voice agents on King and Emperor
- Model choice: OpenAI, Gemini, Claude, Meta Llama, DeepSeek
Inbox and live chat
- Unified inbox across channels
- Live chat handoff from bot to human agent
- Smart department routing
- Android and iOS agent apps for replying on the go
Lead capture and automation
- Pre-built chatflow templates for education, real estate, ecommerce and hospitals
- Appointment booking linked to Google Calendar and scheduling tools
- Customer segmentation, custom tags and attributes
- Email lead notifications and reports
Partners
- White-label AI chatbots and AI agents
- White-label WhatsApp, Instagram and SMS partner programmes
- Chatbot reseller programme
- Custom branding on Emperor
AI capabilities
- Bots answer from a knowledge base built from your website, PDFs, FAQs and connected documents
- King plan users can switch between ChatGPT, Gemini, Claude, Meta Llama and DeepSeek
- AI voice agents handle phone conversations on King and Emperor
- The security page says customer conversation data is not used to train shared AI models
BotPenguin pricing (USD)
SourceEvery edition as published by the vendor · free trial: 7-day free trial with full King plan features. Prices exclude GST unless stated. Full BotPenguin pricing breakdown
Baby
$0
Free forever
- 1 chatbot with 1,000 messages, AI answers included in the same pool
- Deploy on WhatsApp, Instagram, Facebook, Telegram or a website
- Unified inbox, live chat handoff and multilingual bot
- Train on website, PDF and FAQ content with an OpenAI LLM
Little
$29/month
Monthly or yearly (yearly = pay for 10 months)
- 3,000 messages a month, 5 chatbots, 5 team members
- WhatsApp bulk messaging, WhatsApp shop automation and Instagram DM automation
- Appointment booking, segmentation, tags and analytics
- Mobile agent apps and 30+ integrations such as Shopify, Google Calendar and Zendesk
King
$99/month
Monthly or yearly (yearly = pay for 10 months)
- 12,000 messages a month, unlimited chatbots, 10 team members
- Unlimited AI agents and AI voice agents
- WhatsApp Flows, department routing and API calls inside chatflows
- 50+ integrations including Zapier, HubSpot, Salesforce and Razorpay
- Choice of ChatGPT, Gemini, Claude, Meta Llama and DeepSeek models
Emperor
From $990/month (custom)
Contact sales
- Messages and team members sized to your needs
- Adds WeChat, LINE, Viber, SMS, Google My Business and Slack
- Custom branding, workflows, integrations and LLM fine-tuning
- Done-for-you setup and advanced security modules
Other pricing options & add-ons
Extra messages
Monthly add-on
$5 per 1,000; $10 per 5,000
Extra AI messages
$15 per 1,000; $60 per 5,000
Extra team members
$7 each; $30 for 5
Voice minutes
$40 per 1,000; $150 per 5,000
White-label chat window
$20 per bot
MS Teams platform
$100
Data training storage
$15 per GB; $68 per 5 GB
- • The pricing page lists prices in USD only and does not say whether taxes or GST are included.
- • Payment is accepted through Stripe or Razorpay.
- • BotPenguin sends a reminder when 90% of messages are used; the plan must be upgraded once the limit is reached.
- • Custom integrations are charged separately. Nonprofits get 50% off and animal welfare organisations get 100% off.
- • WhatsApp conversation charges from Meta are not part of these plan prices; check them separately.
Buying for a team? App Advisor can get you a volume quote and any partner discount available.
Integrations, security & India
Integrations
- ChatGPT
- Google Gemini
- Google Sheets
- Google Calendar
- Notion
- Shopify
- HubSpot
- Zoho CRM
- Bitrix24
- Pipedrive
- Freshworks CRM
- Kylas CRM
- Zapier
- Pabbly Connect
- Twilio
- GoHighLevel
- Razorpay
- Salesforce
- Google Analytics
- Acuity Scheduling
Security & compliance
- Data is encrypted in transit with TLS 1.2+ and at rest with AES-256
- VAPT carried out by a CERT-In empanelled auditor, plus annual third-party penetration testing
- RBAC, SSO and audit logs on applicable plan tiers
- Data residency options for enterprise and white-label accounts
- 99.9% uptime target, daily backups with a 12-hour RPO, DR tested twice a year
- Public status page at status.botpenguin.com
For Indian businesses
- Built by Relinns Technologies Pvt. Ltd., with its India office in Sector 75, Mohali, Punjab
- Razorpay is accepted at checkout and is also available as a chatbot integration on King
- Its security audit (VAPT) was done by a CERT-In empanelled auditor
- Integrates with Indian CRMs such as Kylas and Chakra CRM, plus Pabbly Connect
Mobile apps
The agent app handles live chat, leads, message usage and bot settings. The iOS app needs iOS 15.1 or later. Mobile agent apps are listed from the Little plan upward.
What reviewers say about BotPenguin
Scores published on independent review sites — follow the links for the full reviews.
Support, resources & partner network
Support & learning
- 24/7 support team according to the site footer
- Help Center and tutorials
- Customer success manager handles refunds
- Done-for-you setup on Emperor
Trust, compliance & who uses BotPenguin
80,000+ businesses
Customers
193
Countries
Certifications & compliance
- ISO 27001 — Maintained through annual surveillance audits Source
- SOC 2 — Reports available to qualified prospects via the Trust Vault Source
- GDPR — DPA available on request Source
- HIPAA — BAAs offered for qualifying healthcare deployments Source
- CCPA Source
Each claim links to the vendor's own published statement. Always confirm current certificate validity directly with the vendor.
Is BotPenguin the best choice for you?
Best choice if you are…
- Small Indian businesses looking for WhatsApp chatbot software that starts on a free plan
- Clinics, coaching centres and real estate firms that capture leads and book appointments over chat
- Agencies that want to resell chatbots under their own brand through the white-label programme
- Teams that want AI answers trained on their own documents rather than fixed menu bots
Look elsewhere if you are…
- High-volume WhatsApp broadcasters who need per-message pricing rather than monthly message caps
- Buyers who need INR pricing with GST invoices confirmed before they sign up
- Large contact centres that need deep telephony and workforce management in the same tool
Still comparing? Get an unbiased shortlist and demos arranged for free.
Sources (6) · updated October 2026
BotPenguin screenshots
Specifications
- Category
- WhatsApp automation, Live chat & chatbot software, AI tools
- Vendor
- BotPenguin
- Headquarters
- Noida, Uttar Pradesh
- Founded
- 2018
- Pricing model
- Freemium
- Starting price
- Free plan
- Deployment
- Cloud
- Platforms
- Web
- Best for
- Startup, Small business, SMB
- Made in India
- Yes
More software like BotPenguin
Alternatives, the same vendor's other products and India-first picks.
View
Made in India
Starts at
Pay as you go
Made in IndiaFree plan
Starts at
Free plan
RecommendedMade in India
Starts at
Rs 0.25 per SMS · 5,000-SMS pack for Rs 1,250 + 18% GST
RecommendedTrending
Starts at
Free · Growth ₹3,250/outlet/month · Growth billed ₹39,000/outlet/year + GST
Made in IndiaFree plan
Starts at
Free plan
BotPenguin — frequently asked questions
What is BotPenguin pricing in India?+
BotPenguin lists its prices in US dollars for all buyers, including Indian ones. The Baby plan is free, Little costs $29 a month, King costs $99 a month, and the custom Emperor plan starts at $990 a month. If you pay yearly, you are charged for 10 months instead of 12. You can pay through Razorpay or Stripe, so Indian cards and local payment methods should work at checkout.
Does BotPenguin charge GST?+
BotPenguin's pricing page does not say whether GST is included or added on top of the USD prices. If your business needs a GST invoice to claim input tax credit, ask Relinns Technologies' sales team before you pay. Also budget separately for WhatsApp conversation charges, because Meta bills those and they are not part of BotPenguin's plan fee.
Is BotPenguin free?+
Yes. BotPenguin's Baby plan is free forever and needs no credit card. It includes one chatbot and 1,000 messages, with AI-answered messages counted in the same pool. You can deploy it on WhatsApp, Instagram, Facebook, Telegram or a website, and it includes the unified inbox and live chat handoff. Once you go past 1,000 messages, you have to upgrade or buy a message pack.
Does BotPenguin have a free trial?+
BotPenguin offers a 7-day free trial with full access to King plan features. That covers unlimited chatbots, AI voice agents, WhatsApp Flows and the Zapier, HubSpot and Razorpay integrations. Use the trial to test whether 12,000 messages a month covers your WhatsApp volume before you choose between the $29 Little and $99 King plans.
BotPenguin vs Wati: which is better for WhatsApp?+
BotPenguin suits you if you want AI chatbots that answer from your own documents and work across WhatsApp, Instagram, Telegram and your website from one builder. Wati is built mainly around the WhatsApp Business API, team inbox and broadcasts. If your main job is sending large WhatsApp campaigns, compare the per-message costs carefully, because BotPenguin's plans have monthly message caps.
Does BotPenguin have a mobile app?+
Yes. BotPenguin has agent apps on Google Play and the Apple App Store. They let you take over live chats, see leads and track message usage. When we checked in October 2026, the iOS app was rated 5.0 from only 5 ratings, too few to judge. It needs iOS 15.1 or later. Mobile agent apps are listed from the Little plan upward.
Is BotPenguin data secure?+
BotPenguin's security page lists ISO 27001 certification, a SOC 2 attestation and a VAPT audit by a CERT-In empanelled auditor. Data is encrypted in transit with TLS 1.2+ and at rest with AES-256. The company says it does not use customer conversations to train shared AI models. RBAC, SSO and audit logs are available on some plans.
How long does it take to set up a BotPenguin chatbot?+
You can get a basic BotPenguin website or WhatsApp bot running in an afternoon using its pre-built templates for education, real estate, ecommerce and hospitals. Connecting the WhatsApp Business API, training the AI on your PDFs and wiring up a CRM will take longer. Emperor customers get done-for-you setup, while lower plans rely on tutorials and the help centre.
Is BotPenguin an Indian company?+
Yes. BotPenguin is made by Relinns Technologies Pvt. Ltd., which has its India office at Sector 75 in Mohali, Punjab, and another office in Chicago. The company says more than 80,000 businesses in 193 countries use the platform. Billing runs through Razorpay or Stripe, but prices are quoted in US dollars.
What happens when BotPenguin messages run out?+
BotPenguin sends a reminder when you have used 90% of your monthly messages. Once you hit the limit, your bots stop replying until you upgrade the plan or buy an add-on. Extra messages cost $5 for 1,000 or $10 for 5,000, and AI messages cost $15 for 1,000. Plan for seasonal spikes, such as admission or sale periods.
How much does BotPenguin cost?+
BotPenguin publishes its plans at https://botpenguin.com/pricing. It offers a free plan. Check that page for current prices, as plans change.
Does BotPenguin have a free trial?+
Yes. BotPenguin's official site offers a free trial of 7 days.
Does BotPenguin have a mobile app?+
Yes. BotPenguin's official website links to its Android and iOS app.
Is BotPenguin secure and compliant?+
BotPenguin's official site states SOC 2, HIPAA, ISO 27001, GDPR compliance.
What is BotPenguin?+
BotPenguin is whatsapp automation by BotPenguin, an Indian company from Noida. AI chatbot maker for WhatsApp and websites.
How much does BotPenguin cost?+
BotPenguin has a free plan. Check the vendor's pricing page for current plans.
Does BotPenguin offer a free trial or free plan?+
Yes — BotPenguin offers a free plan you can start with.
Is BotPenguin made in India?+
Yes. BotPenguin is built by BotPenguin, headquartered in Noida, Uttar Pradesh.
Who is BotPenguin best suited for?+
BotPenguin suits startup, small business, smb buyers looking for whatsapp automation with live chat & chatbot software and ai tools.
What are the best alternatives to BotPenguin?+
Popular alternatives in whatsapp automation include AiSensy, Gupshup, Zoho SalesIQ WhatsApp. Use App Advisor's compare tool to see them side by side.
How is BotPenguin deployed?+
BotPenguin is available as a cloud (SaaS) product, with web access.
About BotPenguin
BotPenguin · Noida, Uttar Pradesh · Founded 2018 · 1 product in our catalogue · Indian company
Schedule a demo