Skip to content

Free, independent software advice for Indian businesses

App Advisor logoApp Advisor
Freshchat WhatsApp logo

Freshchat WhatsApp

by Freshworks · San Mateo, California · Since 2010

WhatsApp messaging in Freshchat.

WhatsApp automationMade in IndiaFree plan
Visit website
Starting price
$19/agent/month
Growth plan, billed annually; WhatsApp not on Free
Free trial / plan
Free plan without WhatsApp
Up to 10 agents, web chat and email only
Deployment
Cloud
Web
App Advisor rating
4.7
transparency & India fit

What is Freshchat WhatsApp?

Freshchat WhatsApp is the WhatsApp Business Platform channel inside Freshchat, the messaging and live chat product from Freshworks, whose Indian entity Freshworks Technologies Private Limited is registered in Chennai. Freshworks acts as an official Business Solution Provider, so you connect a WhatsApp number directly from Admin > Channels in Freshchat rather than signing up with a separate BSP. Conversations land in the same shared inbox as website chat, email, Facebook and SMS, and agents can answer them from the Freshchat mobile app too.

It suits Indian support teams that want WhatsApp as one channel among several, handled by agents with routing, SLAs and Freddy AI bots, rather than a pure broadcast tool. Good fits are D2C brands, edtech and travel firms that already use Freshdesk or Freshsales. Template messages for order updates and campaigns need Meta approval, and regular replies can only be sent inside the 24-hour customer service window that WhatsApp enforces.

The catch is cost structure. WhatsApp and other text channels are not part of the Freshchat Free plan; they start on Growth at $19 per agent per month billed annually, with Pro at $49 and Enterprise at $79. Meta's per-message charges, in force since 1 July 2025, are billed on top. Prices are in US dollars only, and Freshworks says offline payments also follow USD pricing, so Indian buyers pay by international card.

There are also practical limits worth knowing before you migrate an existing number: up to 25 numbers per account, 25 MB attachments, no voice or video calls, bots cannot send files, and old WhatsApp chat history does not carry over. If your use case is mainly bulk marketing broadcasts, an India-focused WhatsApp marketing tool with rupee pricing may cost less.

What works well

  • +Freshworks is an official WhatsApp Business Solution Provider, so no separate BSP contract is needed
  • +WhatsApp chats share one inbox with web chat, email, Facebook and SMS conversations
  • +Agents can reply to WhatsApp messages from the Freshchat mobile app
  • +Freddy AI Agent includes 500 free sessions once per account on paid plans
  • +Up to 25 WhatsApp numbers can be connected to one Freshchat account
  • +Pro and Enterprise add intelligent and skill-based routing plus multiple SLA policies
  • +14-day trial gives Enterprise-level access before you choose a plan

What to watch out for

  • −WhatsApp is not included in the Free plan; it needs at least Growth at $19 per agent per month
  • −Pricing is in US dollars only, with no INR price list on the official page
  • −Meta's per-message WhatsApp charges are billed on top of agent licences
  • −No voice or video calls on the WhatsApp number, and agents cannot send GIFs or voice notes from mobile
  • −Existing WhatsApp chat history does not appear after migrating a number into Freshchat

Best suited for: Indian support teams that handle WhatsApp alongside web chat and email · Companies already using Freshdesk or Freshsales that want one Freshworks stack · Businesses that need AI bots plus human handover on WhatsApp · Multi-brand companies that need several WhatsApp numbers in one account

Freshchat WhatsApp at a glance

Analysing Freshchat WhatsApp — pricing, features, reviews and alternatives…

Generated by App Advisor's native engine from this listing's verified data — not a paid placement.

Freshchat WhatsApp features

Researched from Freshchat WhatsApp's official product pages · updated October 2026.

WhatsApp channel

  • Official BSP connection to WhatsApp Business Platform
  • Up to 25 numbers per account
  • Meta-approved template messages
  • 25 MB attachments

Inbox and routing

  • Shared omnichannel inbox
  • Intelligent routing on Pro
  • Skill-based routing on Enterprise
  • Multiple SLA policies

AI and automation

  • Freddy AI Agent bots
  • Freddy AI Copilot add-on
  • Bots across web, app and messaging
  • Multilingual conversations

Campaigns and reporting

  • Proactive campaigns to contacts
  • Reports and dashboards
  • Custom dashboards on Pro
  • Agent availability dashboard

Mobile and admin

  • Agent mobile app with WhatsApp support
  • Roles and permissions
  • Audit logs on Enterprise
  • JWT authentication and IP allowlisting

Freshchat WhatsApp pricing (USD)

Source

Every edition as published by the vendor · free trial: 14 days with Enterprise access. Prices exclude GST unless stated. Full Freshchat WhatsApp pricing breakdown

Free

$0

up to 10 agents

  • Web and mobile chat widget
  • Shared inbox and email connection
  • Roles and permissions
  • No WhatsApp or SMS channels

Growth

$19

per agent/month, billed annually

  • WhatsApp, SMS and social messengers
  • Freddy AI Agent with 500 free sessions
  • Reports and dashboards
  • Day passes at $2

Pro

$49

per agent/month, billed annually

  • Intelligent routing
  • Multilingual conversations
  • Multiple SLA policies and custom dashboards
  • Freddy AI Copilot add-on available

Enterprise

$79

per agent/month, billed annually

  • Skill-based routing
  • Audit logs and JWT authentication
  • Domain and IP allowlisting
  • Day passes at $12

Other pricing options & add-ons

  • Freddy AI Copilot

    Pro and Enterprise, billed annually

    $29/agent/month

  • Freddy AI Agent sessions

    $49 per 100 sessions

  • Campaign contacts

    $100/month per 5,000 contacts

  • • Meta charges per WhatsApp message since 1 July 2025, in addition to Freshchat fees
  • • Annual billing saves 20% versus monthly; all prices in USD
  • • Payment by Visa, Mastercard, Discover or American Express; PayPal not accepted
Buying for a team? App Advisor can get you a volume quote and any partner discount available.

Integrations, security & India

Integrations

  • WhatsApp Business Platform
  • Facebook Messenger
  • SMS
  • Line
  • Google Business Messages
  • Freshdesk
  • Freshsales
  • Freshcaller

Security & compliance

  • Audit logs, JWT authentication and domain and IP allowlisting on Enterprise
  • Roles and permissions on all plans

For Indian businesses

  • Freshworks Technologies Private Limited is an Indian company with its registered office in Chennai
  • Freshworks lists an India (IND) data centre region among its hosting locations, chosen at sign-up
  • Freshchat prices are shown only in USD, and Freshworks states offline payments also follow USD pricing
  • Meta's WhatsApp per-message charges for Indian numbers are billed in addition to Freshchat agent fees

Support, resources & partner network

Support & learning

  • Help centre articles at crmsupport.freshworks.com
  • Email support at support@freshchat.com for adding more than 25 numbers

Trust, compliance & who uses Freshchat WhatsApp

74,000+ (Freshworks overall)

Customers

120+

Countries

Is Freshchat WhatsApp the best choice for you?

Best choice if you are…

  • Indian support teams that handle WhatsApp alongside web chat and email
  • Companies already using Freshdesk or Freshsales that want one Freshworks stack
  • Businesses that need AI bots plus human handover on WhatsApp
  • Multi-brand companies that need several WhatsApp numbers in one account

Look elsewhere if you are…

  • Small shops that only need WhatsApp broadcasts and want rupee pricing
  • Teams wanting WhatsApp on a free plan
Still comparing? Get an unbiased shortlist and demos arranged for free.
Sources (7) · updated October 2026

Specifications

Category
WhatsApp automation
Vendor
Freshworks
Headquarters
San Mateo, California
Founded
2010
Pricing model
Freemium
Starting price
Free plan
Deployment
Cloud
Platforms
Web
Best for
Startup, Small business, SMB
Made in India
Yes

More software like Freshchat WhatsApp

Alternatives, the same vendor's other products and India-first picks.

MSG91 logo

Walkover Web Solutions · SMS & OTP platforms

4.7App Advisor rating
RecommendedMade in India

Starts at

Rs 0.25 per SMS · 5,000-SMS pack for Rs 1,250 + 18% GST

View
Compare all Freshchat WhatsApp alternatives with pricing →

Freshchat WhatsApp — frequently asked questions

What does Freshchat WhatsApp cost in India?+

Freshchat WhatsApp needs a paid Freshchat plan. Growth costs $19 per agent per month, Pro $49 and Enterprise $79, all billed annually in US dollars. Meta's own per-message WhatsApp charges are added on top. Freshworks does not publish an INR price list, so the rupee cost depends on the exchange rate on your card.

Is WhatsApp available on the Freshchat free plan?+

No. The Freshchat Free plan covers up to 10 agents with web and mobile chat, a shared inbox and email, but text messaging channels such as WhatsApp, SMS and Line start on the Growth plan. You can still test WhatsApp during the 14-day trial, which gives Enterprise-level access.

Is GST charged on Freshchat WhatsApp?+

Freshchat's pricing page lists prices in USD and does not mention GST. Freshworks has an Indian entity, Freshworks Technologies Private Limited in Chennai, so Indian businesses should ask Freshworks sales which entity will invoice them and whether GST will be charged or handled under reverse charge.

How do I connect WhatsApp to Freshchat?+

In Freshchat, go to Admin, then Channels, then WhatsApp Business, and click Configure on your number. You verify it with a code sent by SMS or voice call, with three attempts allowed. The number must not be active on WhatsApp Messenger or another provider, and Meta must approve your business and templates.

Freshchat WhatsApp vs Interakt or WATI: which is better?+

Freshchat WhatsApp is strongest for support teams that want WhatsApp in a shared inbox with chat, email, routing and AI bots, priced per agent in dollars. India-focused tools like Interakt or WATI focus more on WhatsApp broadcasts and commerce and usually price in rupees. Choose by whether support or marketing is your main use.

Can agents reply to WhatsApp from the Freshchat mobile app?+

Yes. The Freshchat mobile app shows WhatsApp conversations in the same inbox as web chat, email, Facebook and SMS, and agents can read and reply from their phones. Freshworks notes that agents cannot send voice notes from the app, and incoming videos and GIFs arrive as downloadable attachments.

What are the WhatsApp messaging rules in Freshchat?+

Freshchat follows WhatsApp's 24-hour customer service window: normal text and media replies are allowed only within 24 hours of the customer's last message. Outside that window you must use a Meta-approved template. Attachments can be up to 25 MB, and voice or video calls are not supported on the business number.

Is Freshchat WhatsApp data secure?+

Freshchat runs on Freshworks infrastructure, and Freshworks lists data centre regions in the US, EEA, UAE, India and Australia, selected at sign-up. Freshchat Enterprise adds audit logs, JWT authentication and domain and IP allowlisting. WhatsApp messages themselves also pass through Meta's WhatsApp Business Platform.

How long does Freshchat WhatsApp setup take?+

Connecting a number in Freshchat takes minutes once Meta has approved your business, but Freshworks warns that green-tick verification and template approval can take longer. Freshworks also asks that the integration be completed within 12 days of the initiation email. Plan for a few days to a week overall.

How many WhatsApp numbers can I add in Freshchat?+

Freshchat lets you connect up to 25 WhatsApp Business numbers to one account, which helps companies running separate brands or regional support lines. If you need more than 25, Freshworks asks you to email support@freshchat.com. Each number is billed under Meta's per-message pricing.

What is Freshchat WhatsApp?+

Freshchat WhatsApp is whatsapp automation by Freshworks, an Indian company from San Mateo. WhatsApp messaging in Freshchat.

How much does Freshchat WhatsApp cost?+

Freshchat WhatsApp has a free plan. Check the vendor's pricing page for current plans.

Does Freshchat WhatsApp offer a free trial or free plan?+

Yes — Freshchat WhatsApp offers a free plan you can start with.

Is Freshchat WhatsApp made in India?+

Yes. Freshchat WhatsApp is built by Freshworks, headquartered in San Mateo, California.

Who is Freshchat WhatsApp best suited for?+

Freshchat WhatsApp suits startup, small business, smb buyers looking for whatsapp automation.

What are the best alternatives to Freshchat WhatsApp?+

Popular alternatives in whatsapp automation include AiSensy, Gupshup, Zoho SalesIQ WhatsApp. Use App Advisor's compare tool to see them side by side.

How is Freshchat WhatsApp deployed?+

Freshchat WhatsApp is available as a cloud (SaaS) product, with web access.

Guides that mention Freshchat WhatsApp

About Freshworks

Freshworks logo

Freshworks · San Mateo, California · Founded 2010 · 16 products in our catalogue · Indian company

Schedule a demo

See Freshchat WhatsApp live, with an App Advisor discount