1. Amplitude Engage
Amplitude · San Francisco · Marketing automation · 4.4/5
Product analytics with engagement features.
Free plan
Free plan available
Marketing automation · Alternatives
Best OneSignal alternatives in India (2027)
OneSignal is a marketing automation product from OneSignal, San Mateo, priced at Free plan with a free plan. We compared 20 alternatives on published price, free plan, platforms and made-in-India support: 19 have a free plan, 11 are built in India.
Quick answer
The closest alternatives to OneSignal are Amplitude Engage (Free plan), CleverTap (Free plan), Apxor (Paid plans), PushEngage (Free plan) and Reelo (Free plan). Amplitude Engage is the top-ranked option with a free plan.
Why businesses look for a OneSignal alternative
Indian support and GST
OneSignal is built in United States. 11 alternatives are made in India, where GST, TDS and UPI are usually handled natively and support runs on IST.
OneSignal alternatives compared
Ranked by how closely each product matches OneSignal's category, pricing model, platforms and business size, then by rating. Prices exclude GST.
| # | Software | Starting price | Free plan | Platforms | Made in India | Rating | Compare |
|---|---|---|---|---|---|---|---|
| — | OneSignal (current) | Free plan | Yes | Web, Android, iOS | No | 4.4/5 | — |
| 1 | Amplitude Engage | Free plan | Yes | Web | No | 4.4/5 | |
| 2 |  CleverTap | Free plan | Yes | Web, Android, iOS | Yes | 4.8/5 | |
| 3 |  Apxor | Paid plans | No | Web, Android, iOS | Yes | 4.1/5 | |
| 4 |  PushEngage | Free plan | Yes | Web | Yes | 4.6/5 | |
| 5 |  Reelo | Free plan | Yes | Web | Yes | 4.6/5 | |
| 6 |  Zoho Marketing Automation | From ₹855/mo (yearly) · Standard, 1,000 contacts: ₹1,140 monthly or ₹855/month billed y… | Yes | Web | Yes | 4.8/5 | |
| 7 |  Twilio Segment | Free plan | Yes | Web | No | 4.4/5 | |
| 8 |  Freshmarketer | Free plan | Yes | Web | Yes | 4.7/5 | |
| 9 |  Hightouch | Free plan | Yes | Web | No | 4.3/5 | |
| 10 |  Zoho Campaigns | Free plan | Yes | Web | Yes | 4.7/5 | |
| 11 |  Apollo.io | Free plan | Yes | Web | No | 4.3/5 | |
| 12 |  Yesware | Free plan | Yes | Web | No | 4.3/5 | |
| 13 |  Mixmax | Free plan | Yes | Web | No | 4.3/5 | |
| 14 |  Mailmodo | USD 149/month · Lite plan, billed annually | Yes | Web | Yes | 4.6/5 | |
| 15 |  Mailercloud | USD 10/month · Premium, 5,000 contacts, billed monthly | Yes | Web | Yes | 4.6/5 | |
| 16 |  Klaviyo | Free plan | Yes | Web | No | 4.6/5 | |
| 17 |  Snov.io | Free plan | Yes | Web | No | 4.3/5 | |
| 18 |  SuprSend | Free plan | Yes | Web | Yes | 4.4/5 | |
| 19 |  Fyno | Free plan | Yes | Web | Yes | 4.4/5 | |
| 20 |  Brevo Conversations | Free plan | Yes | Web | No | 4.3/5 |
Top 10 OneSignal alternatives in detail
2. CleverTap
CleverTap · Mountain View · Marketing automation · 4.8/5
Mobile marketing and analytics platform for app-first businesses.
Free plan
Free plan available
Compared with OneSignal
- Built in India (Mountain View)
Key features
- Customer data platform and big-data analytics
- Behavioural analysis and customer insights
- Advanced analytics and actionable intelligence
- Real-time behavioural segmentation
- Automated segments (Pro and above)
3. Apxor
Apxor Technology Solutions Pvt Ltd · Hyderabad · Marketing automation · 4.1/5
Digital nudging platform for apps covering user onboarding, feature adoption, conversions and in-app engagement.
Paid plans
Free trial
Compared with OneSignal
- No free plan, unlike OneSignal
- Built in India (Hyderabad)
4. PushEngage
PushEngage · Bengaluru · Marketing automation · 4.6/5
Web push notifications built by an Indian team.
Free plan
Free plan available
Compared with OneSignal
- Built in India (Bengaluru)
5. Reelo
Reelo · Ahmedabad · Marketing automation · 4.6/5
Customer engagement and loyalty for restaurants and retail.
Free plan
Free plan available
Compared with OneSignal
- Built in India (Ahmedabad)
Key features
- Points, visit and spend-based rewards
- Tiered loyalty perks
- VIP memberships, wallets and bundles
- Referral programme
- QR codes for sign-up
6. Zoho Marketing Automation
Zoho Corporation · Chennai · Marketing automation · 4.8/5
Lead nurturing and multichannel campaigns integrated with Zoho CRM.
From ₹855/mo (yearly) · Standard, 1,000 contacts: ₹1,140 monthly or ₹855/month billed y…
Free plan available
Compared with OneSignal
- Built in India (Chennai)
Key features
- SMS
- Social
- Contact management and segmentation
7. Twilio Segment
Twilio · San Francisco · Marketing automation · 4.4/5
Customer data platform for collecting and routing data.
Free plan
Free plan available
8. Freshmarketer
Freshworks · San Mateo · Marketing automation · 4.7/5
Marketing automation and CRO from Freshworks.
Free plan
Free plan available
Compared with OneSignal
- Built in India (San Mateo)
Free plan
Free plan available
10. Zoho Campaigns
Zoho Corporation · Chennai · Marketing automation · 4.7/5
Email marketing with CRM sync.
Free plan
Free plan available
Compared with OneSignal
- Built in India (Chennai)
Key features
- Drag-and-drop editor with image, text, button and social blocks
- Template gallery and HTML import
- Dynamic content per subscriber
- A/B testing of subject, sender and content
- Lists with custom fields
OneSignal alternatives by what you need
Free OneSignal alternatives
How to choose a OneSignal alternative
- Decide whether you are B2B lead nurturing or B2C lifecycle marketing. The products are different — one revolves around forms and scoring, the other around app events and push.
- Count contacts, not features; most pricing scales with monthly active users or contacts, and the bill grows with your list.
- Check DND, consent and template-approval handling for SMS and WhatsApp, which are regulated channels in India.
OneSignal alternatives — FAQs
What is the best alternative to OneSignal in 2027?+
The closest matches to OneSignal on App Advisor are Amplitude Engage (Free plan), CleverTap (Free plan), Apxor (Paid plans). They are ranked by how closely their category, pricing model, platforms and target business size match OneSignal, then by rating. The best choice depends on your team size and budget.
Is there a free alternative to OneSignal?+
Yes. 19 of the 20 alternatives listed have a free plan or are free: Amplitude Engage (Free plan), CleverTap (Free plan), PushEngage (Free plan). Free plans usually cap users, records or transactions, so check the limits against your monthly volume.
Is there an Indian alternative to OneSignal?+
Yes. 11 alternatives are built in India, including CleverTap (Free plan), Apxor (Paid plans), PushEngage (Free plan). Indian products usually handle GST, TDS and UPI natively and bill in rupees.
OneSignal vs Amplitude Engage: which is better?+
Amplitude Engage is the closest match to OneSignal in our catalogue. Compare them side by side before you book a demo.
How were these OneSignal alternatives chosen?+
Every product listed sits in marketing automation or a category OneSignal also covers, and OneSignal's own products are excluded. Prices, free plans and platforms come from each vendor's official website. App Advisor does not sell any of this software.
Free shortlist
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