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WhatsApp automation · Alternatives

Best WhatsApp Business App alternatives in India (2027)

WhatsApp Business App is a whatsapp automation product from Meta, Menlo Park, priced at Free with a free plan. We compared 20 alternatives on published price, free plan, platforms and made-in-India support: 6 have a free plan, 11 are built in India.

Quick answer

The closest alternatives to WhatsApp Business App are Zoho SalesIQ WhatsApp (Free plan), Freshchat WhatsApp (Free plan), Chatwoot (Free plan), Interakt (₹2,757/mo) and Gupshup WhatsApp (USD 0.0010/message · Gupshup fee per template or session text, plus Meta's WhatsApp fee…). Zoho SalesIQ WhatsApp is the top-ranked option with a free plan. Published prices in this list start at ₹1,500/month.

Why businesses look for a WhatsApp Business App alternative

Indian support and GST

WhatsApp Business App is built in United States. 11 alternatives are made in India, where GST, TDS and UPI are usually handled natively and support runs on IST.

WhatsApp Business App alternatives compared

Ranked by how closely each product matches WhatsApp Business App's category, pricing model, platforms and business size, then by rating. Prices exclude GST.

#SoftwareStarting priceFree planPlatformsMade in IndiaRatingCompare
—WhatsApp Business App logoWhatsApp Business App (current)FreeYesWeb, Android, iOSNo4.4/5—
1Zoho SalesIQ WhatsApp logoZoho SalesIQ WhatsAppFree planYesWebYes4.7/5
2Freshchat WhatsApp logoFreshchat WhatsAppFree planYesWebYes4.7/5
3Chatwoot logoChatwootFree planYesWebYes4.6/5
4Interakt logoInterakt₹2,757/moNoWebYes4.6/5
5Gupshup WhatsApp logoGupshup WhatsAppUSD 0.0010/message · Gupshup fee per template or session text, plus Meta's WhatsApp fee…NoWebYes4.7/5
6Vyapar WhatsApp logoVyapar WhatsAppFree planYesWebYes4.5/5
7Bitespeed logoBitespeedPrice on request · Quoted after a demo; billed via ShopifyNoWebYes4.6/5
8Twilio WhatsApp API logoTwilio WhatsApp APIPay as you goNoWebNo4.5/5
9Respond.io logoRespond.io₹6,500/moNoWebNo4.4/5
10Wappblaster logoWappblaster₹3,999/moNoWebYes4.5/5
11WbizTool logoWbizToolFree planYesWebNo4.2/5
12Whatso logoWhatso₹2,000/moNoWebYes4.5/5
13Trengo logoTrengo₹9,000/moNoWebNo4.3/5
14SleekFlow logoSleekFlowFree planYesWebNo4.2/5
15MyOperator WhatsApp logoMyOperator WhatsApp₹2,499/moNoWebYes4.4/5
16Rapbooster logoRapbooster₹1,500/moNoWebYes4.3/5
17360dialog logo360dialog₹4,500/moNoWebNo4.2/5
18Kaleyra WhatsApp logoKaleyra WhatsAppOn requestNoWebNo4.4/5
19Wassenger logoWassenger₹2,000/moNoWebNo4.2/5
20Callbell logoCallbell₹1,500/moNoWebNo4.2/5

Top 10 WhatsApp Business App alternatives in detail

Freshchat WhatsApp logo

2. Freshchat WhatsApp

Freshworks · San Mateo · WhatsApp automation · 4.7/5

WhatsApp messaging in Freshchat.

Free plan

Free plan available

Compared with WhatsApp Business App

  • Built in India (San Mateo)

Key features

  • Official BSP connection to WhatsApp Business Platform
  • Up to 25 numbers per account
  • Meta-approved template messages
  • 25 MB attachments
  • Shared omnichannel inbox
Chatwoot logo

3. Chatwoot

Chatwoot · Bengaluru · WhatsApp automation · 4.6/5

Open-source customer engagement with WhatsApp built in Bengaluru.

Free plan

Free plan available

Compared with WhatsApp Business App

  • Built in India (Bengaluru)
  • Open source

Key features

  • Website live chat widget
  • Email via IMAP/SMTP
  • WhatsApp Cloud API and Twilio
  • Facebook Messenger and Instagram DMs
  • Telegram, LINE and TikTok
Interakt logo

4. Interakt

Haptik (Jio) · Mumbai · WhatsApp automation · 4.6/5

WhatsApp Business API for SMBs and D2C brands.

₹2,757/mo

Free trial

Compared with WhatsApp Business App

  • No free plan, unlike WhatsApp Business App
  • Built in India (Mumbai)

Key features

  • WhatsApp broadcast campaigns with analytics
  • Instagram messaging
  • RCS channel (Enterprise)
  • Carousels and WhatsApp Forms
  • Unified team inbox for WhatsApp and Instagram
Gupshup WhatsApp logo

5. Gupshup WhatsApp

Gupshup · Mumbai · WhatsApp automation · 4.7/5

WhatsApp Business API at scale.

USD 0.0010/message · Gupshup fee per template or session text, plus Meta's WhatsApp fee…

Free trial

Compared with WhatsApp Business App

  • No free plan, unlike WhatsApp Business App
  • Built in India (Mumbai)

Key features

  • Session messages with text, media, location, lists, quick replies and CTA URLs
  • Template messages including carousel, coupon code, limited-time offer and authentication
  • Catalog and multi-product messages for commerce
  • Template create, edit, delete and approval status APIs
  • WhatsApp Flows, Commerce and Pay support
Vyapar WhatsApp logo

6. Vyapar WhatsApp

Simply Vyapar Apps · Bengaluru · WhatsApp automation · 4.5/5

WhatsApp campaigns inside Vyapar.

Free plan

Free plan available

Compared with WhatsApp Business App

  • Built in India (Bengaluru)
Bitespeed logo

7. Bitespeed

BiteSpeed · Bengaluru · WhatsApp automation · 4.6/5

WhatsApp marketing and support for e-commerce.

Price on request · Quoted after a demo; billed via Shopify

Free trial

Compared with WhatsApp Business App

  • No free plan, unlike WhatsApp Business App
  • Built in India (Bengaluru)

Key features

  • Omnichannel journey builder (drag and drop)
  • AI segmentation and RFM segments
  • Campaigns across WhatsApp, email, SMS, RCS and push
  • Abandoned cart recovery flows
  • AI marketing agents for research, segments, creative and insights
Respond.io logo

9. Respond.io

Respond.io · Kuala Lumpur · WhatsApp automation · 4.4/5

Omnichannel inbox including WhatsApp.

₹6,500/mo

Free trial

Compared with WhatsApp Business App

  • No free plan, unlike WhatsApp Business App
Wappblaster logo

10. Wappblaster

Wappblaster · Ahmedabad · WhatsApp automation · 4.5/5

WhatsApp marketing software.

₹3,999/mo

Free trial

Compared with WhatsApp Business App

  • No free plan, unlike WhatsApp Business App
  • Built in India (Ahmedabad)

Key features

  • WhatsApp broadcast campaigns with images, videos, PDFs and buttons
  • Multi-number bulk sending
  • Carousel and catalogue templates with a template manager
  • Opt-in and opt-out management
  • Campaign analytics: delivered, read, replied, clicked

WhatsApp Business App alternatives by what you need

How to choose a WhatsApp Business App alternative

  • Insist on the official Business API. Tools built on unofficial automation risk your number being banned outright, and you will have no recourse.
  • Understand the pricing model. Meta charges per conversation and vendors add a markup or a platform fee on top — compare the all-in cost per conversation, not the monthly subscription.
  • Check template approval support. Getting message templates approved is the main operational friction here, and good vendors actively help.

WhatsApp Business App alternatives — FAQs

What is the best alternative to WhatsApp Business App in 2027?+

The closest matches to WhatsApp Business App on App Advisor are Zoho SalesIQ WhatsApp (Free plan), Freshchat WhatsApp (Free plan), Chatwoot (Free plan). They are ranked by how closely their category, pricing model, platforms and target business size match WhatsApp Business App, then by rating. The best choice depends on your team size and budget.

Is there a free alternative to WhatsApp Business App?+

Yes. 6 of the 20 alternatives listed have a free plan or are free: Zoho SalesIQ WhatsApp (Free plan), Freshchat WhatsApp (Free plan), Chatwoot (Free plan). Free plans usually cap users, records or transactions, so check the limits against your monthly volume.

What is the cheapest alternative to WhatsApp Business App?+

Among alternatives that publish a price, Rapbooster starts lowest at ₹1,500/mo. Zoho SalesIQ WhatsApp also has a free plan. Prices are read from each vendor's website and exclude GST.

Is there an Indian alternative to WhatsApp Business App?+

Yes. 11 alternatives are built in India, including Zoho SalesIQ WhatsApp (Free plan), Freshchat WhatsApp (Free plan), Chatwoot (Free plan). Indian products usually handle GST, TDS and UPI natively and bill in rupees.

WhatsApp Business App vs Zoho SalesIQ WhatsApp: which is better?+

Zoho SalesIQ WhatsApp is the closest match to WhatsApp Business App in our catalogue. Key differences: Built in India (Chennai). Compare them side by side before you book a demo.

How were these WhatsApp Business App alternatives chosen?+

Every product listed sits in whatsapp automation or a category WhatsApp Business App also covers, and Meta's own products are excluded. Prices, free plans and platforms come from each vendor's official website. App Advisor does not sell any of this software.

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