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Helpdesk software · Alternatives

Best Groove alternatives in India (2026)

Groove is a helpdesk software product from Groove, Newport, priced at ₹1,500/mo. We compared 20 alternatives on published price, free plan, platforms and made-in-India support: 0 have a free plan, 7 are built in India, and 7 start cheaper or free.

Groove review

Quick answer

The closest alternatives to Groove are Freshservice (₹1,600/mo), HappyFox (₹2,000/mo), Front (₹1,600/mo), Supportbee (₹1,000/mo) and Helpwise (₹1,000/mo). Published prices in this list start at ₹500/month.

Why businesses look for a Groove alternative

Cost

Groove starts at ₹1,500/mo. 7 alternatives start lower or have a free plan.

Indian support and GST

Groove is built in United States. 7 alternatives are made in India, where GST, TDS and UPI are usually handled natively and support runs on IST.

Groove alternatives compared

Ranked by how closely each product matches Groove's category, pricing model, platforms and business size, then by rating. Prices exclude GST.

#SoftwareStarting priceFree planPlatformsMade in IndiaRatingCompare
Groove logoGroove (current)₹1,500/moNoWebNo4.4/5
1Freshservice logoFreshservice₹1,600/moNoWebYes4.7/5
2HappyFox logoHappyFox₹2,000/moNoWebNo4.5/5
3Front logoFront₹1,600/moNoWebNo4.4/5
4Supportbee logoSupportbee₹1,000/moNoWebYes4.6/5
5Helpwise logoHelpwise₹1,000/moNoWebYes4.5/5
6Enchant logoEnchant₹1,200/moNoWebNo4.3/5
7Freshdesk Omni logoFreshdesk Omni₹2,400/moNoWebYes4.5/5
8Gorgias logoGorgias₹800/moNoWebNo4.4/5
9Zendesk Suite logoZendesk Suite₹4,500/moNoWebNo4.5/5
10Zoho Service Plus logoZoho Service Plus₹1,400/moNoWebYes4.4/5
11Exotel Support Suite logoExotel Support Suite₹2,999/moNoWebYes4.5/5
12HelpCrunch logoHelpCrunch₹1,000/moNoWebNo4.3/5
13Zendesk Support logoZendesk Support₹1,600/moNoWebNo4.2/5
14Zoho Desk Express logoZoho Desk Express₹500/moNoWebYes4.6/5
15Kayako logoKayako₹5,000/moNoWebNo4.5/5
16Dixa logoDixa₹3,000/moNoWebNo4.3/5
17QueueMetrics logoQueueMetrics₹5,000/moNoWebNo4.3/5
18Intercom logoIntercom₹2,400/moNoWebNo4.5/5
19Re:amaze logoRe:amaze₹2,400/moNoWebNo4.4/5
20Amazon Connect logoAmazon ConnectPay as you goNoWebNo4.2/5

Top 10 Groove alternatives in detail

Freshservice logo

1. Freshservice

Freshworks · San Mateo · Helpdesk software · 4.7/5

IT service management from Freshworks.

₹1,600/mo

Free trial

Compared with Groove

  • Starts ₹100/mo higher (₹1,600/mo vs ₹1,500/mo)
  • Built in India (San Mateo)

Key features

  • Incident management
  • Problem management
  • Change management
  • Release management
  • Unified service catalog with extensible workflows
HappyFox logo

2. HappyFox

HappyFox · Irvine · Helpdesk software · 4.5/5

Helpdesk software with Chennai engineering.

₹2,000/mo

Free trial

Compared with Groove

  • Starts ₹500/mo higher (₹2,000/mo vs ₹1,500/mo)
Front logo

3. Front

Front · San Francisco · Helpdesk software · 4.4/5

Shared inbox for teams.

₹1,600/mo

Free trial

Compared with Groove

  • Starts ₹100/mo higher (₹1,600/mo vs ₹1,500/mo)

Key features

  • Shared inbox
  • Ticketing
  • Macros (Professional and above)
  • Multiple workspaces (Professional and above)
  • Custom roles (Enterprise)
Supportbee logo

4. Supportbee

SupportBee · Bengaluru · Helpdesk software · 4.6/5

Email ticketing built in Bengaluru.

₹1,000/mo

Free trial

Compared with Groove

  • Starts ₹500/mo cheaper (₹1,000/mo vs ₹1,500/mo)
  • Built in India (Bengaluru)
Helpwise logo

5. Helpwise

Helpwise (SaaS Labs) · New Delhi · Helpdesk software · 4.5/5

Shared inbox built in India.

₹1,000/mo

Free trial

Compared with Groove

  • Starts ₹500/mo cheaper (₹1,000/mo vs ₹1,500/mo)
  • Built in India (New Delhi)
Enchant logo

6. Enchant

Enchant · Toronto · Helpdesk software · 4.3/5

Helpdesk and knowledge base.

₹1,200/mo

Free trial

Compared with Groove

  • Starts ₹300/mo cheaper (₹1,200/mo vs ₹1,500/mo)
Freshdesk Omni logo

7. Freshdesk Omni

Freshworks · San Mateo · Helpdesk software · 4.5/5

Unified support suite from Freshworks.

₹2,400/mo

Free trial

Compared with Groove

  • Starts ₹900/mo higher (₹2,400/mo vs ₹1,500/mo)
  • Built in India (San Mateo)
Gorgias logo

8. Gorgias

Gorgias · San Francisco · Helpdesk software · 4.4/5

Helpdesk for e-commerce brands.

₹800/mo

Free trial

Compared with Groove

  • Starts ₹700/mo cheaper (₹800/mo vs ₹1,500/mo)

Key features

  • Shared ticket inbox
  • Ticket-volume based plans from 50 to 5,000 tickets/month
  • Automated Rules
  • Unlimited agents (pricing is not per agent)
  • Email via Gmail and Outlook/Office 365 integrations
Zendesk Suite logo

9. Zendesk Suite

Zendesk · San Francisco · Helpdesk software · 4.5/5

Customer service platform with ticketing, chat and knowledge base.

₹4,500/mo

Free trial

Compared with Groove

  • Starts ₹3,000/mo higher (₹4,500/mo vs ₹1,500/mo)
Zoho Service Plus logo

10. Zoho Service Plus

Zoho Corporation · Chennai · Helpdesk software · 4.4/5

Unified customer service platform.

₹1,400/mo

Free trial

Compared with Groove

  • Starts ₹100/mo cheaper (₹1,400/mo vs ₹1,500/mo)
  • Built in India (Chennai)

Groove alternatives by what you need

How to choose a Groove alternative

  • List your channels and check each is native — WhatsApp especially.
  • Knowledge base quality deflects tickets; look at the editor and search.
  • Compare per-agent pricing across tiers; the features you need may sit two tiers up.

Groove alternatives — FAQs

What is the best alternative to Groove in 2026?+

The closest matches to Groove on App Advisor are Freshservice (₹1,600/mo), HappyFox (₹2,000/mo), Front (₹1,600/mo). They are ranked by how closely their category, pricing model, platforms and target business size match Groove, then by rating. The best choice depends on your team size and budget.

Is there a free alternative to Groove?+

None of the 20 closest alternatives to Groove has a free plan. Most offer a free trial instead, so ask for one before you commit.

What is the cheapest alternative to Groove?+

Among alternatives that publish a price, Zoho Desk Express starts lowest at ₹500/mo, compared with ₹1,500/mo for Groove. Prices are read from each vendor's website and exclude GST.

Is there an Indian alternative to Groove?+

Yes. 7 alternatives are built in India, including Freshservice (₹1,600/mo), Supportbee (₹1,000/mo), Helpwise (₹1,000/mo). Indian products usually handle GST, TDS and UPI natively and bill in rupees.

Groove vs Freshservice: which is better?+

Freshservice is the closest match to Groove in our catalogue. Key differences: Starts ₹100/mo higher (₹1,600/mo vs ₹1,500/mo); Built in India (San Mateo). Compare them side by side before you book a demo.

How were these Groove alternatives chosen?+

Every product listed sits in helpdesk software or a category Groove also covers, and Groove's own products are excluded. Prices, free plans and platforms come from each vendor's official website. App Advisor does not sell any of this software.

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