Skip to content

Free, independent software advice for Indian businesses

App Advisor logoApp Advisor

Operations & Supply Chain

Best E-commerce platforms & website builders in India (2026)

E-commerce platforms let you build and run an online store — catalogue, checkout, payments, shipping and marketing — and sync with marketplaces. Global platforms dominate D2C; Indian products compete on price, UPI checkout and WhatsApp commerce.

69 products compared32 made in India33 with a free plan
Thinkific logo

Thinkific

4.5App Advisor rating

Sell online courses.

Free plan

Starts at

Free plan

View
Medusa logo

Medusa

4.4App Advisor rating

Open-source headless commerce.

FreeOpen source

Starts at

Free

View
Saleor logo

Saleor

4.4App Advisor rating

Headless GraphQL commerce.

Free plan

Starts at

Free plan

View
Bikayi Store logo

Bikayi

4.4App Advisor rating

Online store via WhatsApp catalogue.

Made in IndiaFree plan

Starts at

Free plan

View
Shopmatic logo

Shopmatic

4.4App Advisor rating

E-commerce platform for Asian SMEs.

Starts at

₹1,000/mo

View
Re:amaze logo

Re:amaze (GoDaddy)

4.4App Advisor rating

Helpdesk and chat for online stores.

Starts at

₹2,400/mo

View
Zepo logo

Zepo

4.4App Advisor rating

Indian e-commerce store builder.

Made in India

Starts at

₹1,500/mo

View
Dukaan Catalog logo

Dukaan

4.4App Advisor rating

Online store with inventory for small sellers.

Made in IndiaFree plan

Starts at

Free plan

View
Bikayi logo

Bikayi

4.4App Advisor rating

WhatsApp catalogue and online store builder.

Made in IndiaFree plan

Starts at

Free plan

View
Shopee logo

Sea Group

4.4App Advisor rating

Southeast Asian marketplace.

Free

Starts at

Free

View
Shopaccino logo

Shopaccino

4.4App Advisor rating

E-commerce platform built in Jaipur.

Made in India

Starts at

₹999/mo

View
Zoho Commerce Invoicing logo

Zoho Corporation

4.4App Advisor rating

Online store platform with integrated invoicing and Zoho Books sync.

Made in India

Starts at

₹1,250/mo

View
Etsy logo

Etsy

4.3App Advisor rating

Marketplace for handmade and vintage.

Starts at

Pay as you go

View
Big Cartel logo

Big Cartel

4.3App Advisor rating

Simple online store builder for artists and makers with a free limited plan.

Free plan

Starts at

Free plan

View
Beacons logo

Beacons

4.2App Advisor rating

Creator link-in-bio and storefront.

Free plan

Starts at

Free plan

View

Ordered by App Advisor rating. Nothing here is paid placement — see how we rate software.

How to choose e-commerce platforms & website builders

Add up platform fee, transaction fee, apps and theme costs — the platform subscription is often the smallest line.

Check COD, UPI and EMI support in checkout; they drive Indian conversion.

If you sell mostly on marketplaces, a multichannel order tool may matter more than the storefront.

What to look for

  • Storefront themes and mobile checkout
  • Indian payment gateways and COD
  • Shipping integrations
  • Marketplace sync (Amazon, Flipkart, Meesho)
  • Discounts, coupons and abandoned cart recovery
  • WhatsApp commerce
  • Apps and plugins
  • Analytics and SEO

Get an instant demo

Let us arrange your demos, free

E-commerce platforms & website builders — frequently asked questions

Is Shopify good for India?+

Yes for D2C brands with budget for apps; it supports Indian gateways and shipping. Low-cost alternatives such as Dukaan, WooCommerce and Zoho Commerce suit smaller sellers.

E-commerce platforms & website builders by industry

E-commerce platforms & website builders — popular searches

Related categories

Need help choosing?

Get a personalised e-commerce platforms & website builders shortlist

Tell us about your business and we send a shortlist with honest pros and cons, then arrange demos. Free — the vendor invoices you directly.

Free for buyers · no spam. We use your details to handle this request and share them only with the vendors you ask about. Privacy policy · Your rights